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Be warned : Digital is doing to TV what television did to print and radio. Disrupt and disturb

by Will Corry on December 19, 2014

"Don't Ignore This Game Changing Trend in Content Marketing" by @jeffbullas on @LinkedIn https://t.co/5p5gpnuqds … pic.twitter.com/O1grn6JU8o— Will Corry (@slievemore) December 19, 2014
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Limelight appointed by Engine’s Calling London to drive recognition and business growth

by Assistant Editor on December 12, 2014

Calling London, @callingbrands the global brand consultancy, part of full-service communications group Engine, has today announced the appointment of Limelight, the independent B2B PR and communications specialist.

Limelight has been tasked with raising awareness of the business to support revenue growth, lead generation and attract talent.

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PR : New look ‘perfectly platinum’ Nigella – it it a success or a blunder?

by Will Corry on November 23, 2014

Perfectly platinum Nigella! The Domestic Goddess is famed for her raven locks... but what's this striking new look?

Her luscious raven locks have always been a defining part of her sultry image – but today Nigella Lawson unveils a striking new look.

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Harness the power of 10 fresh ‘User Generated Content’ articles

by Will Corry on November 16, 2014

10 'Fresh' User Generated Content articles

#themarketingblog, #UGC, 'User Generated Content', debbie&andrews, Giant iTab, Hotcow, Social Proof,theMarketingblog, UGC

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Top 50 ‘Women for Women’ stories from theMarketingblog

by Will Corry on November 1, 2014

http://www.themarketingblog.co.uk/category/special-issue/

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Great new ‘fresh’ information and advice for the B2B Marketer- 4 blogs within a blog

by Will Corry on October 19, 2014

New from theMarketingblog .. We’ve put it all together for  you -- the best information and advice about ...

UK Exhibitions-Conferences-Venues-Destinations-and-Services
How-to-harness-the-power-of-user-generated-content-blog
Best-business-blunders-and-great-laughter-spots
Engagement-marketing- best of theMarketingblog

with the most expert voices and some great resources!

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OBA / The Exchange Lab receive the EDAA Trust Seal from certification provider ABC

by Will Corry on October 17, 2014

The Exchange Lab today has received the EDAA Trust Seal from independent industry Certification Provider ABC, demonstrating their compliance in accordance with the EU Self-Regulatory Programme for Online Behavioural Advertising (OBA).

Earning the Trust Seal is the important last step in the process for Third Parties committed to the self-regulatory programme.

The Trust Seal demonstrates compliance and inspires trust in the market.

http://www.theexchangelab.com/ [more…]

Global content marketing in a multicultural world / ad:tech London next Tuesday 21st October

by Will Corry on October 15, 2014

The principles behind effective marketing and communication may have been around for millennia, but you can’t use your 2004 marketing strategy in 2014.

Developing a Global Marketing Strategy for a Multi-device, Multicultural. World. Eric Ingrand, VP Content Marketing, @EnVeritasGroup

http://ad-techlondon.co.uk/

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Wyke Farms ‘Free Cheese Friday’ social media campaign has been awarded trademark protection, Vibrant Awards, Spreckley Partners

by Will Corry on October 13, 2014

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Simplestream -‘Over the Top’ (OTT) live streaming, Stone Junction and The PRide Awards, Vitality award for Sir Roger Bannister

by Will Corry on October 13, 2014

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