Mediahawk, a marketing agency specialising in response monitoring, price comparison, website design and online advertising has just launched call recording software to monitor telephone enquiries.
“Missed opportunities, lack of enthusiasm for the lead and offering too much information to the caller on first contact are all areas that can be improved upon,” says Mediahawk’s Harry Bott.
He added: “The internet allows the consumer to enquire and obtain quotes at a safe distance without the seemingly pushy salesman nailing them to the floor to get a deal. The only sticking point with this method is that the client loves to touch and feel the product and drive it – one thing they can’t do online. This element needs to be maximised as this is the where the opportunity lies to really engage with the client.”
For more information please contact James Coote on 0845 122 7255