The Bournemouth-based agency’s expertise in user experience (UX) insights and user-centric design were integral to this project. Where Community’s incumbent site had gradually developed a cluttered navigation, its replacement delivers clear, concise user journeys for a diverse range of audiences. These include existing and potential members, the media, Community workplace reps, and those who simply want information about their rights at work.
A prominent call to action to join the union features throughout the site’s navigation, as does a link to a new feature, the ‘Rep’s Toolkit’. This provides quick and easy access to resources that are central to a rep’s work, but may not be relevant to other audiences.
Community is a modern, inclusive and diverse independent trade union that represents members and their families from all industries and sectors within the UK economy. But it also has a long, proud history, with its roots in the steel and textiles communities. This, along with the union’s branding, helped inspire the site’s core colour palette and visual touches such as ‘stitching’ around navigation features.
Media Marketing and Campaigns Officer at Community, Paul Talbot, said: “We selected Redweb for the project only after a very competitive process had taken place. They worked closely with us at each stage of the development and we have been very satisfied with the way matters have been handled. Our new website has attracted very favourable comments and we are confident it will be of great assistance to us in the future in promoting Community’s aims and values to both members and non-members alike.”
Redweb CEO Andrew Henning added: “Community does vital work and we’re delighted to have delivered a device-agnostic, responsive site to do that work justice. Redweb has a proven history of success with not-for-profit organisations and trade unions, which we’ve once again put to good use with this design and build project.”
Productivity is a measure of how effective the inputs put in place are contributing towards the final output. Low productivity in the workplace can have critical effects on a company. Therefore, coming up with ways to deal with low productivity is a step in the right direction.
Here are some steps to take to help combat poor productivity in the workplace;
Hotcow have been appointed with the task of giving away 1 million samples during January to raise awareness about Graze's on-the-go range available at retailers.
They will be giving away a sample of the veggie protein power snack, one of the brand's best-selling varieties. January is a key period for people to re-evaluate healthy eating and Graze wanted to remind people that they have a large selection of healthy snacks as an option.
The samples will be distributed in central London close to main line train stations.
Specialist B2B PR and communications agency, Limelight has been appointed by talent and recruitment management specialists, The Curve Group to raise awareness of their outsourcing solutions and talent management.
Pretty much any video marketing statistics that you may encounter paint a picture of this once up-and-coming, but now firmly established marketing method as one that is highly impactful for businesses operating across the sectors.
The fact is that today, video marketing works – but it doesn’t work automatically. Instead, you really have to make it work, for which the below seven simple tips – as shared by The Mob Film Company, a sports filming company based in Manchester– are likely to be highly effective.
Latest : Acxiom® (NASDAQ: ACXM), the data foundation for the world’s best marketers, today announces the appointment of Steve Martin to the newly created role of Vice President and Managing Director of Consulting and Analytics, Europe.
Technology leader in blog and influencer marketing blogfoster (www.blogfoster.com) headquartered in Berlin, is looking to open up a local office in London. The Berlin based tech start-up, founded in 2013, has created a scalable software solution that connects advertisers, bloggers and influencers.
The young company has earned a leading role in technology a mere two years after entering the market and is opening up the British blogosphere for their advertising clients. The first step in the journey includes a co-working space in London’s vibrant district of Camden, put at blogfoster’s disposal by the city of Berlin. [more…]
Latest research from GfK into the UK’s OTT viewing habits has revealed surprisingly low audience numbers on mobile devices. It seems that watching subscription video content on Netflix, Amazon and Now TV is, for now, most definitely an in-home entertainment experience.
The vast majority (90 percent) of the UK’s OTT users have access to a mobile device (smartphone and/or tablet). Pic is Dan Hardwick, Senior Research Executive at GfK [more…]
A very shy guy goes into a bar and sees a beautiful woman sitting at the bar.
After an hour of gathering up his courage he finally goes over to her and asks, tentatively, "Um, would you mind if I chatted with you for a while?" To which she responds by yelling, at the top of her lungs, "No, I won't sleep with you tonight!" Everyone in the bar is now staring at them.
Christmas is around the corner and with it, so many people trying to surprise their loved ones. The problem is some people just aren’t good at surprises.
Inspired by them, Coca-Cola created Message in a Bottle –a groundbreaking limited edition special cap that allows people to record messages up to 30 seconds long and play them back when twisting the cap to open the bottle, which will be seen during the Holidays throughout Central and Eastern Europe.[more…]