Get in Touch

Loudmouth PR

The Chemistry Works delivers a creative collective as unique as your brief

The Chemistry Works delivers a creative collective as unique as your brief

by Loudmouth PR on June 27, 2017

Introducing The Chemistry Works (TCWX), a collaborative agency hub comprising experienced talent from across the marketing and creative industries. The brainchild of a number of industry experts, TCWX stemmed from a desire to offer clients a completely bespoke team as unique as their every brief without having to pass on the overhead costs that come with large, multidisciplinary agencies.

TCWX’s network of skills includes Marketing and Brand Strategy; Creative Direction; Graphic Design; Digital Design; Photography; Video Production; Copywriting; Social Media; PR; Events; Product Design; 3D Environment Design and Retail Design. [more…]

How to write an award-winning entry

How to write an award-winning entry

by Loudmouth PR on April 27, 2017

By Belinda Barker, Director, World Media Group

I should first come clean – I have never actually been an awards judge; however, I have been lucky enough to help organise the judging process for the 2016 and 2017 World Media Awards.

It is rather a privileged position to be in – you are exposed to loads of brilliant work, you get to meet amazing judges and listen to them deliberate, but without any of the responsibility!

And it is a responsibility, as anyone who has entered an award will have put time, effort and love into their campaign, and that should be respected. [more…]

Tata Motors drives away with the Top Prize at the 2017 World Media Awards

Tata Motors drives away with the Top Prize at the 2017 World Media Awards

by Loudmouth PR on April 11, 2017

  Maxus Global’s Campaign for the Indian Automotive Manufacturer Wins this Year’s Grand Prix at the World Media Awards The winners of the 2017 [more…]

AudienceScience partners with grapeshot for global textual targeting

AudienceScience partners with grapeshot for global textual targeting

by Loudmouth PR on April 5, 2017

AudienceScience, the programmatic technology that helps advertisers and agencies make the most of their digital ad spend, has partnered with Grapeshot, a global technology company providing tools to navigate advertising and marketing choice, to offer enhanced contextual targeting support at global scale.

As a result, advertisers and agencies using the AudienceScience platform can now target web pages and mobile applications in 30 languages based upon the contextual relevancy of a page or app to their brand. [more…]

New Analysis Proves Value of Trusted Media Brands for Advertisers in Era of Fake News and Increased Focus on Campaign Effectiveness

New Analysis Proves Value of Trusted Media Brands for Advertisers in Era of Fake News and Increased Focus on Campaign Effectiveness

by Loudmouth PR on March 16, 2017

The World Media Group (WMG), a strategic alliance of ten of the world’s leading premium media brands, was conscious of the growing demand from advertisers for better viewability performance.  In addition, in an era of fake news, it wanted to explore whether ads seen on trusted media websites were viewed more attentively by consumers.

It therefore commissioned analysis to assess the overall performance of the inventory of WMG brands during Q3 2016. [more…]

World Media Awards 2017 shortlist announced

World Media Awards 2017 shortlist announced

by Loudmouth PR on March 14, 2017

With the number of award entries up by 20% since its inaugural year last year, The World Media Awards (WMAs), hosted by the World Media Group*, are today announcing their 2017 shortlist.

Reflecting the truly international nature of the WMAs, entries poured in from all corners of the world including the USA, Germany, Pakistan and the Faroe Islands – and targeted audiences from around the globe including Asia, LatAm, North America, Europe, Africa, Australasia and the Middle East.  The Awards also attracted some of the world’s top brands, such as Michelin, Universal Pictures, Shell, EY (formerly Ernst & Young) and McDonalds.

[more…]

Women for Women : Emma Winchurch-Beale named as new World Media Group President and announces deadline extension for World Media Awards

Women for Women : Emma Winchurch-Beale named as new World Media Group President and announces deadline extension for World Media Awards

by Loudmouth PR on February 16, 2017

Alongside her role as International Sales Director at The Washington Post, Emma Winchurch-Beale has been named as 2017 President of the World Media Group, a strategic alliance of the world’s leading international publications to which the Washington Post belongs. She takes over the year-long position from Rupert Turnbull, Vice President EMEA, Time Inc.

One of her first moves in this role is to announce a deadline extension for the World Media Awards (hosted by the World Media Group) from today to next Thursday 23rd February. The World Media Awards (WMAs) are the only awards that celebrate the effectiveness of cross platform, cross border, content-driven advertising. [more…]

Next Plc to build digital ‘Image Factory’ to enhance customer experience

Next Plc to build digital ‘Image Factory’ to enhance customer experience

by Loudmouth PR on February 9, 2017

Next Plc is implementing a new Digital Asset Management (DAM) system to enhance its ability to use and manage its growing volume of digital assets, [more…]

Five obstacles to genius content marketing

Five obstacles to genius content marketing

by Loudmouth PR on February 8, 2017

By Sanjay Nazerali, Global Chief Strategy Officer with Carat Global and Co-head Judge at the World Media Awards

As the entry deadline looms for a set of awards I’m involved in that celebrate the best in cross-border content marketing, I can’t help but ponder on one thing: when we know how powerful content marketing can be, why isn’t it at the forefront more?  When we know it cuts through clutter, adds value to people’s lives, builds trust and relevance, why don’t we do more of it?

Entry to the World Media Awards is open until 16th February. [more…]

Movers and Groovers : TwentyCi hires former Rapp MD Colin Bradshaw as Chief Customer Officer

Movers and Groovers : TwentyCi hires former Rapp MD Colin Bradshaw as Chief Customer Officer

by Loudmouth PR on February 8, 2017

Latest : TwentyCi, the fast-growing data science and insight business, specialising in customer engagement through life event contextual marketing, has appointed Colin Bradshaw to the new position of Chief Customer Officer (CCO).

His role has been created to add an additional level of support at a senior level as the company continues to expand.  Bradshaw will be responsible for managing growth and investment in the company’s client management and sales activities across all sectors, products and channels.

Currently working as CEO of IBG World, a disruptive business in the data, analytics and digital tech space, Bradshaw’s previous positions include c-suite roles as managing director of media agency, RAPP, and head of data strategy as well as numerous other senior marketing roles for Royal Mail. [more…]