Get in Touch

Retail

‘Potatoes: More than a bit on the side’ campaign a marketing success story

‘Potatoes: More than a bit on the side’ campaign a marketing success story

by on April 28, 2019

AHDB in the UK reports that the results are in on the last three years of the More than a bit on the side campaign – and it is great news.

[more…]

Lingerie : A new bold and ‘sexy’ Victoria’s Secret catwalk style ad campaign

Lingerie : A new bold and ‘sexy’ Victoria’s Secret catwalk style ad campaign

by on April 27, 2019

TENA has launched its new Silhouette Noir product with a ground-breaking catwalk shot in the style of Victoria’s Secret that has taken over London’s Oxford Street. 

This is the first campaign from TENA Women’s new platform “I Will Be Me” developed with AMV BBDO, with the key objective of breaking taboos around incontinence.

The campaign re-imagines the Victoria’s Secret ‘Angels’ catwalk image, using the highly recognisable wings iconography on a 48-sheet billboard and digital 6-sheets in major London locations renowned for their fashion credentials, featuring age 40+ models wearing the Silhouette Noir all-black pant.

TENA Silhouette Noir is the UK’s first black incontinence product, offering incredible discretion and features a low waist, making it look, feel and fit far more like traditional underwear than standard incontinence pants, the company said.

[more…]

Foodservice delivery growth to be facilitated by branded drones

Foodservice delivery growth to be facilitated by branded drones

by on April 25, 2019

Latest from  Hospitality & Catering News : Delivery of food orders is the industry’s fastest-growing channel and its extensive use of technology means it is also the most innovative reports NPD Group

There were 755 million delivery visits in the year ending December 2018, an increase of 210 million or 39% since YE December 2015.

Read MORE >>>>>>>

[more…]

Breaking : Philip Green is set to close 67 stores in the Arcadia group .. exclusive comment

Breaking : Philip Green is set to close 67 stores in the Arcadia group .. exclusive comment

by on March 29, 2019

Exclusive comment from Elliott Jacobs, Director at LiveArea

Yesterday the news broke that Philip Green is set to close 67 stores in the Arcadia group of varying sizes in the UK and Ireland.

[more…]

Postal Service 101: Tips on selecting the right one for your carrier needs

Postal Service 101: Tips on selecting the right one for your carrier needs

by on March 21, 2019

Choosing the right carrier is crucial for your business success. It won’t be an exaggeration to say that it’s one of the things that can make or break your business.

However, not all business owners put careful thought on this operational factor.

The right postal service influences better delivery times and can add to customer satisfaction and happiness. This article will list tips on how you can choose the perfect carrier for your posting service needs.

[more…]

Labour’s Tom Watson demands McDonald’s cancel Monopoly promotion

Labour’s Tom Watson demands McDonald’s cancel Monopoly promotion

by on March 17, 2019

Midlands MP Tom Watson has called on McDonald's to cancel a new promotion, claiming it will add to Britain's obesity crisis.

Mr Watson, MP for West Bromwich East and and Deputy Leader of the Labour Party, says the new Monopoly competition will encourage people to overeat.

[more…]

About Superdry, DFS, Sofology, Primark and Disney

by on March 15, 2019

Superdry founder Dunkerton sets out case for comeback

[more…]

About Hattons, Zero Tariffs, DHL, Wayfair, Ocado, Co-op and Mayor of London

by on March 13, 2019

Hattons Model Railways MD on warehouse upgrades, same-day dispatch and the Wolf of Wall Street

One of the advantages of small companies is that the management knows how things work. This is certainly the case with Richard Davies, the MD of... Via eDelivery  

[more…]

Why promotional products & promotional merchandise are the leading business advertisement options

Why promotional products & promotional merchandise are the leading business advertisement options

by on March 11, 2019

Any business and entrepreneurial mind would want to give the best, enhance their market presence and dominance and make the maximum profit.

The size of the company notwithstanding, business marketing and promotion are vital.

It is essential to advertise your business to achieve this objective and to remain relevant in a competitive environment. The use of promotional products has proven to be one of the highly effective ways to promote a business.

[more…]

5 killer ways to market your hardware startup

5 killer ways to market your hardware startup

by on March 11, 2019

If you are looking to launch your hardware startup, it can be difficult to reach people.

Even when you have a product you are immensely proud of, it can still be very difficult to reach out to an audience and convince them that you have products and services that they need.

[more…]