Ceres Fruit Juice, one of South Africa’s most beloved home-grown brands has launched a Ceres Limited Edition Apple flavour in a cheeky response to Liqui-Fruit’s recent release of the Liqui-Fruit BlackBerry Flavour.
“We thought we would have a bit of fun by responding to Liqui-Fruit’s recently launched blackberry flavour by launching a limited edition apple, just like competing handset brands out there ” says Nabeel Schrueder, Brand Manager, Ceres.
As part of the launch, Ceres has released an exciting interactive online game which can be found on the Ceres Facebook Page. The tongue in cheek game encourages users to ‘root out the cheeky blackberry’s that have snuck into the beautiful Ceres Valley’ to stand a chance in winning one of seven Apple iPhone 5’s. The game consists of the Ceres Limited Edition Apple clearing the valley of all the sneaky blackberry’s by shooting apples at their competitor.
The Ceres Limited Edition 200ml Apple packs are available from March at all participating petrol station forecourts and Fruit and Veg City’s.
Award-winning app and iBeacon developer Mobikats Enterprise (www.mobikatsenterprise.com) today announces the successful roll-out of its Beura iBeacon Platform at Guildhall Galleries in London.
The installation is one of the first consumer-facing iBeacon installations in Britain and is destined to pave the way for other iBeacon installations across retail, malls, hotels, museums, airports and any other public site.
Yummi Media Group,@YummiMediaGroup the British company specialising in second screen interactivity, has today announced a commercial partnership with WerbeWeischer - the influential market leader in German cinema advertising.
Yummi’s partnership with WerbeWeischer secures distribution of its interactive mobile app cinime through WerbeWeischer’s network of theatres, which equates to 80 per cent of the German cinema market. The collaboration represents a significant opportunity for advertisers to use smartphone technology to engage directly with German consumers before, during and after a cinema visit.
Fancy adding an element of surprise to your Wordpress site? The quick, dead easy Ninja Popups should be right up your alley!
They come complete with a bevy of killer popup responsive designs which you can go live with in no time. Split-tests, analytics and social media integration are also included. By default their popup looks just like the one below (you can obviously customise it to your liking - ninjas are masters of disguise ;) [more…]
Wyevale Garden Centres has launched a Christmas campaign to create awareness of the breadth of their Christmas product offering. From gifts to real trees, decorations and foodie delights - everything for an enchanting Christmas. The campaign proposition and creative, which has been developed by direct response and relationship marketing agency WDMP, features just under 5 [more…]
Wyevale Garden Centres has launched a Christmas campaign to create awareness of the breadth of their Christmas product offering. From gifts to real trees, decorations and foodie delights - everything for an enchanting Christmas. The [more…]
Valamar Hotels & Resorts’ Introduction To Performance Marketing Results In A Triple Figure Increase In Sales For Croatia’s Largest Tourism Brand
Valamar Hotels and Resorts is the Croatian hospitality management company, operating 39 properties in the most popular tourist regions in Croatia. Valamar is the leading Croatian hotel brand with the country’s largest tourism portfolio.
Facebook’s Changing Its News Feed Algorithm Again Facebook has announced it will once again adjust its algorithm (on January 1, 2015) to show fewer posts from brand pages that appear to be “overly promotional.”