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In 2019, more than 85% of businesses publish video content – up from 75% in 2018

by on June 10, 2019 in Lead Article, News you can use, Nuggets, Tech, Videos

These days, creating marketing videos for your brand is not a matter of choice – it’s a necessity.

Wondering how to make a great marketing video for your business or product? Well, you’re at the right place to find that out. We asked experts to share their number one tips to make a great marketing video. Read on to learn what they said!

https://wave.video?tap_a=32453-c8c0f6&tap_s=531318-98f472

1. Study your target audience

Before creating a marketing video, it’s crucial to figure out who you are making it for.

Without knowing specific answers to these questions, you’re putting your video at risk of being irrelevant to the potential viewers.

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