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How printed tote bags can enhance your marketing efforts

How printed tote bags can enhance your marketing efforts

by on February 6, 2019

Successful marketing departments recognise the importance of effective marketing strategies.

Are you aspiring to become one of the most successful marketing departments regarding your products and services?

The high chances are that you tried most of the popular marketing strategies such as online marketing, door-to-door visits, and television advertisements among others.

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4 reasons printed mugs make great corporate gifts

4 reasons printed mugs make great corporate gifts

by on February 4, 2019

As the new year begins, business owners are faced with the task of reminding their customers about their brand in the right ways.

Free giveaways, for example, should be light hearted and fun, but they should also represent brand values. It’s even better if they promote those values.

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UK medium sized advertising agencies bounce back in 2019

UK medium sized advertising agencies bounce back in 2019

by on January 28, 2019

According to the third annual JFDI New Business Barometer, the definitive guide to new business trends in the UK advertising and marketing agency world, it appears that medium sized agencies are now in the sweet spot for new business success in 2019.

In the previous year (2017), medium sized agencies (50-150 employees) found themselves squeezed between the well-resourced large agencies (150+) and the energised smaller agencies that were taking the lion’s share of new business opportunities. 

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WPN Chameleon unveils first DRTV ad for French animal charity 30 Millions d’Amis

WPN Chameleon unveils first DRTV ad for French animal charity 30 Millions d’Amis

by on January 25, 2019

London-based DRTV and digital agency WPN Chameleon [WPNC] @WPNChameleon  has created the first DRTV ad for French animal charity Fondation 30 Millions d’Amis.

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Why promotional mugs should be a part of any branding strategy

Why promotional mugs should be a part of any branding strategy

by on January 24, 2019

Every successful business has in some way implemented a branding strategy that works.

The primary purpose of branding is to increase customer recognition of a company's name and to make consumers link that name to a particular image or idea.

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5 reasons why promotional mugs are must have promotional products

5 reasons why promotional mugs are must have promotional products

by on January 18, 2019

Promotional products are helpful, tangible items that are imprinted with the logo, name or message of a brand. They are designed to remind consumers about a particular brand.

Promotional products are a great marketing tool that can help you to increase sales. Consumers may use these items or give them to others. This will give you the opportunity to market your products or services with minimal effort.

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Movers and Groovers : WPN Chameleon hires Oxfam’s Nick Pride to head fundraising strategy for charity clients

Movers and Groovers : WPN Chameleon hires Oxfam’s Nick Pride to head fundraising strategy for charity clients

by on January 17, 2019

WPN Chameleon (WPNC) has appointed former Oxfam Deputy Director of Fundraising Nick Pride to its senior team, adding to the agency’s strength in charity client strategy.

Pride @pride_nick becomes WPNC’s Fundraising Strategy Director. He spent 18 months at Oxfam on an interim basis, with a remit to sustain and develop the charity’s multiple revenue streams that total tens of millions of pounds annually.

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Naked Noodle : “Nice match, fast oriental noodles and fast last minute holidays”

Naked Noodle : “Nice match, fast oriental noodles and fast last minute holidays”

by on January 16, 2019

Latest : Naked Noodle, the leading authentic snack pot brand has joined forces with lastminute.com and marketing agency Brass to create its biggest ever promotional campaign. "Nice match, fast oriental noodles and fast last minute holidays"

Shoppers can banish those winter blues with the chance to win extraordinary Far East holidays to Thailand, Singapore and Vietnam or a range of stylish travel merchandise.

Plus every promotional pack unlocks a £30 off lastminute.com holiday voucher offering added value for all.

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In-housing trend is changing the face of digital advertising – new report

In-housing trend is changing the face of digital advertising – new report

by on January 16, 2019

A new report commissioned by advertising platform Bannerflow has revealed a vast sum of European companies are bringing their digital advertising operations in house, creating a shift from the agency focused attitudes prominent over the last decade.

Working in conjunction with @Digiday, Bannerflow surveyed 200 senior marketing decision makers from brands, in-housing agencies and consultancies in Europe.

The survey aimed to discover the biggest triggers, benefits and barriers to in-housing marketing teams.You can download the entire report here –

https://inhouse.bannerflow.com/state-of-inhousing-report-2019/

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Printed tote bags are great promotional giveaways

Printed tote bags are great promotional giveaways

by on January 15, 2019

One trillion single-use plastic bags are used every year worldwide. For this reason, many countries have made a commitment to reducing their presence, whether by law or through education.

And with the rise of consumers interested in living a eco-friendlier lifestyle, they too are finding ways to eradicate the use of plastic bags on an individual level.

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