The stomach-turning truth about your supermarket meat: Frankfurters made of 'slurry', salami stuck together with glue and mince from 100 different cows [more…]
— Will Corry (@slievemore) October 25, 2016
The managing director for grocery shopping and comparison site mySupermarket.co.uk, Kim Ludlow, has joined product content company Brandbank to help FMCG brands do a better job at bringing their products to life on shopping websites.
Ludlow, a former Tesco.com head of sales, will head up digital and business innovations at Brandbank, who help FMCG suppliers in 16 countries create and distribute product content, mainly for e-commerce purposes.
It has been recognised in the innovation categories for both the FSB London Business Awards and the British Small Business Awards. [more…]
Rouen-based Sutralis, which specialises in collaborating with international brands to successfully launch in France, has been tracking opportunities and trends within the French retail sector for more than a decade. Despite initial concerns within trade and industry that the UK's EU Referendum decision could delay British brands from embarking on export strategies, Sutralis has mapped growing interest in the French retail sector throughout 2016.
Created by BBH London and inspired by KFC’s American heritage, the new work delivers a fresh, bold and modern feel for the brand. It aims to relaunch the brand’s most distinctive brand assets with a bang, creating consistency across all media and cut-through from competitors....
— Will Corry (@slievemore) October 13, 2016
— Will Corry (@slievemore) October 10, 2016