Marketing
Strong corporate sector continuing to drive growth of UK gift card & voucher industry, new report reveals
Children’s publisher will launch creative play apps for children based upon its solely owned and third party licensed content. First app will be launching February 2012 and branded Me to You, the bestselling brand from Carte Blanche Greetings
WDMP has continued its successful start to the year following new account wins and the continued growth of existing clients, such as Tesco Bank and Philips, by making a number of key appointments.
The UK’s premier style event returns this month as the world’s leading designer and fashionistas descend on the Capital for the latest instalment of London Fashion Week, which also marks Mercedes-Benz’s sixth season as the official car supplier to the global event. www.voicesoffashion.co.uk
David Tarsh takes the government to task for missing the point on welcoming visitors. Tarsh is managing director of Tarsh Consulting.
Jeremy Hunt, Secretary of State for Culture Media and Sport, officially launched VisitBritain's GREAT image campaign last week.
How I would love to say that the campaign is GREAT. But the best one can say is that as an advertising campaign, bits are GREAT but there is a better way for Britain to blow £25 million on marketing. [more…]
British weather is often seen as a drawback but a marketing campaign is hoping to use the nation's favourite talking point to attract foreigners.
So can Britain's weather really boost tourism? http://goo.gl/qJK5Z
Leading shopping website VoucherCodes.co.uk today announces it has bolstered its senior management team with the appointment of Mike Lester as finance director.
Mike will be responsible for overseeing the strategic and operational running of the company’s finances, working closely with the company’s directors to maximise revenue performance across the whole business. [more…]
A phone app which illustrates the effect of alcoholon personal appearance aims to "shock people into drinking just a little bit less", its creator has said.
The Drinking Time Machine app, part of the Scottish Government's alcohol behaviour campaign, shows users how drink can speed up the ageing process. [more…]
Facebook and social media are key items in a marketer’s tool belt in this digital age. Brands and businesses are coming up with creative and [more…]
Exclusive comment from Elliott Jacobs, Director at 
A mother and father take their 6-year old son to a family nude beach...
Working a full-time job from 9 am to 5 pm may not gain you enough money. 
Did you hear the one about the Glasgow Primary teacher that was helping one of the kids to put on his boots?
A woman decides to have a face lift for her 50th birthday. She spends £9,000 and looks sensational.
You’re in charge, and you want to make sure that your big event comes off as the best of the best, and one that your guests will remember forever.
Into a Belfast pub comes Raditz, looking like he'd just been run over by a train. His arm is in a sling, his nose is broken, his face is cut and bruised and he's walking with a limp.
Artificial Intelligence (AI) & machine learning has been identified as the most important areas organisations must develop staff skills in, reveals a new survey by the Institute of Direct and Digital Marketing (IDM).
A marketing strategy is an essential tool to make your business successful.