Victoria’s Secret is the top retailer on Facebook, with nearly 18.5 million fans, followed by Walmart with about 15 million fans. According to Campalyst, 97% of the Top 250 Internet Retailers are on Facebook, and average number of fans there is close to 1 million.
On Twitter, Major League Baseball is the leading Internet retailer account with 1.9 followers. The brand also has the most on Google+, boasting more than 600,000 followers.
Retail channels on YouTube do not show numbers as large as the other social platforms. Nike has the most subscribers with more than 200,000.
Pinterest is still relatively new to the social media game, which explains why its numbers are the lowest. It may also suggest that the platform is better for user-generated content, rather than retail. Nordstrom leads on Pinterest with more than 14,000 followers.
Award-winning app and iBeacon developer Mobikats Enterprise (www.mobikatsenterprise.com) today announces the successful roll-out of its Beura iBeacon Platform at Guildhall Galleries in London.
The installation is one of the first consumer-facing iBeacon installations in Britain and is destined to pave the way for other iBeacon installations across retail, malls, hotels, museums, airports and any other public site.
Yummi Media Group,@YummiMediaGroup the British company specialising in second screen interactivity, has today announced a commercial partnership with WerbeWeischer - the influential market leader in German cinema advertising.
Yummi’s partnership with WerbeWeischer secures distribution of its interactive mobile app cinime through WerbeWeischer’s network of theatres, which equates to 80 per cent of the German cinema market. The collaboration represents a significant opportunity for advertisers to use smartphone technology to engage directly with German consumers before, during and after a cinema visit.
Fancy adding an element of surprise to your Wordpress site? The quick, dead easy Ninja Popups should be right up your alley!
They come complete with a bevy of killer popup responsive designs which you can go live with in no time. Split-tests, analytics and social media integration are also included. By default their popup looks just like the one below (you can obviously customise it to your liking - ninjas are masters of disguise ;) [more…]
Valamar Hotels & Resorts’ Introduction To Performance Marketing Results In A Triple Figure Increase In Sales For Croatia’s Largest Tourism Brand
Valamar Hotels and Resorts is the Croatian hospitality management company, operating 39 properties in the most popular tourist regions in Croatia. Valamar is the leading Croatian hotel brand with the country’s largest tourism portfolio.
Facebook’s Changing Its News Feed Algorithm Again Facebook has announced it will once again adjust its algorithm (on January 1, 2015) to show fewer posts from brand pages that appear to be “overly promotional.”