Ogilvy London has won its third Gold Lion in a row today for its 'Auto Tune' radio ad for Dove, making 5 Lions in total won by the UK agency at this year's Cannes Lions Festival of Creativity so far.
The Dove 'Auto Tune' radio ad features a women singing in a synthesised voice about feeling ugly because she doesn't look like 'perfect' models. But when she reaches her final line - 'then I remember that you're not real' - her voice becomes clear and genuine.
It’s been quite a few days for adland and the media world’s finest: BBH’s Nigel Bogle gets a knighthood (good), Rupert Murdoch is divorcing Wendi Deng (depends on your point of view) with all sorts of colourful rumours flying...Watch the video
James Critchley recently spoke to Flinca's blog on internet technology, mobile and start-up (everything cloud.IQ is passionate about!) The blog reported why he left his job working for huge enterprises to set up cloud.IQ with the aim of giving SMBs access to the big boy's marketing toys. Just over a year after James started on this venture, he looks back on the challenges he faced at the beginning, how he overcame them and the success cloud.IQ has had over the last 12 months. Contact cloud.IQ
Movers & Groovers / Arthur Tindsley joins Microsoft Advertising as creative technologist From www.thedrum.com - Microsoft Advertising has appointed Beattie McGuinnes Bungay’s Arthur Tindsley to the newly created role of creative technologist. Based...
Leading customer engagement agency Indicia has further signalled its intention for growth with the opening of a London office.
Based in Farringdon, the new office follows Indicia’s appointment to the Government's Digital Marketing Services Roster in March and will serve as a base to help meet the growing needs of its expanding client base.
Ian Stockley, Managing Director, Indicia, comments, “The opening of a London office reflects the increasing level of business we’re seeing in the capital and represents an incredibly exciting time for the agency. We’ve seen great success in the past thirteen years and with clients increasing in profile now is the right time to invest in a space within the capital too.