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Lingerie : A new bold and ‘sexy’ Victoria’s Secret catwalk style ad campaign

Lingerie : A new bold and ‘sexy’ Victoria’s Secret catwalk style ad campaign

by on April 27, 2019

TENA has launched its new Silhouette Noir product with a ground-breaking catwalk shot in the style of Victoria’s Secret that has taken over London’s Oxford Street. 

This is the first campaign from TENA Women’s new platform “I Will Be Me” developed with AMV BBDO, with the key objective of breaking taboos around incontinence.

The campaign re-imagines the Victoria’s Secret ‘Angels’ catwalk image, using the highly recognisable wings iconography on a 48-sheet billboard and digital 6-sheets in major London locations renowned for their fashion credentials, featuring age 40+ models wearing the Silhouette Noir all-black pant.

TENA Silhouette Noir is the UK’s first black incontinence product, offering incredible discretion and features a low waist, making it look, feel and fit far more like traditional underwear than standard incontinence pants, the company said.

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Marketing Nuggets – Glastonbury, Working Mums, Jo Stroud of Fabulous, 10.000 Email Sends/month

Marketing Nuggets – Glastonbury, Working Mums, Jo Stroud of Fabulous, 10.000 Email Sends/month

by on April 26, 2019

Introducing a brand new feature in theMarketingblog - Marketing Nuggets – Glastonbury, Working Mums, Jo Stroud of Fabulous, 10.000 Email Sends/month

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Optimization  :  Key power tips on setting up an SEO digital marketing campaign for your business

Optimization : Key power tips on setting up an SEO digital marketing campaign for your business

by on April 3, 2019

Optimization  : Using a digital marketing campaign has a lot of strategies that work together to make your business grow bigger.

When you get your campaign running with email automations, sales funnels, and advertisements, you will physically see that your business increases its progress day by day.

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Movers and Groovers : Ingenuity London appoints Rachel Langton as Head of Connect

Movers and Groovers : Ingenuity London appoints Rachel Langton as Head of Connect

by on February 20, 2019

Ingenuity London today announces the appointment of Rachel Langton as Head of Connect, to drive forward the agency’s new Connect Events, launching in September 2019 across Europe and the US.

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10 ideas to set up Zen Zones in your home

10 ideas to set up Zen Zones in your home

by on January 8, 2019

One needs complete cool and calm atmosphere after performing hectic and tensed office or business activities. The Zen zones for the modern décor indicate about creating a home which will have a tranquil and balanced atmosphere.

Zen is all about designing one’s home that has the capability to reduce stress and produce calming effect despite hectic routine to the dwellers.

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Women for Women : ‘Dress For Respect’ aimed at shedding light on the harassment of women

Women for Women : ‘Dress For Respect’ aimed at shedding light on the harassment of women

by on January 6, 2019

Science gives a broader vision of harassment with the Dress for Respect.

Ever since the beginning of the #MeToo movement in 2017, numerous companies have been trying to jump on the wagon and address sexual harassment and/or feminism in their advertising campaigns.  It’s no surprise that these companies are getting praised for using the publicity for a good cause.

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Meghan – it’s not all happy families at Kensington Palace

by on December 17, 2018

Rhiannon Mills writes ...

Stories of tantrums over tiaras, reports she's been upsetting the royal staff and whether Meghan has really fallen out with Kate.

This weekend we've seen more newspaper reports that it's not all happy families at Kensington Palace, some of which I have been told are total fiction. But it has become part of a theme.

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Making online lingerie shopping much more intimate and stress-free

Making online lingerie shopping much more intimate and stress-free

by on October 22, 2018

NEW.... figleaves.com is making online lingerie shopping much more intimate and stress-free with personalised customer experiences.

The ecommerce brand is partnering with RichRelevance, the global leader in omnichannel personalisation, to recommend seasonal products for customers selected from thousands of options available on the website.  [more…]

Calendars for 2019   …  “The “best of” Irish farming hunks”

Calendars for 2019 … “The “best of” Irish farming hunks”

by on October 2, 2018

Calendars Update : Celebrating its tenth anniversary the new charity Irish Farmer Calendar for 2019 showcases the “best of” Irish farming hunks in some hilarious, charming and unusual situations with their livestock.

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Women for Women : “Do not help your children with their homework”

by on September 17, 2018

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