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New to the UK … invisible bar codes

by on February 4, 2018 in Latest News, Lead Article, Marketing, News you can use, Nuggets, Retail

New to the UK … invisible bar codes

Bar codes will disappear from supermarket goods in as little as five years, experts have predicted, as international retailers with UK branches are in talks to adopt new technology for tills. 

New “invisible” bar codes printed over the entire surface area of packs are replacing traditional black straight line bar codes in the US, and are set to make their way to the UK.

Digimarc, @digimarc a US firm which provides invisible bar codes, said they will come to Britain as early this year.

A number of multinational retailers with UK stores are in talks to introduce the technology, it told the Daily Telegraph.

Once in place the new bar codes will drastically reduce queue times for self-service checkouts by ma…

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