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Events : 20+ Conversion Rate Optimization experts in one place where everyone has easy access to – the internet

by Will Corry on February 11, 2016

Attending conferences is fun. You learn a lot and you get to meet some great people and expand your network.

However, attending conferences isn’t a cheap affair. You have to pay for travel, accommodation and food. Not to mention, time off work and time to catch up with work. If you have family commitments, it can also be hard to justify the time away. [more…]

Events : Online Conversion Rate Optimization Conference | Conversion World 2016

by Will Corry on February 11, 2016

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Teradata Marketing Applications recognised as MRM Leader in Gartner Magic Quadrant for 14th year running

by Assistant Editor on February 11, 2016

Teradata Marketing Applications, the big data analytics and marketing applications company, today announced it has again been positioned by Gartner, Inc. in the “Leaders” Quadrant of the “Magic Quadrant for Marketing Resource Management (MRM)” report for a fourteenth consecutive year.

http://marketing.teradata.com/

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IPM announce results for Diploma and Incentives and Motivations Courses

by Assistant Editor on February 11, 2016

The IPM is delighted to announce that the results from its latest IPM Diploma, and Incentive and Motivation Diploma intakes achieved phenomenal results.

Both courses achieved a 100% pass rate; with 60% of candidates achieving a credit and 9% receiving a distinction in the IPM Diploma. Some 40% of candidates achieved a credit or distinction in their final mark for the Incentive and Motivation Diploma.

The IPM Diploma, which involves a series of assignments and a set brief that has to be completed within a six-month period, is seen as the best possible grounding for those responsible for running promotions within the UK and mainland Europe. [more…]

How to heal your B2B content marketing & keep it healthy

by Will Corry on February 4, 2016

If your B2B content marketing strategy isn’t performing as it should be, it could be suffering silently in ways you might not notice. It’s time to stop remedying your content marketing problems with band-aid solutions and address these symptoms at the source.

In this eBook, you'll learn:  How to diagnose common problems that hurt your content marketing efforts.  How to build a recovery plan to fix what’s ailing your content.  How to heal your content marketing & keep it healthy so you can turn more visitors into customers. Graphic by Shutterstock

Get your eBook HERE ... ....

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Conversion Rate Optimization Event : Buy now and get your exclusive 40% discount for the Conversion World Conference

by Will Corry on January 18, 2016

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How can a DMP help unite the marketing and advertising eco-system?

by Assistant Editor on January 7, 2016

Data is without question any brands biggest asset outside of its customer base. However, a brands ability to use the data it has available to enhance the experience of its customers can be difficult without the necessary talent and infrastructure to utilise it in the most effective way possible.

If a brand doesn’t understand its customers something is going seriously wrong. It won’t be able to positively influence them, add value to their lives or provide them with the information they need at, or before, the point they interact with them. These factors are true of both the marketing materials and advertising campaigns customers will interact with. [more…]

10 tips for creating engaging social content … download this new toolkit

by Will Corry on December 19, 2015

Download your 10 tips HERE >>>

You just posted your latest piece of content and shared across your social networks. You even got a few “likes” and “tweets.” But you want more. You want to create content that people engage with in a meaningful way.

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Download : B2B content marketing shouldn’t hurt: 8 ailments and how to cure the pain

by Will Corry on December 19, 2015

Content marketing is tough. But it doesn't have to hurt. If your B2B content marketing strategy isn’t performing as it should be, it could be suffering silently in ways you might not notice.

Free Download.

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New : Email templating nirvana! – E-goi join with Email Monks

by Will Corry on December 12, 2015

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