Marketing
The gaming industry offers students some of the most “viable and exciting” opportunities in Ireland, according to Dr Stephen Brennan, director of marketing and strategy of the Digital Hub Development Agency (DHDA), at the launch of the Irish leg of 'Dare to be Digital' competition. [more…]
Samsung Electronics UK today announced a digital and online competition that offers people the opportunity to see their love story in lights on the Samsung screen at Piccadilly Circus.
Warburtons, the UK’s number one bakery brand, has announced significant investment into a heavy-weight fully integrated marketing campaign aimed at driving both sales and category growth within the bakery category at the Breakfast occasion. [more…]
Strong corporate sector continuing to drive growth of UK gift card & voucher industry, new report reveals
Children’s publisher will launch creative play apps for children based upon its solely owned and third party licensed content. First app will be launching February 2012 and branded Me to You, the bestselling brand from Carte Blanche Greetings
WDMP has continued its successful start to the year following new account wins and the continued growth of existing clients, such as Tesco Bank and Philips, by making a number of key appointments.
The UK’s premier style event returns this month as the world’s leading designer and fashionistas descend on the Capital for the latest instalment of London Fashion Week, which also marks Mercedes-Benz’s sixth season as the official car supplier to the global event. www.voicesoffashion.co.uk
David Tarsh takes the government to task for missing the point on welcoming visitors. Tarsh is managing director of Tarsh Consulting.
Jeremy Hunt, Secretary of State for Culture Media and Sport, officially launched VisitBritain's GREAT image campaign last week.
How I would love to say that the campaign is GREAT. But the best one can say is that as an advertising campaign, bits are GREAT but there is a better way for Britain to blow £25 million on marketing. [more…]
British weather is often seen as a drawback but a marketing campaign is hoping to use the nation's favourite talking point to attract foreigners.
So can Britain's weather really boost tourism? http://goo.gl/qJK5Z
McDonald's UK and Ireland has brought its marketing, insight, and food development teams together as part of a restructuring.
The cosmetics industry has seen a shift in recent years, with bloggers and new entrants actively encouraging consumers to buy cheap copies of high-end products.
With the rise of substance abuse worldwide, companies have to figure out how to manage this situation.
If you are a business that needs to take pictures that will be used for advertising your products, you should check here for a list of product photography tips.
Coming up with a social media marketing strategy can be complicated, especially if you don’t have any background in marketing or advertising.
E-commerce is taking over the world at a rapid pace. A lot of business owners are adopting strategies in digital marketing to improve their business.
A man was in the habit of carrying an umbrella wherever he went. 
Proving your employees with a rewards system can be a great way to boost performance. Here are 5 ways you can start rewarding performance.
Research Finds Three Quarters of Business Leaders Feel Subscription Holds Key to Growth in the ‘Membership Economy’
Did you hear the one about the Glasgow Primary teacher that was helping one of the kids to put on his boots?
A woman decides to have a face lift for her 50th birthday. She spends £9,000 and looks sensational.