Get in Touch

Advertising

5 creative strategies for marketing your start-up on a tight budget

5 creative strategies for marketing your start-up on a tight budget

by on January 26, 2018

Working on a tight budget can be frustrating, especially when you have a head full of fresh ideas about promoting your start-up business and making it a success.

However, every good business person loves to have a challenge and making your limited budget work hard for you can really get your creative juices flowing.

Let's look at ways to get more creative with your marketing budget and look at ways to think outside of the box.

[more…]

Washington Post’s Winchurch-Beale appointed World Media Group President for second year in management team restructure

by on January 25, 2018

New Team Extends World Media Awards Entry Deadline by a Week to Thursday 1st February

The World Media Group, a strategic alliance of the world’s leading international publications, announced a new structure of its management team today, appointing two vice presidents to support, Emma Winchurch-Beale in her role of World Media Group President.

Alexandra Delamain, SVP Head of Sales and Client Services, EMEA for The Economist and Stephen Murphy, Global Brand Director for National Geographic, take on the additional roles of VP World Media Group, effective immediately. Winchurch-Beale, International Sales Director at the Washington Post, is the first World Media Group president to continue in the role for a second year. [more…]

The World Media Group welcomes three new associate members as it celebrates its 20th Anniversary

The World Media Group welcomes three new associate members as it celebrates its 20th Anniversary

by on January 17, 2018

Ad tech firms Rezonence and Smartology, along with science and technology institute and media owner, The Smithsonian, are to become the first associate members of the World Media Group as it celebrates its 20th anniversary.

To date members of the World Media Group, a strategic alliance of organisations who are committed to promoting award winning journalism and the role of international media, have comprised only global media brands – currently The Washington Post, The Wall Street Journal, Time, The New York Times, National Geographic, Newsweek, Forbes, Fortune, The Economist and Bloomberg Media Group. [more…]

Watch the best retail ads of the month … adforum

by on January 15, 2018

Decathlon - The Sportable Gift Wrap .... Mercado Livre - Find the magic gifts..... Tesco - A 'save the day' Christmas .... IKEA - #Placeatreeonit  and Toys "R" Us - Holiday 2017 Remix.

[more…]

Formula One’s ‘outdated’ use of grid girls under ‘strong review’

by on December 15, 2017

[more…]

Coke happiness machine gets naughty – this video won’t be up for long

by on December 3, 2017

Oldie but goldie from 2012

We're pretty sure Coke isn't going to like this. We're pretty sure this video won't be up for long. We're pretty sure the people who created the video had a lot of fun making it. We're pretty sure all the girls hugging the machine need to go get a real man. And we're pretty sure we really, really like this spoof.

Watch the NSFW video here.... [more…]

Wellbeing. What does it mean? How can we improve it? Should your business care about it? … NABS

by on November 23, 2017

[more…]

VCCP Media’s 6th Innovation Challenge sees Global Media crowned as winner

VCCP Media’s 6th Innovation Challenge sees Global Media crowned as winner

by on November 16, 2017

Global Media were crowned winners of VCCP Media’s 6th annual Innovation Challenge last night!

The event saw VCCP Media welcome a handful of select media owners who’d successfully navigated their way through the gruelling entry process. The entrants went head-to-head in a challenge to unearth the best media innovations in the industry. 

[more…]

New White Paper : The world of marketing has changed. Has the CMO?

by on October 25, 2017

[more…]

bigdog launches Aviva Community Fund’s 2017 campaign

bigdog launches Aviva Community Fund’s 2017 campaign

by on October 23, 2017

The Aviva Community Fund is an initiative that lends a helping hand to local communities by offering support and funding for inspirational local causes.

Projects could receive funding of from up to £1,000 up to £25,000. To get involved visit www.aviva.co.uk/community-fund

Full-service, integrated advertising and marketing agency, bigdog, today announces details of its latest creative work for the Aviva Community Fund, a core part of Aviva’s corporate responsibility programme.

The campaign seeks to inspire local community groups to submit applications for support, and funding of between £1k and £25k, for causes and projects that make a real difference in their local communities.

[more…]