Comparison site Gocompare.com has launched with global performance marketing network Affiliate Window. Launched by a team of insurance experts in November 2006, Gocompare.com is one of Britain’s most popular comparison sites.
With the move to Affiliate Window, the brand plans to diversify and automate their affiliate programme. Gocompare.com will use Affiliate Window’s market-leading reporting and automation to help grow the channel.
Three million packs with ten £5,000 holiday prizes on offer
Carling today announced the launch of its latest on-pack promotion, offering consumers the chance to win one of ten £5,000 holiday prizes.
The £5,000 Holiday Getaways promotion was designed by Carling to encourage consumers to make the most of their extended bank holiday weekend. The ten £5,000 holiday voucher prizes offer winners the choice to book holidays worldwide. The prizes offer great flexibility with each winner able to bring friends and family on their holiday, and even use the voucher across multiple holidays.
Attending conferences is fun. You learn a lot and you get to meet some great people and expand your network.
However, attending conferences isn’t a cheap affair. You have to pay for travel, accommodation and food. Not to mention, time off work and time to catch up with work. If you have family commitments, it can also be hard to justify the time away.[more…]
Sally Durcan writes ... Talk to Mums is a ‘Mum to Mum’ communications agency that connects brands with mums online and offline.
Our goal is to make marketers + PR’s jobs easier by offering multiple ways to reach mums, more than any other agency or group through our active online and offline communities. Access to these communities is via our range of services & programs.
The Super Bowl’s done and dusted but the ad wars will linger on, with claim and counter claim as to which did well and which didn’t. We’ll cover this intelligence (if such it be) as and when but here’s a pretty fair selection courtesy of the Guardian (feel free to ignore the trying-very-hard-to-be-funny commentary).
Here’s one from Jeep and agency Iris that didn’t surface before the Bowl, of the ‘heroic’ school of advertising that may be a bit over the top but comes as a welcome change from all those celeb-packed comic efforts. It topped Adweek’s top five.