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Laughter Spot : What’s the difference between snowmen and snowladies ? A: Snowballs

Q:What do you call a kid who doesn't believe in Santa? A: A rebel without a Claus.  Q: Why is Christmas just like your job? A: You do all the work and the fat guy with the suit gets all the credit.

A big festive word of thanks to Richard Goard of Englefield Green, Surrey for these gems.

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Top 15 trends for 2015 / SCB Partners

Lifestyle expert Tammy Smulders reveals what we'll be eating, drinking and doing in 2015

What Will the Top Trends of 2015 Be?

Leading London-based trends and marketing insights consultancy SCB Partners, part of Havas Media Group, announces 15 trends for 2015 for food & dining, fashion & personal expression, retail, homes, travel, and active lifestyle.

80s Icon Brands, adult sticker-mania, Designer farms and digital goes physical…lifestyle expert Tammy Smulders reveals what we'll be eating, drinking and doing in 2015

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Consumer electronics : Just what is the most popular gadget in the run up to Christmas?

In the build up to Christmas, for lots of us this means a new gadget under the tree. But if you’re struggling to decide which consumer electronic to get this year perhaps Outbrain’s analysis of the most hottest gadget will help.

Outbrain @outbrain has tracked consumption of 6,035 stories about gadgets published to it’ European network (UK, France, Germany, Spain and Italy) during November 2014. So what gadgets are getting the most buzz from the media, and which are most read about?

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Video : Who is the hot girlfriend in the Taco Bell “Loaded Grillers” commercial?

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The difference between a good trip and an amazing one comes down to – the hotel

Gold List 2015: The Top Hotels in the World

From www.cntraveler.com

Sometimes the difference between a good trip and an amazing one comes down to one thing: the hotel. And nothing stirs up as much heated debate in the Condé Nast Traveler offices as the hotels they are passionate about.

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Hear from top speakers from Shop Direct, eBay, Dixons Carphone, Argos, Selfridges, John Lewis and more / IRX 2015

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Festive Laughter Spot : “Confronted by Saint Peter at the pearly gates”

Three men died on Christmas Eve and were confronted by Saint Peter at the pearly gates …

"In honour of this holy season", said St Peter, "You must each possess something that symbolizes Christmas to get into heaven …

James the Englishman fumbled through his pockets, found his lighter and flicked it on. "It’s a candle …" [more…]

Guildhall Galleries first to roll out Mobikats Beura iBeacon Platform

Award-winning app and iBeacon developer Mobikats Enterprise (www.mobikatsenterprise.com) today announces the successful roll-out of its Beura iBeacon Platform at Guildhall Galleries in London.

The installation is one of the first consumer-facing iBeacon installations in Britain and is destined to pave the way for other iBeacon installations across retail, malls, hotels, museums, airports and any other public site.

Check the Mobikats blog

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Yummi expands its cinime media platform into Western Europe with WerbeWeischer partnership

cinime screen

Yummi Media Group,@YummiMediaGroup the British company specialising in second screen interactivity, has today announced a commercial partnership with WerbeWeischer  - the influential market leader in German cinema advertising.

Yummi’s partnership with WerbeWeischer secures distribution of its interactive mobile app cinime through WerbeWeischer’s network of theatres, which equates to 80 per cent of the German cinema market. The collaboration represents a significant opportunity for advertisers to use smartphone technology to engage directly with German consumers before, during and after a cinema visit.

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Women for Women : Pushing boundaries beyond the panty line – We wear #nothingunder

Lingerie company Dear Kate has a new approach to what type of support women need when it comes to intimate apparel. Founder and CEO Julie Sygiel developed underwear with a "silky soft, patent-pending fabric" that is wicking, stain releasing and leak resistant.

Using the same technology, she's created the first ever line of yoga pants designed to be worn without underwear.

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AudienceScience Research: CMOs turn to technology, not media agencies, to ensure digital advertising success

AudienceScience Research: CMOs turn to technology, not media agencies, to ensure digital advertising success

December 19, 2014

New research results revealed by global advertising technology and services company AudienceScience® show that only 27% of advertisers feel that having the most talented media agency will contribute to the success of their digital advertising campaigns, while 46% of overall advertisers and 56% of Mega advertisers (spend £40m+) believe that a deeper in-house knowledge of digital advertising technology will be the most important factor in bringing them digital advertising success.

Indeed, 43% of advertisers plan on bringing more responsibility in-house for digital planning within the next 12 months.

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Research : Labour three points behind Tories in new Ipsos Mori poll

December 18, 2014

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Hear from top speakers from Shop Direct, eBay, Dixons Carphone, Argos, Selfridges, John Lewis and more / IRX 2015

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Do you have a topic you’d like to see covered in a session at SMX London 2015 on May 20-21, 2015?

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