Richard Glynn Managing Director at The Buzz Factory PR writes
Two men. Two stories. One being talked about. One being largely ignored. Last night demonstrated two contrasting approaches in courting attention. One worked. One didn’t.
The festival of micro-pig jump races devised and shot by Space gives a different twist on the famous race event and provides a fun way for race-goers to predict the winners of each day’s feature race.
#Grolsch400 #Grolsch400 features advertising campaign, limited edition packs, experiential activity and street art installation
As part of a global campaign, Grolsch, the premium Dutch lager, today launches “Celebrating 400 years of Originality” in the UK, encompassing a six-figure advertising campaign, limited edition products, experiential activity and a unique art installation. [more…]
As Harriet Harman’s plans to spend her election riding around in a pink bus campaigning on female equality are revealed, ironically it is 40 years to the day that Margaret Thatcher became leader of the Tory party. Labour have still never elected a female leader, though at least Hattie is fighting for the sisterhood in this interview with Mehdi Hasan today:
Of course, this memo, only ever intended to wing its way into the inboxes of journalists, is some spot-on piggybacking PR ahead of the filthy film’s launch in time for Valentine’s Day.
According to the Guardian – thanks for tweeting with this Keith Lewis off of Zurich Insurance! – staff are being urged to read the erotic novel or watch the film so they can ‘familiarise themselves’ with the story. Copies of the book will be delivered to each store and can be lent to staff on a one-week basis’.
— Will Corry (@slievemore) February 10, 2015
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