HCL appoints digital marketers Found to support SEO campaign
HCL, the largest provider of temporary healthcare professionals to the NHS has appointed Found, the award winning digital marketing agency specialising in search engine optimisation (SEO), pay per click (PPC), social and mobile marketing to optimise its online profile.
HCL was formed in 2003 as a staffing agency, and today supplies over 2,000 temporary and permanent doctors, nurses,allied health professionals, qualified social workers and administration and clerical staff to public and private sectors every week. To align with the changing needs of the NHS, HCL has recently restructured, creating an opportunity to increase its presence online.
Found is one of the UK’s most innovative digital marketing agencies. Headquartered in London, its results-obsessed team have championed the wider use of the performance model across key digital channels including Search, Social and Mobile. Passionate about delivery, Found is well known for its innovative thinking and focus on achieving results for all its clients.
Claire Billenness, Director of Sales and Marketing at HCL, comments: “As the leading provider of healthcare workforce solutions, it is vital that HCL works with a digital marketing agency to optimise its online presence. Found’s track record in delivering SEO campaigns put it head and shoulders above the competition.”
Tina Judic, Managing Director of Found, says: “As a respected partner in the healthcare recruitment field, HCL is well known in its market and we’re delighted they have chosen to work with us in helping them increase this awareness still further. Found is a passionate team, passionate about performance, and our role will focus on driving greater leads and enquiries to the HCL sites to help their business continue to grow and develop.”