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“Opportunities for marketers to run exciting sports-linked promotions – without the danger of acquiring a criminal record” / Philip Penlington of Fotorama

by on April 13, 2012

Philip Penlington is Director of Fotorama, one of the UK’s leading and longest established fixed fee promotions companies who work with many leading brands and agencies on all types of promotions.

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Lakestar Media has been appointed by Diet Chef

by on April 10, 2012

UK digital marketing agency Lakestar Media has been appointed by Diet Chef, the UK's largest diet food home delivery company, to create and implement its search engine optimisation and social media strategies. [more…]

MediaMind Research: Ten facts you should know about in-stream video advertising

by on April 10, 2012

The research note, entitled Ten Facts You Should Know about In-Stream Video Advertising, is available for download here.

Research also Shows Users are 200 times more likely to click on In-Stream ads vs. Standard Banners

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IPM Awards news from Billington Cartmell

by on April 6, 2012

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More than 220 employees from Creston agencies move in to Bristol Temple Quarter Enterprise Zone

by on April 2, 2012

Creston is relocating two of its leading marketing agencies, EMO and The Real Adventure (TRA), to Bristol Temple Quarter Enterprise Zone.

TRA and EMO will be the first commercial tenants to move into the newly completed Enterprise Zone. [more…]

Aggressive youth-targeted brand adverts could be curbed

by on March 25, 2012

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‘Wash Cut Trim – Time for a spot of Spring grooming’ / STIHL

by on March 22, 2012

STIHL, is investing £1m in a major seasonal sales promotion campaign for the UK market to drive footfall and sales across its network of over 600 specialist STIHL Dealerships.

www.stihlmakeover.co.uk

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Begorrah – what’s going on : Sheep go green for St Patrick’s Day

by on March 17, 2012

A flock of Scottish sheep have joined some of the most famous landmarks in the world as part of a marketing stunt to mark St Patrick's Day.

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Mobile Marketing Live Backgrounder / Apps, Sites, Mobile Advertising, Gamification, Payments, CRM, Location-based Services and Coupons

by on March 15, 2012

Mobile Marketing Live is a new two-day conference and exhibition for the global mobile marketing business. The first Mobile Marketing Live event will take place in London on 1 and 2 October 2012, at the Business Design Centre in Islington.

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Make your sales force happy – get them leads that convert into business / theMarketingblog’s new ‘View from the Top’ Plan

by on March 15, 2012

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