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Events : Search Elite will blow the doors off search marketing …9th May 2017

Events : Search Elite will blow the doors off search marketing …9th May 2017

by Will Corry on January 26, 2017

The date has been announced for Search Elite, @thesearchelite the conference that will change the way people do search marketing and make more money for their online business www.searchelite.co.uk

On 9th May 2017 the best minds in the search industry, the search marketing elite, will gather together to deliver a conference that has one clear objective – to show people how to make significantly more money from their online business through search marketing.

Search Elite will deliver a specific and focused programme using speakers that have been selected based on their particular skills and outstanding success in search marketing.  A line-up of visionary keynotes will deliver a programme that has been created by Search Elite, in consultation with a panel of digital marketing experts - the Search Elite advisory board. The programme is clear and streamlined and it goes straight to the heart of the matter.

For sponsorship and speaker enquiries email craig@searchelite.co.uk

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UK entrepreneurs back new tech start-up to transform influencer marketing

UK entrepreneurs back new tech start-up to transform influencer marketing

by Will Corry on January 25, 2017

Latest : dyzio, a technology platform that promises to streamline influencer marketing on a global scale, has launched in beta with the backing of UK digital entrepreneurs.

dyzio is the first of its kind in the marketing tech arena and a solution to the complex world of influencer marketing campaign management. It will enable collaboration between brands, agencies and influencers, allowing them to create, distribute and amplify campaigns for any channel in one simple, secure platform.

dyzio was co-founded by advertising executive Matt Hebden and platform architect Laurie Bantin in 2016, after identifying a need to streamline and centralise the influencer marketing process.

https://dyzio.co/

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The basics for online reputation management

by Will Corry on January 24, 2017

Today more than ever, your online reputation could be the reason behind fewer sales, fewer visitors, or on a good note could bring in more customers than you might imagine. With the internet, so readily available, anyone can write a review on a company or product which can be detrimental if you have a disgruntled employee or a dissatisfied customer.

It only takes one person to post on a product review website using your company name or your URL to cause you to have a bad reputation. These reviews often show up on search results above your own website which of course anyone looking for your products or your business will surely see.

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Building a successful iGaming platform

Building a successful iGaming platform

by Will Corry on January 20, 2017

Since its inception, the internet has provided many business opportunities. More and more entrepreneurs are launching online businesses, including casinos.

With the advancements in technology, it has become even easier to start up a business and keep it going successfully.

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Exciting opportunities for startups in the United Kingdom

Exciting opportunities for startups in the United Kingdom

by Will Corry on January 6, 2017

If you are considering conducting business in the United Kingdom, there are a few important points to take note of. The UK government now offers more support towards new businesses, in part due to the 2008 economic recovery that affected most of the world.

Their support comes in the form of reducing red tape and the dismissal of certain employment taxation, which almost always plagues new business startups. 

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Up-and-coming lingerie firm Bluebella gets a £1m boost to conquer US

Up-and-coming lingerie firm Bluebella gets a £1m boost to conquer US

by James on December 15, 2016

Up-and-coming lingerie brand Bluebella has raised more than £1million by crowdfunding to expand into the US.

The firm, which is fronted by Queen drummer Roger Taylor's daughter, Tigerlily Taylor, more than doubled its initial target of £500,000.

It said the extra money would enable it to raise its profile through direct marketing and PR – with its ultimate goal being to sell 10,000 bras a month.

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Exclusive Infographic – 10 ‘no cost’ tools for optimizing your website for SEO

by Will Corry on December 15, 2016

Do you follow Google’s guidelines when it comes to optimising your website? Are you using any of the free tools they provide?

Google wants one thing (apart from more ad spend) – to provide helpful and relevant content to the people using their search platform. They’ve even created loads of free tools to help you achieve that, are you taking advantage?

The guys at XHTML Champs have highlighted some in their infographic

 

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Grocery loyalty being at a low, no supermarket can afford to sit on the side-lines, especially when targeting women shoppers .. Valassis Limited

Grocery loyalty being at a low, no supermarket can afford to sit on the side-lines, especially when targeting women shoppers .. Valassis Limited

by James on December 13, 2016

Supermarket loyalty is decreasing.  Just 12 per cent of shoppers claim loyalty to just one supermarket brand, with most (70 per cent) shopping across 2 – 3 different stores, a significant decrease from 22 per cent of shoppers in 2014.  This is according to a survey by Valassis Limited, the UK’s largest coupon and voucher services provider.

There is even less loyalty during the festive season, particularly among female shoppers, with just 10 per cent of women stating they would not shop away from their main regular supermarket.

Promotional offers are the deciding factor behind where the Christmas supermarket shop is done, with half of all women surveyed declaring they would switch supermarkets in order to use coupons or vouchers, although only one third of men say they are persuaded by such deals.

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Women for Women : How a 28-year old Canadian rapped and vlogged her way into the Youtuber millionaire’s club

by Will Corry on December 7, 2016

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How to ensure your brand’s website stands out from the crowd

How to ensure your brand’s website stands out from the crowd

by Will Corry on November 28, 2016

In a sea of millions upon millions of websites, you want to be sure that yours is found by your target audience. You want it to stand out from the crowd and send a powerful message. There are some key ways to do that, including the ones discussed here.

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