IRX is the only opportunity in the UK to blend marketing with technology, logistics with customer-facing design, mobile with in-store experience – the full range of skills and capabilities to sell in the multichannel era.It comprises a traditional trade show with an extensive programme of learning and trade opportunities so blending the need to see the latest solutions and hear the most strategic thinking available in the retail sector.
New report from AdRoll reveals how advertising technology is changing the traditional media agency model:
80% of agencies say that buyers are evolving more into tech strategists and traders
88% say planners are evolving into data analysts
Yet 40% of agencies feel challenged to develop profitable models around ad tech partnerships
60% have expanded to [more…]
The World Media Group has launched the World Media Awards – the first ever global media industry Awards to celebrate the best in content-driven communications campaigns that have truly international reach.
NewVoiceMedia has helped Vax reach the final of the Midlands Contact Centre Forum Awards, in the ‘Contact Centre of the Year – over 50 seats’ and ‘Manager of the Year’ categories, for its head of customer contact Carole Edwards.