This morning we managed a serious coup in confirming Autonomy’s co-founder Mike Lynch as a speaker for the London Web Summit on March 1st. We also want to confirm 2 more speakers today: investor Esther Dyson, and Mark Read, CEO of WPP Digital. That’s on top the speakers we already announced.
Event News : Mike Lynch is announced as a speaker for the London Web Summit | TheMarketingblog | @scoopitsco.lt/5vXLYP
Mike’s had a remarkable career that took him from creating the very first audio sampler for the Atari ST to developing computer-based finger print recognition and finally achieving one of Europe’s largest ever exits with Autonomy $11 billion sale to HP. He’ll reveal all at the Web Summit.
We’re also hosting a Pub Summit in London next Wednesday, January 30th along with Seedcamp – a perfect chance to meet attendees, investors, startups and more in advance of the Web Summit. It’s free to attend, simply RSVP here.
Award-winning app and iBeacon developer Mobikats Enterprise (www.mobikatsenterprise.com) today announces the successful roll-out of its Beura iBeacon Platform at Guildhall Galleries in London.
The installation is one of the first consumer-facing iBeacon installations in Britain and is destined to pave the way for other iBeacon installations across retail, malls, hotels, museums, airports and any other public site.
Yummi Media Group,@YummiMediaGroup the British company specialising in second screen interactivity, has today announced a commercial partnership with WerbeWeischer - the influential market leader in German cinema advertising.
Yummi’s partnership with WerbeWeischer secures distribution of its interactive mobile app cinime through WerbeWeischer’s network of theatres, which equates to 80 per cent of the German cinema market. The collaboration represents a significant opportunity for advertisers to use smartphone technology to engage directly with German consumers before, during and after a cinema visit.
Fancy adding an element of surprise to your Wordpress site? The quick, dead easy Ninja Popups should be right up your alley!
They come complete with a bevy of killer popup responsive designs which you can go live with in no time. Split-tests, analytics and social media integration are also included. By default their popup looks just like the one below (you can obviously customise it to your liking - ninjas are masters of disguise ;) [more…]
Valamar Hotels & Resorts’ Introduction To Performance Marketing Results In A Triple Figure Increase In Sales For Croatia’s Largest Tourism Brand
Valamar Hotels and Resorts is the Croatian hospitality management company, operating 39 properties in the most popular tourist regions in Croatia. Valamar is the leading Croatian hotel brand with the country’s largest tourism portfolio.
Facebook’s Changing Its News Feed Algorithm Again Facebook has announced it will once again adjust its algorithm (on January 1, 2015) to show fewer posts from brand pages that appear to be “overly promotional.”