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TCC Global acquires Summit

TCC Global acquires Summit

by Simpson on September 16, 2016

TCC Global, a leading, global retail marketing company, has acquired online retailing specialist Summit; a partnership set to create a new generation of digitally-led marketing programmes for retailers.

The deal, advised by Livingstone, sees TCC Global, which turned over €500m in 2015, bring in Summit’s expertise in online retailing to enhance its digital engagement capabilities. Summit, which turned over in excess of £47m in the same year, will retain its established brand and existing senior management team, who have worked on the business for many years.

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4 ways to power up your B2B email marketing campaigns – Julie Knight

4 ways to power up your B2B email marketing campaigns – Julie Knight

by Will Corry on September 13, 2016

The power of email is not likely to dwindle anytime soon. Email marketing campaigns are cost-effective and have a high return on investment (ROI) when the right design and messaging are used.

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How to earn money from your website: Affiliate Marketing

How to earn money from your website: Affiliate Marketing

by Will Corry on September 10, 2016

Making money online is essentially the same as offline ventures in the sense that you, generally, have three options: produce and sell your own products, sell the products someone else has produced, or promote the products and services of someone else for a fee. In marketing, we are generally doing the latter, that is, selling a service.

Here, we discuss one such service you can utilise to monetise your website: affiliate marketing. In this introduction we cover the basics of affiliate marketing (What is it? What is it for? How does it work?) so you can determine whether it’s a possibility for you, and whether to investigate further.

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4 crucial steps in building an e-commerce site – remember digital commerce is not the future, it’s the present

4 crucial steps in building an e-commerce site – remember digital commerce is not the future, it’s the present

by Will Corry on September 10, 2016

Things to consider when building an e-commerce website

Digital commerce is not the future, it's the present. Over the past years there has been a growing trend towards online sales, with e-commerce in the UK alone expected to reach a staggering €174 billion in 2016.

While not all merchants are ditching their brick and mortar stores, more and more sellers are beginning to move their transactions online. With rent costs on the rise in urban centres, this is a prudent move.

However, creating a successful e-commerce site requires careful consideration and design. We've listed some crucial steps in building an e-commerce site below.

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Last call for UK’s most exciting new businesses / Entries must be received before Friday 16th September

Last call for UK’s most exciting new businesses / Entries must be received before Friday 16th September

by James on September 7, 2016

The deadline for entries for the UK's leading new business awards is fast approaching, as start-ups of all sizes and industries make their case for why they should be celebrated as one of Britain's most exciting business prospects.

Entries received before Friday 16th September will be scrutinised by an expert judging panel including Cath Kidston MBE, Emma Sinclair MBE, Nick Wheeler and the co-founders of Innocent Drinks, LOVEFiLM and Secret Escapes, with the finalists announced on 12th October. [more…]

How to get instant access to 15 B2B marketing webinars

by Will Corry on August 30, 2016

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Get a top quality bespoke newsletter for your company – only £95 per issue

Get a top quality bespoke newsletter for your company – only £95 per issue

by Will Corry on August 29, 2016

New : A bespoke newsletter that drives leads

A special bespoke newsletter which allows you to keep your company right in front of thousands of existing and potential clients every week / month

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New startups : “Betting on a recent boom in demand for food delivery services”

by Will Corry on August 22, 2016

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How many inbound leads are needed to reach your financial targets & provide real ROI?

by Will Corry on August 20, 2016

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Smartphone : How you can “create and send push notifications to your app users” / E-goi

by Will Corry on August 17, 2016

Push Notifications: The marketing channel of the future?

Posted by Maria Spínola
This is the behaviour of every human being owning a smartphone...

... that “itchiness” driving us to peek at the smartphone whenever we receive a push notification.

We can’t resist that urge!

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