The documentary Supershoppers, which aired on Channel 4 on Monday night, told viewers: ‘There are lots of products that dress as David, but are actually produced by Goliath. Companies have twigged that well-meaning shoppers will pay a lot more if they believe they are buying homespun, trusted goods.’
Bing Ads today releases its Valentine’s Day insights, revealing what romantic searches are being made, when, and by whom in the run up to the UK’s most romantic day of the year.
Based on searches made across the Bing platform, it has found love is now mobile, as marketers can expect more than 7 in 10 retail searches related to Valentine’s Day to be made from a mobile device in the run up to the big day.
As industry leaders in the events industry, display stand supplier Printdesigns is considering the effect a Brexit could have on the sector.
Have you decided ecommerce is a good logical move for your business? Or are you thinking of launching a brand new enterprise ecommerce project? Whether you are addressing ecommerce as a new route to market for an existing business, or starting a project that is geared towards ecommerce from the outset, it can appear from a lot of the material out there that getting started is easy.
There are countless blogs out there that will tell you that you can get a good ecommerce site set up and live in an afternoon using the right platform, and then it is implied that just because your site exists, you’ll be running an ecommerce business. [more…]
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