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Research : “The New Energy Context” … insight engineers

Research : “The New Energy Context” … insight engineers

by on January 31, 2018 in Latest News, Lead Article, Lead story, News you can use, Nuggets, Research

Traditional internal combustion powered vehicles account for over 95% of the UK & European market. 

Read the full report...

Until recently a fringe choice, the reality of electric plug-in vehicles soon becoming more mainstream was given a major prompt when GB & France governments announced this summer that no new petrol-only or diesel powered cars & vans will be sold after 2040 and both Germany and The Netherlands announced they were aiming for an earlier timing.

insight engineers  regularly cover and publish topics of interest to their clients and prospects. [more…]

Friendly review – Helping clients navigate the market research and insight process … Jeff Deighton, insight engineers

by on August 4, 2016 in Latest News, Lead Article, News you can use, Research

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Using research to reduce ‘Lost Sales’ and fix broken sales processes – Jeff Deighton, insight engineers

by on April 11, 2015 in Apps, FaceBook, Google, iPhone, Lead Article, LinkedIn, London & South East, Metrics, Mobile Marketing, Pinterest, Research, Retail News, Rock 'n Roll, Small Business, Social Media, Startups, Twitter

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New ad for Money Supermarket, Edu Rank, Australian Open & Jacob’s Creek, OXO Rebrand, Giant iTab, insight engineers – theMarketingblog

by on January 19, 2015 in Lead Article, Research, Retail News, Rock 'n Roll

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Research : To help showcase what they do, insight engineers have put up some recent case studies

by on January 18, 2015 in Business, Lead Article, London & South East, News you can use, Research, Rock 'n Roll

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Research : Healthy eating trumps dieting / Jeff Deighton, insight engineers

by on October 1, 2014 in featured item, Lead Article, Research, Retail

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Research : How insight engineers has helped UK and International clients with their business intelligence needs

by on June 28, 2014 in Lead Article, London & South East, Nuggets, Research, Retail News

If you think insight engineers could help you and your organisation, please request more information by email, visit our web site to request our free papers, follow us on Twitter and register to receive The insight engineers Daily

Jeff Deighton of insight engineers writes ...We thought we’d share some recent examples of how insight engineers has helped UK and International clients with their business intelligence needs:-

  1. Developed a best practice insight framework that aligned, integrated and reduced the number of continuous tracking vehicles, resulting in a significant annual saving on budget.
  2. Facilitated cross-functional team workshops leading to the generation of dozens of viable NPD possibilities.
  3. Moderated quarterly Customer Listening Panels to co-create, evaluate, and validate new in-market initiatives.

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The value of a stage-gate process • Jeff Deighton, insight engineers

by on September 24, 2013 in featured item, Lead story, London & South East, Nuggets, Research

From www.insight-engineers.com -Securing business success from working in a structured way - The value of a Stage-Gate process

Most of us appreciate that business success and repeat sales have always been a combination of having a compelling proposition and targeting the right people in the right way with activities and resources.

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What’s in it for me? – The trade-offs we all make / Jeff Deighton, insight engineers

by on August 3, 2012 in Latest News, Lead story, Research, Retail News

Jeff Deighton of insight engineers writes ... As the current rumblings over empty Olympic seats, the ‘fit’ of various sponsors to the Olympic brand and ideals, and the widely anticipated worries over whether the infrastructure will be able to cope suggest, there’s no pain without gain.

For those attending any of the events, a degree of trade-off has played its part.

I’m sure for most people, being part of history will outweigh any inconvenience, discomfort (physical or philosophical), or expense. [more…]

Research News : insight engineers will set up and collect (for free) quick opinion poll-style questions

by on May 22, 2012 in featured item, Lead story, Research, Retail News

Jeff Deighton writes in his new website / blog ...

There’s an old English proverb that starts For want of a nail, the shoe was lost…” that illustrates the larger consequences of not taking care of the small things.

To help our clients and prospects take care of at least some of the small things, we’ve set up and collected (for free) quick opinion poll-style questions, which we call ‘Test & Vote’. [more…]