Get in Touch

Disney, Pixar, Dreamworks, Aardman films: simple animation just got ultra cool

by on January 18, 2018 in Business, Digital Marketing, Europe, Lead Article, Lead story, News you can use, Nuggets, Social Media, Videos

Disney, Pixar, Dreamworks, Aardman films: simple animation just got ultra cool

A new film is out this year called ‘The Sketchbook’ featuring a large number of original sketches that have been made into a film about a WW1 soldier and his son who goes in search of him using Simple Animation as its Unique Selling Point (USP).

The film, funded by a GoFundMe crowdfunding site, is a back-to-basics approach to the joys of animation.

With Japanese Anime art on the rise as a new hobby in the UK, it’s no surprise that simple animation is back on the agenda. IT tools like Macromedia Flash made animation on the PC come to life for ‘never-would’ animators.

Also, with Disney, Pixar and Aardman (who made the Wallace and Gromit films) making their films at the drop of the hat – Disney has made six this year and Dreamworks has made ten more also – the landscape for animated films for both kids and adults alike is more than ready for some animated fun.

At Simple Animation website you can book your own designed film. It doesn’t have to be a feature length film by a long shot – but more often a look into how a five minute simple animation might work for your business. Many businesses are embracing sites like Prezi, which uses motion, zoom, and spatial relationships to bring your ideas to life and make you a great presenter, so why not go that stage further and look at an animated film?

Many websites use caricatures of their staff on their ‘about us’ pages, but just look what the staff at Simple Animation did – the video on the landing page that loads uses images to place around the world and zooms in and out.

So much more interesting than just reading the usual ‘This-is-me’ mugshots.

Digital animation can be very persuasive. ‘Career’ videos are now a thing. If you want the top job, you can stand out with a video of yourself. What if you made that animated? You’d really have the edge, then, over other people.

Other ways to put digital animation into play today involve using the ‘cloud’. One of the hangbacks previously was where to store the images as they took up a lot of space. With the emergence of cloud technology it kind of lives in the stratosphere without you having to think about a single thing or pay any extra money for storage yourself.

Simple Animation uses SummuS Render, a high-density state-of-the-art Data Processing Centre (DPC) which is designed to guarantee availability of its processing service and energy consumption using the best equipment from IT leading companies such as HP and Cisco. Only the tech-savvies will really get it – but what it means for the lay person is that the best equipment is available to hand to do the job and keep your data safe.

Go ahead and book yourself a five-minute animated film.

That is not to say you can’t have a full-length feature film too for the Simple Animation team have created six full-length animated films, including Tad the explorer (Goya award) (2012), Underdogs (Goya award) (2014), Capture the Flag (2015), Ozzy (2016), Final Fantasy XV (2016) and Animal Crackers (2017).  

Print article