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Marketing automation … the tactical guide to success  … download now

Marketing automation … the tactical guide to success … download now

by Will Corry on August 22, 2016

Our new guide highlights the challenges companies face when thinking about marketing automation, from strategies to platform choice, and how to overcome them.

Download Now >>>>>> [more…]

3 top tips for selecting music that reflects your brand / François Arbour, VP Product, Video and Music at Shutterstock

3 top tips for selecting music that reflects your brand / François Arbour, VP Product, Video and Music at Shutterstock

by Will Corry on August 22, 2016

By François Arbour, VP Product, Video and Music at Shutterstock [pictured bottom right]

In 2015, Nielsen conducted a study looking at TV advertisements that found ads with music performed better amongst audiences in terms of conveying creativity, emotions, empathy and information.

The study found “generic” background music used by brands improved the power of the information and the key messages that were shared. [more…]

Research : Ad blocking: latest IAB/YouGov stats

Research : Ad blocking: latest IAB/YouGov stats

by Will Corry on August 17, 2016

Contextual data and insights from the IAB’s latest quarterly report, in conjunction with YouGov.

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Introducing 110% fresh newsletters : E-goi’s email marketing newsletter

Introducing 110% fresh newsletters : E-goi’s email marketing newsletter

by Will Corry on August 10, 2016

Do you need a bespoke newsletter for your company?

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Who comes first, the employee or the customer? … by Phil Davitt, NewVoiceMedia

Who comes first, the employee or the customer? … by Phil Davitt, NewVoiceMedia

by Will Corry on August 8, 2016

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Are you sending out emails blindly without knowing who opened them? Who clicked through? Where and when? / E-goi

Are you sending out emails blindly without knowing who opened them? Who clicked through? Where and when? / E-goi

by Will Corry on July 30, 2016

Are you sending out emails blindly without knowing who opened them? Who clicked through? Where and when? Those engaged people are your bread and butter! E-goi will tell you all about how they behave and where they're doing it from, so you can connect with them with hyper-targeted, relevant contents!

Easy email newsletters - Create, send, share on social networks and track the results!

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Digital agency, Manifesto, launches new brand

Digital agency, Manifesto, launches new brand

by Will Corry on July 29, 2016

Brand marks next chapter for the growing creative technology agency

Manifesto, the London-based digital agency, has announced the launch of its new brand and website – a move which puts renewed emphasis on driving positive change through engaging content, innovative technology, and meaningful audience-centred digital experiences. [more…]

YOC announces 20% revenue growth in the first half of the financial year with expected €3M in Q2

YOC announces 20% revenue growth in the first half of the financial year with expected €3M in Q2

by Andy Brown on July 26, 2016

YOC AG (Frankfurt, Prime Standard, ISIN DE0005932735) records 20% revenue growth in the first half of the current financial year resulting in expected revenue growth of 30% to €3M for the second quarter 2016.

YOC realised revenue growth year-on-year for the third quarter in a row. This results from the steady growth in the D-A-C-H region as well as the positive revenue trends in the company’s other European locations, in particular the Spanish subsidiary. [more…]

“People do not buy goods & services. They buy relations, stories & magic” – Seth Godin – The History of Marketing

by Will Corry on July 23, 2016

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