Get in Touch

004tat4367

BRAND UNION APPOINTS DIGITAL CREATIVE DIRECTOR

BRAND UNION APPOINTS DIGITAL CREATIVE DIRECTOR

by 004tat4367 on October 19, 2015

WPP’s global brand strategy and design agency, Brand Union has appointed Marta Swannie to the new position of Digital Creative Director. Marta will be leading [more…]

iProspect launches specialist B2B marketing division

by 004tat4367 on October 9, 2015

Leading digital performance agency iProspect launches iProspect Enterprise, a new B2B online marketing division. Catering to the fast-growing market demand for digital consultancy specifically tailored [more…]

Brand Union has today announced its appointment by leading luxury hotel group, Shangri-La Hotels and Resorts

by 004tat4367 on October 5, 2015

Brand Union, WPP’s global brand agency, has today announced its appointment by leading luxury hotel group, Shangri-La Hotels and Resorts, to create the new brand and integrated launch campaign for the iconic Le Touessrok resort in Mauritius, following a competitive pitch.

The agency will be responsible for uniting the unique Le Touessrok heritage with the renowned Shangri-La master brand qualities, following the takeover of the resort by Shangri-La earlier this year.

Brand Union will seek to challenge the existing codes of luxury travel adopting a brand-led communications strategy, looking beyond the launch to ensure the brand resonates across every facet of the resort, right through to the guest experience at the hotel.

[more…]

Simplyhealth appoints global brand agency Brand Union

by 004tat4367 on September 29, 2015

 
The UK’s leading health cash plan, dental plan and pet health plan provider, Simplyhealth Group, has appointed WPP’s global brand agency Brand Union to [more…]

Volume Taps IBM Watson to Transform Sales Optimisation and Training

by 004tat4367 on September 24, 2015

London, 24 September 2015: Today, digital marketing and technology company Volume announces its commercial partnership with IBM – and its status as an IBM Watson [more…]

Golden Promotions partners with Walkabout to celebrate the Rugby World Cup

by 004tat4367 on September 9, 2015

Licor 43, the premium Spanish liqueur, has today announced that it will be partnering with Walkabout for a second year to host a variety of Golden Promotions, this time celebrating the Rugby World Cup 2015.

[more…]

The Work Perk Continues FMCG drive in the UK market, partnering with both Mondelez and Global Functional Drinks

by 004tat4367 on September 8, 2015

The Work Perk has confirmed two new sampling campaigns with global snack and beverage conglomerate, Mondelez International, as well as with Swiss drinks company Global [more…]

Newcast appointed as digital agency for Seriously Strong, President and Galbani brands

by 004tat4367 on August 24, 2015

Newcast, the branded content division of ZenithOptimedia, has been appointed by Seriously Strong, President and Galbani, some of the UK’s leading cheese brands, to be [more…]

iStock by Getty Images partners with Dropbox to make premium creative content accessible anytime, anywhere

iStock by Getty Images partners with Dropbox to make premium creative content accessible anytime, anywhere

by 004tat4367 on August 6, 2015

Industry-leading integration provides customers with instant, seamless access to their iStock files across all devices [more…]

Confusion reigns : the language of data and technology … Manjiry Tamhane

by 004tat4367 on August 5, 2015

Speed of change

There is seemingly infinite delight in watching our industry constantly changing. The opportunities presented by the volume.

The tools used to capture data and generate insight - and then apply it - have evolved too, and this change can feel significant of data combined with the growth in technology, are both exciting and daunting in equal measures.

[more…]