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Havas helia continue to show the way with loyalty award success

by on June 20, 2018

They say once is luck, twice is coincidence and three times is a specialism a principal proven  by Customer Engagement agency Havas helia and the [more…]

Demystifying Real-World Brand Representation – WONDER London reveals research results

by on June 14, 2018

Independent events specialist WONDER London today announces the results of a bespoke survey into marketers’ understanding of real-world brand representation and realising brand values in the [more…]

Studio Black Tomato – produced ‘Summer is…’ video launched by onefinestay

by on June 11, 2018

Content creation and marketing agency Studio Black Tomato today saw the launch of its first brand video for onefinestay.

Targeting high-net-worth consumers the ‘Summer is…’ video launch is [more…]

smp is appointed social media lead for The Citizen’s Foundation UK

smp is appointed social media lead for The Citizen’s Foundation UK

by on June 6, 2018

smp, the shopper marketing agency, has been directly appointed as the UK lead social media agency for The Citizen’s Foundation UK.

The Citizen’s Foundation is [more…]

RAPP names Anne Marie Neal as Global Chief Marketing Officer

RAPP names Anne Marie Neal as Global Chief Marketing Officer

by on May 31, 2018

RAPP Worldwide, a global creative agency that builds direct, meaningful and high-­value relationships between brands and people, today announced Anne Marie Neal has been promoted [more…]

Red Bee launches new Stowford Press campaign

Red Bee launches new Stowford Press campaign

by on May 25, 2018

Red Bee have released a new campaign - ‘The Wonderfulness of Local’ – for Westons Cider brand Stowford Press.

ellie alastair stowford pressRed Bee were tasked with helping the brand stand out in a category crowded with images of summer orchards and happy friends at festivals.

The aim is to increase both brand saliency and category reach. This is alongside helping support Westons’ ambitious volume targets for Stowford Press, across both on-trade and off-trade.

[more…]

Frank Recruitment Group, appoints Initials to global internal branding overhaul

by on May 24, 2018

Initials the integrated marketing agency, today announces its appointment by Frank Recruitment Group to handle the overhaul of its internal branding. The group have customers [more…]

Studio Black Tomato launches new interactive video service, Blackwire

Studio Black Tomato launches new interactive video service, Blackwire

by on May 23, 2018

Studio Black Tomato, the content creation agency owned by the Black Tomato Travel Group, announces the launch of new interactive video service, Blackwire.

[more…]

Initials launches Seriously Spreadable campaign

by on May 15, 2018

Latest:   Initials, the independent creative agency, launches a new integrated campaign for Lactalis McLelland brand Seriously Spreadable.

Following the agency’s work on the Seriously rebrand in Spring 2017, the new activity encompasses shopper and TV elements with the full campaign being activated across TV, on-demand video, live activation in-store and social. [more…]

RAPP UK creates an integrated campaign to support Virgin TV’s sponsorship of the British Academy Television Awards in 2018

RAPP UK creates an integrated campaign to support Virgin TV’s sponsorship of the British Academy Television Awards in 2018

by on May 11, 2018

As part of its sponsorship of the British Academy Television Awards in 2018, Virgin TV will be hosting a world first 360+ LIVE experience taking viewers straight to the glitz and glamour with three discreetly positioned cameras along the red carpet.

Inspired by the pivotal role TV viewers have played in the television revolution, Virgin TV and RAPP UK have created a campaign using innovative technology to give TV fans a live virtual walk along the red carpet and spot their favourite attendees; all at the touch of their mobile devices. [more…]