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Franchise Marketing 101: How to stand out from online and local competition

Franchise Marketing 101: How to stand out from online and local competition

by on November 30, 2018 in Advertising, Business, featured item, Latest News, Lead Article, Lead story, News you can use, Nuggets, Small Business, Startups

One significant advantage that franchises have over other businesses is that the brand is already established.

However, this is partly a disadvantage as well since you already have a lot of competition regarding the products and services you provide. Don’t fret, though, because you can still stand out from online and local competitors with a little extra effort.

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How marketing and online gambling has evolved

How marketing and online gambling has evolved

by on August 31, 2018 in Business, Entertainment, featured item, Gamification, Lead Article, News you can use, Nuggets

Advertising for gambling has changed over the decades. The advent of the Internet has driven many changes in how gaming companies advertise, just as online search engines changed the news and entertainment businesses.

Since players have more ways to gamble than ever before, online and offline operators have had to devise new ways to promote their brand.

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Events : The Thames Valley Franchise & New Business Exhibition, With Business Growth Comes Risk, Slow Business Networking

by on March 12, 2014 in Events, Events & Awards, Lead story

21st March : With Business Growth Comes Risk : An event for businesses that are growing & are wondering what they need to think about to minimise problems...

28th March : Slow Business Networking : Our next event will be on Friday 28th March 2014, 10am while 12pm at Foundation Park in Maidenhead, SL6 3UD…

4th April : The Thames Valley Franchise & New Business Exhibition : Just a few stands remaining... have you got something new business owners need?

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Software solutions / MaaS Pros is offering five UK franchisees a first mover advantage by reducing its franchise fee by 35%

by on February 17, 2014 in Lead story, Uncategorized

Why MaaS Pros is the fastest growing
concept in digital marketing?

Fee reduction for potential franchisees as international digital marketing expert MaaS Pros breaks into UK. Suzie McCafferty from franchise consultancy Platinum Wave is spearheading the campaign

Global digital marketing solutions business MaaS Pros is offering its first five UK franchisees a unique first mover advantage by reducing its franchise fee by 35% in order to get its British business off to a flying start. The Canadian-based company, is launching a major campaign to expand the well-known brand in the UK. MaaS Pros is so committed to its UK Launch, it has for the first five franchisees, reduced its fee from £19,995 to £12,995.  Franchisees will still receive all the benefits of the £19,995 demonstrating the partnership approach MaaS Pros is keen to adopt in the UK.

For further information please visit www.maasprosfranchising.com/uk/. Twitter: @maaspros OR contact Suzie McCafferty, Managing Director, Platinum Wave on 07793 054 233, suzie@platinumwave.co.uk, www.platinumwave.co.uk, Skype: suziemccafferty Twitter: @SuzieMcCafferty.

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Paddy Power adds two senior hires to its marketing team

by on August 14, 2012 in Movers & Groovers, Nuggets, Retail News, Videos

Paddy Power is delighted to announce two senior appointments to its marketing team as it continues to develop and strengthen its global marketing capability. Danny Russell joins as Insight Director and Robin Auld joins as Brand Director. Both will start with the company on 15 October 2012 and will report to Paddy Power’s Marketing Director, Christian Woolfenden.

Danny was previously Marketing Strategy Director for BSkyB where he was responsible for all market, consumer and content research, as well as competitor intelligence, customer engagement, insight, and segment strategy. Prior to that he was Planning Manager for British Airways, having also held marketing research roles for Boots Healthcare International and Kraft Jacob Suchard.

Robin has spent the past two years working on a consultancy basis, acting as the Sales and Marketing Director for Domino’s Germany whilst also serving as a non-executive director for Deliverance Ltd and Franchise Brands Worldwide. He was previously the Sales and Marketing Director for Domino’s UK, and has also worked in a variety of marketing positions for HeadlightVision Ltd, Carlsberg-Tetley UK, Whitworths Ltd, and Walkers Smiths Snack Foods Ltd.

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Video / The thinking person’s sci-fi! Ridley Scott has returned to the franchise he conceived

by on March 24, 2012 in Film, News you can use, Online Video, Videos

Ridley Scott, director of "Alien" and "Blade Runner," returns to the genre he helped define.

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Breaking News : Boris Johnson to be the replacement director for Daniel Craig’s last Bond movie

Breaking News : Boris Johnson to be the replacement director for Daniel Craig’s last Bond movie

by on August 25, 2018 in Entertainment, Film, Lead Article, News you can use, Nuggets

Following the decision by Danny Boyle to quit the bond franchise, stating ‘artistic differences’, which is director speak for ‘there’s no script and the producers are making it up as they go,’

Eon productions has appointed former Foreign Secretary Boris Johnson as the replacement director for Daniel Craig’s last Bond movie.

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6 best financing options for franchising a business

6 best financing options for franchising a business

by on May 16, 2018 in Latest News, Lead Article, News you can use, Nuggets, Small Business, Startups

Offering both the flexibility and independence of being a small business owner, plus the support and infrastructure of a large corporation, a franchise can be the ideal opportunity for anyone interested in becoming an entrepreneur.

Even so, opening a franchise requires a significant investment of capital -- often including a hefty franchise fee along with ongoing royalties and advertising costs. Not everyone has access to that kind of cash. So, if you need a business loan to fund your franchise investment, you might find it challenging to navigate the various options available. [more…]

Top 15 Financial Advisors in the US

by on January 21, 2018 in Latest News, Lead Article, News you can use

Financial services help us to improve on wealth management as well as family planning. There are various occasions where you are not sure how to spend or invest your hard earned money.

When it comes to business, you need to make well informed decisions. This means that you have to get advice from an expert.

We are going to look at some of the trusted and competent financial advisors you can hire in the U.S. [more…]

Rovio’s IPO …  Angry Birds’ growth and relative popularity … Verto Analytics

Rovio’s IPO … Angry Birds’ growth and relative popularity … Verto Analytics

by on September 29, 2017 in Entertainment, featured item, Gamification, Latest News, Lead Article, Marketing, News you can use, Nuggets

Rovio's IPO. We thought you might find these data and insights from Verto Analytics on Angry Birds' growth and relative popularity useful [Editor]

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