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If you think Theresa May has it tough, spare a thought for Mexico’s populist president

Given the current political chaos in the UK this article about Mexico and their new president could add another dimension to the situation at Westminster.

If you think Theresa May has it tough, spare a thought for Andres Manuel Lopez Obrador.

The man inaugurated as president of Mexico last Saturday has, in his in-tray, growing levels of inequality, a stalling economy, investor flight, rampant corruption, immigrant caravans, all-powerful narco-gangs – and Donald Trump.

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Job cuts : WPP is to axe 3,500 jobs

Job cuts ... WPP shares surged after it unveiled steep job cuts, adding nearly £7million to the fortune of ousted founder Sir Martin Sorrell.

The marketing conglomerate is to axe 3,500 jobs and shut or merge almost 200 offices in a battle to cut costs.

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The Psychology of Trading

It can seem so easy to learn the trading process and rules, create your own trading strategy and then begin placing orders.

The expectation is, of course, that you are going to see lots of good trades (due to your carefully-honed skill, of course) and you'll soon be rolling in dough. It stands to reason that if you do your homework and follow the rules that you will win. But unfortunately, the market can play tricks on even the most experienced trader.

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Startups : Which company raised £3m in its first round of funding?.. hint – viral videos

A London-based media startup that creates viral videos which generate billions of views every month has raised £3m in its first round of funding. 

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New research reveals 75 percent of customers still favour live agent support for customer service vs 25 percent self-service and chatbots

New research from NewVoiceMedia, a Vonage Company (NYSE:VG) and leading global provider of cloud contact centre and inside sales solutions, reveals that three-quarters of consumers prefer to have their customer service inquiries handled by a live agent over self-service options or a chat bot.

Chat bots can provide customers with quick answers to frequently asked questions or issues, and the survey notes the benefit of chat bots for certain interactions, such as 24/7 service.

When it comes to handling sensitive financial and personal information, however, most customers are more comfortable with a live agent, and just 13 percent say they’d be happy if all service interactions are replaced by bots in the future.

For further information, download the research whitepaper at www.newvoicemedia.com

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Entrepreneurs : “One secret sauce that all women have is believing in themselves”

Entrepreneurs : “One secret sauce that all women have is believing in themselves”

Women for Women : What do a groundbreaking choreographer, a leader in the dynamic field of venture capital, and an award-winning author, producer and television writer have in common?

They’re all female entrepreneurs who have achieved considerable success in their respective fields — and on their own terms.

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Marketing Pointers …. “3 tips and tricks for starting a marketing agency”

Marketing Pointers …. “3 tips and tricks for starting a marketing agency”

In the past, it was very difficult to start a marketing agency as there were very few options for marketing business personals.

The physical and traditional media opportunities were very few, so the survival of such marketing agencies was very difficult.

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Job cuts : WPP is to axe 3,500 jobs

Job cuts : WPP is to axe 3,500 jobs

December 12, 2018

Job cuts ... WPP shares surged after it unveiled steep job cuts, adding nearly £7million to the fortune of ousted founder Sir Martin Sorrell.

The marketing conglomerate is to axe 3,500 jobs and shut or merge almost 200 offices in a battle to cut costs.

[more…]

Startups : Which company raised £3m in its first round of funding?.. hint – viral videos

December 10, 2018

A London-based media startup that creates viral videos which generate billions of views every month has raised £3m in its first round of funding. 

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5 myths about millennials in the workplace … exclusive

5 myths about millennials in the workplace … exclusive

December 7, 2018

Millennials are a generation known for growing up in an era of huge technological advances – ones that have defined the way in which they perceive, and work within, the world.

As they grow up and become more and more involved in the workplace with its various traditional practices, millennials have the potential to develop and create a new innovative workplace space in which technology can be a priority.

This can be achieved by creating new and innovative ways of pushing business developments as well as business success too.

We have collected over 60 articles about millennials. HERE >>

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Franchise Marketing 101: How to stand out from online and local competition

Franchise Marketing 101: How to stand out from online and local competition

November 30, 2018

One significant advantage that franchises have over other businesses is that the brand is already established.

However, this is partly a disadvantage as well since you already have a lot of competition regarding the products and services you provide. Don’t fret, though, because you can still stand out from online and local competitors with a little extra effort.

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7 reasons your brand needs an explainer video

7 reasons your brand needs an explainer video

November 21, 2018

Today, every brand owner knows just how important a high Google ranking is for their business.

Part of Google’s algorithm for search rankings examines the amount of time that visitors spend on the site, which is just one of many reasons why online video has enjoyed considerable growth over the past few years.

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How to host a memorable event

How to host a memorable event

It is useful to think about the elements for a truly memorable event. There are certain things to contemplate prior to the big day so that nothing unexpected occurs.

The following paragraphs offer some helpful insights for anyone planning an event in the near future.

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Tennent’s are aiming to make this new centre “the UK’s biggest beer attraction”

Tennent’s are aiming to make this new centre “the UK’s biggest beer attraction”

Tennent’s Lager to open the UK’s biggest beer attraction
on site of a “madman’s dream”
"Alcohol Tourism" : The Tennent's Story experience at Wellpark Brewery will tell the story of the brand's 130-year history.
Brewery bosses are aiming to make the new centre "the UK's biggest beer attraction".
Tourism chiefs also hope the new site, [more…]