TheMarketingblog

Search Results for: underwater

Exclusive : “Communications lessons from the Olympics” / Jack Miles, Northstar Research Partners

An opinion piece about what marketers can learn from how the Olympics as a brand acts/communicates around areas such as gaining trust, the use of emotion and balancing technology and tradition As the world zooms in on Rio, the marketing

Exclusive : “Communications lessons from the Olympics” / Jack Miles, Northstar Research Partners Read More »

Indulge your #selfie in a viral campaign that gets your brand at the top of everyone’s Christmas list

Shaz Qamar, Marketing Campaign Manager at Esri UK writes …. Although Christmas is a few weeks away, for marketers, it’s been top of mind for months: “How can we get our brand out there and cut through all the Christmas

Indulge your #selfie in a viral campaign that gets your brand at the top of everyone’s Christmas list Read More »

August Asda Magazine cover – “an excellent example of using social media as an integral part of content marketing” / Jo Brooks, Publicis Blueprint

Asda puts 1m Facebook fans in charge of August Asda Magazine cover – ‘Chosen by You’ customer approach brought to life in Publicis Blueprint activity – In a new move, Asda has asked its Facebook fans to choose the Asda Magazine

August Asda Magazine cover – “an excellent example of using social media as an integral part of content marketing” / Jo Brooks, Publicis Blueprint Read More »