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The Chemistry Works delivers a creative collective as unique as your brief

Introducing The Chemistry Works (TCWX), a collaborative agency hub comprising experienced talent from across the marketing and creative industries. The brainchild of a number of industry experts, TCWX stemmed from a desire to offer clients a completely bespoke team as unique as their every brief without having to pass on the overhead costs that come with large, multidisciplinary agencies.

TCWX’s network of skills includes Marketing and Brand Strategy; Creative Direction; Graphic Design; Digital Design; Photography; Video Production; Copywriting; Social Media; PR; Events; Product Design; 3D Environment Design and Retail Design. [more…]

Matt Williams: Women buyers do agree with Cannes Lions judges – some of the time

Posted by: Matt Williams via MAA

The Cannes Lions festival really is the most remarkable showpiece. It provides headlines, controversy, jealousy and a healthy bout of scepticism that reached peak levels this year.

Whether the week is a flagbearer for inspiration and creativity or an excuse for a piss-up and an ego-trip I’ll leave up to you. Though when you do, maybe note that Helen Kimber’s ‘a headhunter’s guide to boost your career at the Cannes Lions’ was consistently one of More About Advertising’s most popular posts during the event.

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Laughter Spot : This is to let you know that our lavatory seat is broke and we can’t get BBC2 .. Complaints to Councils

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Bringing Your Customer Communications into the 21st Century and into Alignment with Customer Expectations

Download HERE >>>>

When it comes to the customer experience (CX) strategy, customer communications such as contracts, quotes, welcome kits and account statements are often one of the most overlooked – yet critical – components of the customer journey.

These traditional communications have historically been owned and compiled by IT and operations, while the social and digital channels have been owned by marketing and the digital teams. Rarely does the customer voice and the customer’s experience get incorporated into their design and delivery.

[more…]

@kategarraway as you’ll never see her again!

Kate Garraway wears the famous dress on the ITV morning show. Wow!

The picture the nation should never have seen @kategarraway as you'll never see her again!! great pic from @ChrisJepson

The Union Jack dress was an item of clothing worn by singer Geri Halliwell of the Spice Girls at the 1997 BRIT Awards. The mini dress featured a flag of the United Kingdom, the Union Jack, on the front, and a white peace symbol emblazoned on the black-coloured back of the dress.

The next day the images of the dress made the front page of various newspapers around the world, and is now remembered as one of the most iconic pop moments of the 1990s and Brit Awards history. The dress has become synonymous with the Spice Girls, Halliwell and the notions of Girl Power and Cool Britannia.[1] [more…]

Matt Williams: Women buyers do agree with Cannes Lions judges – some of the time

Posted by: Matt Williams via MAA

The Cannes Lions festival really is the most remarkable showpiece. It provides headlines, controversy, jealousy and a healthy bout of scepticism that reached peak levels this year.

Whether the week is a flagbearer for inspiration and creativity or an excuse for a piss-up and an ego-trip I’ll leave up to you. Though when you do, maybe note that Helen Kimber’s ‘a headhunter’s guide to boost your career at the Cannes Lions’ was consistently one of More About Advertising’s most popular posts during the event.

[more…]

Women for Women : First UK company to offer “period leave” to its female staff

Women for Women : First UK company to offer “period leave” to its female staff

Discussions surrounding a lady's time of the month can be taboo or uncomfortable, particularly for us Brits.

But Rebecca Baxter, director of Coexist, hopes to change that with a so-called period policy, allowing female staff to take leave during painful periods.

[more…]

Bringing Your Customer Communications into the 21st Century and into Alignment with Customer Expectations

June 26, 2017

Download HERE >>>>

When it comes to the customer experience (CX) strategy, customer communications such as contracts, quotes, welcome kits and account statements are often one of the most overlooked – yet critical – components of the customer journey.

These traditional communications have historically been owned and compiled by IT and operations, while the social and digital channels have been owned by marketing and the digital teams. Rarely does the customer voice and the customer’s experience get incorporated into their design and delivery.

[more…]

Breaking : Unilever, YouTube, Cannes, WPP, Apple .. via MAD London

June 23, 2017

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8 ways remote video conferencing helps you run your remote teams better

8 ways remote video conferencing helps you run your remote teams better

June 21, 2017

It’s hard enough to manage a team, but running remote teams is an entirely different ballgame. Here’s how picking the right video meeting tools can help you manage your team with better, more efficient results:

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Laughter Spot : “A little girl in a little red wagon”

June 20, 2017

A firefighter was working on the engine outside the station, when he noticed a little girl nearby in a little red wagon with little ladders hung off the sides, and a garden hose tightly coiled in the middle.

The girl was wearing a fire fighters helmet. The wagon was being pulled by her dog and her cat. The firefighter walked over to take a closer look. That sure is a nice fire truck, the firefighter said with admiration.

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YOC exceeds revenue forecast in Q1/2017

YOC exceeds revenue forecast in Q1/2017

June 19, 2017

Revenue increase higher than expected at 36%

Above average growth of automated sales

Mobile advertising company YOC AG achieved more than 36% revenue growth to EUR 3.09 million in the first quarter of 2017 (Q1/2016: EUR 2.27 million), exceeding its own forecast. In the last 12 months YOC’s share price has increased by 164.34% (from 2.75EUR to 7.70EUR) with the company currently valued at 24 Million EUR. [more…]

Why CX is the new business imperative for 2017

Annette Franz, CCXP & Scott Draeger, M-EDP outline what is 'CX Transformation' and why CX is the new business imperative for 2017

On Tuesday February 7th, 2017, GMC Software in conjunction with media partners: Document Strategy magazine, CX Magazine, Connected Thinking and E-learn2grow held the industry's first ever CX Transformation Day online event.

Find out more HERE >>>

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Join Arnout Hellemans and the other CRO masters at Conversion Elite for just £195

Join Arnout Hellemans and the other CRO masters at Conversion Elite for just £195

Join Arnout Hellemans and the other CRO masters

at Conversion Elite for just £195.

[more…]