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Upscaling your event / “We found Giant iTab on site”

by Will Corry on July 28, 2014

We found Giant iTab on site and of course found a home for it at Tech Fest! / Gallus Events | Enjoy - Really Fresh 'Social Business' News | Scoop.it

Take advantage of the venue size. With large purpose built venues you just never know what they have lying around.

They have so much space that they just might have in house what you are looking for. We found Giant iTab on site and of course found a home for it at Tech Fest! The venue will are of course still charge for things that you use but there is a good bet they will have more than your normal hotel.

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Kew Gardens – “It’s a tranquil oasis where people can experience a different side of London”

by Will Corry on July 28, 2014

Arena Celebrates ‘London’s Most Beautiful World Heritage Site’ with DOOH Campaign

London. 28 July 2014. Media planning and buying agency, @ArenaMediaUK has unveiled Kew Gardens’ first ever DOOH campaign, celebrating the beauty of the London attraction and encouraging tourists to visit this summer.

The 4 week campaign – launching on Monday 28 July – will showcase the activities on offer at Kew Gardens, including the Xstrata Treetop Walkway.

Targeting overseas visitors, the 20” video will be displayed on screens at key tourist Tube stations across London during consumer hours, as well as at Westfield White City. The short film highlights the unique experiences on offer at Kew, as well as its tranquillity, encouraging tourists to visit ‘London’s Most Beautiful World Heritage Site’. [more…]

Monday office banter – Virgin Holidays calls on people to #ShowOff with pride

by Will Corry on July 28, 2014

M&C Saatchi and LIDA have unveiled a tongue in cheek campaign for Virgin Holidays – ‘Don’t be Sorry’ – in response to Three’s ‘Sorry for the Holiday Spam’ campaign.

Running at Elephant and Castle’s South London Gateway today, where it contrasts with Three’s initiative, ‘Don’t be Sorry’ tells people they should take pride in showing off their best selves on a Virgin holiday. The campaign sports the hashtag  #ShowOff encouraging people not to hold back on celebrating what Three would call their ‘holiday spam’ on social media, and telling them ‘You look delicious’.

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“How a first time exhibitor can prepare successfully for a trade show event”

by Will Corry on July 28, 2014

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Bye to the bugle – has Ryanair really changed? / Dan Brain, ad:tech London

by Will Corry on July 27, 2014

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Shoppercentric Retail Research : Grocery shopping isn’t the most thrilling part of anybody’s shopping experience

by Will Corry on July 27, 2014

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PR : World’s first driveable deckchair – perfect timing for this heatwave

by Will Corry on July 27, 2014

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Movers and Groovers : Mark Newton-Jones, a keynote speaker at the Internet Retailing Conference 2014 is appointed CEO of Mothercare

by Will Corry on July 27, 2014

Mothercare-PR-image-1

By Chloe Rigby

Mothercare [IRDX RMOC] has appointed internet retailing veteran Mark Newton-Jones as its chief executive.

The appointment, which starts from July 17, follows Newton-Jones’ four-month interim stint in the role leading the maternity-to-nursery-equipment provider.

Mark Newton-Jones is a confirmed keynote speaker at the Internet Retailing Conference 2014 in October 16. Keynote speakers at the event are all individuals who “have led transformation within their business as their product sector or the retail landscape have evolved”.

More about the Internet Retailing Conference.

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More about retail in the Sunday papers roundup – Tesco, Dave Lewis, Morrisons, Monarch Airline, Home Retail Group, Americana, Comet, Debenhams, Mothercare, Orchid Pubs

by Will Corry on July 27, 2014

"A wounded Tesco mounting a powerful counter attack."  From www.theretailbulletin.com

  • Dave Lewis: a new star for planet Tesco,
  • Middle East takeaway giant Americana tempts buyers,
  • The fallout after Comet crashed to earth,
  • Debenhams poaches finance chief from Mothercare.

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Life skills event : Want to be a TV executive? Publisher? Film director? Entrepreneur? Worried about how to write a CV?

by Will Corry on July 26, 2014

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