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HBAA appoints Clareville to implement PR campaign

HBAA appoints Clareville to implement PR campaign

by James on December 2, 2016

HBAA, the trade association for the hotel booking agency, apartment and venue community, has appointed Clareville to develop and implement a PR programme for the association and to support agent engagement in HBAA activities.

The campaign is designed to raise the profile of the Association, its members and its new committee within the industry and among potential customers and members. In particular it will highlight the HBAA’s Code of Practice and the many benefits and services the HBAA provides to its members.

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PR : PETA tricks Londoners into drinking ‘dog’s milk’ in new stunt

by Will Corry on November 24, 2016

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PR : Innocent Drinks launch handmade tweets campaign | PR Examples

by Will Corry on November 22, 2016

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Best practice in conference, exhibition and event PR .. Top tips for trade show success … Clareville Communications

Best practice in conference, exhibition and event PR .. Top tips for trade show success … Clareville Communications

by Will Corry on November 4, 2016

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Top 10 PR and marketing stunts and campaigns of October 2016

by Will Corry on November 3, 2016

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Interested in targeting key media and driving profile-raising activity?

Interested in targeting key media and driving profile-raising activity?

by Will Corry on November 2, 2016

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7 essentials for gauging the real value of PR and social media with comment from Ian McCawley, Acuity PR

7 essentials for gauging the real value of PR and social media with comment from Ian McCawley, Acuity PR

by Will Corry on November 2, 2016

Ian McCawley, Acuity PR writes ... In a newly uncertain financial climate, clients of PR agencies are more keen than ever to understand how much bang they’ll get for their buck.

The PR industry has wrestled for decades with the optimum way to prove its worth, each year bringing a new measurement technique to market.

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We love the new #winniethepooh penguin … @babyville

by Will Corry on October 30, 2016

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PR : “Even if it’s an uneasy dentente in the first Brexit-induced price punch-up, comms were handled well across the board” .. Ian McCawley

PR : “Even if it’s an uneasy dentente in the first Brexit-induced price punch-up, comms were handled well across the board” .. Ian McCawley

by Will Corry on October 20, 2016

Exclusive comment from Ian McCawley, MD Acuity PR

“This was certainly a clash of the corporate PR titans. Tesco is well known for getting its own way with its comms, and also for taking tight control of its relationships with manufacturers. Unilever, meanwhile, has been on a concerted marketing drive to prove its consumer-friendly credentials. [more…]

B2B Marketers: E-goi is a multichannel marketing automation platform, including email marketing services / New email marketing newsletter

by Will Corry on October 10, 2016

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