The Bournemouth-based agency’s expertise in user experience (UX) insights and user-centric design were integral to this project. Where Community’s incumbent site had gradually developed a cluttered navigation, its replacement delivers clear, concise user journeys for a diverse range of audiences. These include existing and potential members, the media, Community workplace reps, and those who simply want information about their rights at work.
A prominent call to action to join the union features throughout the site’s navigation, as does a link to a new feature, the ‘Rep’s Toolkit’. This provides quick and easy access to resources that are central to a rep’s work, but may not be relevant to other audiences.
Community is a modern, inclusive and diverse independent trade union that represents members and their families from all industries and sectors within the UK economy. But it also has a long, proud history, with its roots in the steel and textiles communities. This, along with the union’s branding, helped inspire the site’s core colour palette and visual touches such as ‘stitching’ around navigation features.
Media Marketing and Campaigns Officer at Community, Paul Talbot, said: “We selected Redweb for the project only after a very competitive process had taken place. They worked closely with us at each stage of the development and we have been very satisfied with the way matters have been handled. Our new website has attracted very favourable comments and we are confident it will be of great assistance to us in the future in promoting Community’s aims and values to both members and non-members alike.”
Redweb CEO Andrew Henning added: “Community does vital work and we’re delighted to have delivered a device-agnostic, responsive site to do that work justice. Redweb has a proven history of success with not-for-profit organisations and trade unions, which we’ve once again put to good use with this design and build project.”
Report into how we live, eat, play, work and save for our futures also questions other myths around polarisation of the young and the old
Fewer than half (43%) of Europeans say their household mealtimes are technology-free, but it’s middle-age diners who are most likely to involve some form of tech - such as TVs or smartphones – when they sit down to eat.
xAd’s third annual UK study shows 56% of consumers who research goods and services in-store convert to purchases on location.
xAd, the leader in location-based marketing that enables marketers to reach the right people based on the real places they visit every day, today announced the results of a study that examined how consumers’ relationship with mobile and physical location affects purchase behaviour and decisions.
Data integration is fast becoming an essential tool for any modern business. If you're still searching through piles of paperwork to find forms from the 80s, or struggling with an outdated accounting system passed down by the previous generation of staff, it’s time for your business to step into the modern age.
That means combining all of your resources into a fast, secure, central location. Here are some of the many reasons why you should upgrade to data migration software today.
While most employees are comfortable using email, only half feel the same about instant messenger tools, just 60 per cent about SMS and of those that talk to colleagues using it a third are uncomfortable using social media.
Poll also exposes that senior employees have even approved sub-standard work to avoid upsetting their colleagues[more…]
Management team is strengthened with both MD and CEO appointments B2B PR and communications agency Limelight today announces significant changes to its senior management team with the appointment of James Holmes as Managing Director. After 12 years, founder of Limelight, Susanna Simpson is taking a CEO position to enable the growth of the agency's leadership [more…]
The World Media Group has launched the World Media Awards – the first ever global media industry Awards to celebrate the best in content-driven communications campaigns that have truly international reach.
NewVoiceMedia has helped Vax reach the final of the Midlands Contact Centre Forum Awards, in the ‘Contact Centre of the Year – over 50 seats’ and ‘Manager of the Year’ categories, for its head of customer contact Carole Edwards.