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How to use promotions to attract new customers to your business

How to use promotions to attract new customers to your business

by on November 26, 2018 in Uncategorized

With Christmas, Boxing Day and New Year on the horizon, the season of sales is truly upon us.

It’s this time of year when businesses tend to launch new promotions, discounts and other offers to attract new customers who are looking for smarter ways to spend their money.

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A guide to running successful and compliant social media promotions in 2018 … PromoVeritas

A guide to running successful and compliant social media promotions in 2018 … PromoVeritas

by on January 10, 2018 in Digital Marketing, FaceBook, Lead Article, Nuggets, Pinterest, Social Media, Twitter

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Prize Draws … Can family participate in your promotions? … PromoVeritas

Prize Draws … Can family participate in your promotions? … PromoVeritas

by on December 6, 2017 in Business, Digital Marketing, featured item, Latest News, Lead Article, News you can use, Nuggets, Research

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BBC reports on the rise of fake Facebook promotions … PromoVeritas

BBC reports on the rise of fake Facebook promotions … PromoVeritas

by on September 8, 2017 in Advertising, Best advertising story, Business, Latest News, Lead Article, News you can use, Nuggets, Retail

If your promotional posts are planned properly your followers should be able to spot the real thing. For help and advice running all types of promotions contact PromoVeritas on +44 203 325 6000 or email info@promoveritas.com.

This week the BBC have raised the growing issue of fake Facebook promotions or ‘raffles’ that scam the public. The Victoria Derbyshire programme interviewed victims of scammers who set up raffle pages for prizes such as iPads, holidays and cash without a gambling license.

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Social media prize promotions … how to avoid problems …  PromoVeritas

Social media prize promotions … how to avoid problems … PromoVeritas

by on August 21, 2017 in Best advertising story, Latest News, Lead Article, News you can use, Nuggets

Everyone seems to be running social media promotions these days. Easy to setup and at low cost they can offer a big audience and fast turnaround – but there can be pitfalls too.

Failure travels fast, and reputations can be damaged in seconds, campaigns can be blocked by the platforms for breaches of their various complex rules and gathering all the data on entrants can sometimes be tricky.

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Jeremy Stern from @PromoVeritas tells us the importance of the #Terms&Conditions in #DigitalPromotions worldwide

by on May 1, 2017 in Uncategorized

Randi Jensen, Easypromos writes ..  Jeremy Stern is the founder and Managing Director of PromoVeritas. In his previous role as European Promotions Director of Coca-Cola, he saw a gap between the brilliant ideas of creative agencies and their clients who wanted to follow the rules and regulations for promotions.

Hiring a lawyer was expensive and few had the necessary knowledge.

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Judging prize promotions  .. PromoVeritas

Judging prize promotions .. PromoVeritas

by on March 22, 2017 in Business, Latest News, Lead Article, Regional, Small Business, Social Media

When is 'independent' not 'independent' when it comes to judging prize promotions?

If you are running any sort of prize activity in the UK, then you need to know Sections 8.24 to 8.26 of the CAP Code (the rule book of ASA who regulate the UK Marketing industry) Antonia Browne, Legal Executive at PromoVeritas, [pictured]takes a closer look.

A lot of time and effort goes into the running of any type of promotion but most of it is spent at the front end, on the idea and the creative. However, the back end is where most of the problems tend to occur – although they can be easily sorted with a little bit of care and knowledge

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10 Top Tips – Running promotions in the USA  … PromoVeritas

10 Top Tips – Running promotions in the USA … PromoVeritas

by on March 22, 2017 in Business, Lead Article, Lead story, Marketing, Media, Small Business

America may be the land of the free, but running prize promotions there is not always plain sailing because different states have different laws.

PromoVeritas have worked on many American promotions and are experts on all the issues and different requirements, so here are our ten top tips for running promotions in the USA:

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A look at the laws of running prize promotions in Italy … PromoVeritas

A look at the laws of running prize promotions in Italy … PromoVeritas

by on January 11, 2017 in Uncategorized

The running of ‘Promotions’ are taking off across the world not just in the UK.  Brands and agencies are running more global prize draws, competitions and instant wins than ever before.

We have looked at how to run promotions in Italy but it is important to be aware that they can be costly and you must follow all legal requirements of which can be very complicated.

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A quick-guide to live streaming and promotions … PromoVeritas

by on January 10, 2017 in Events, Latest News, Lead Article, News you can use

A recent trend on social media has been the explosion of live streaming capability. Periscope, Facebook Live, Meerkat and YouTube have proven to be hugely successful ways to access live streaming due it being a cheap and instant way to interact with mass audiences and individuals alike.

From Times Square, New York to hatching baby eagles there is nothing live that cannot be seen (or unseen) and brands have been quick to catch on to the fact that live streaming is an innovative and exciting way to run promotions.

Read the full article

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