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Digital Marketing

Proposal automation : An ingredient to success

Proposal automation : An ingredient to success

by on June 13, 2019

The general idea is that proposal automation helps you to increase productivity, which in turn leads to win rate.

Being able to quickly pull together an error-free proposal, and submit it before a deadline is your path to a successful business.

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Why getting to the top of Google is important

Why getting to the top of Google is important

by on June 8, 2019

In the digital world, one of the most powerful search engine tools is Google.

People search and browse different topics, buy stuff online, watch the news, stay connected, and engage, trusting and making decisions based on Google’s results.

Google significantly impacts businesses, so making it on top is everyone’s priority.

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Gemma Greaves launches brand refresh for the Marketing Society

Gemma Greaves launches brand refresh for the Marketing Society

by on June 7, 2019

Bravo on celebrating their 60th birthday with a vibrant brand refresh (great work from Bloom).

Clarity of purpose ‘empowering brave leaders’ and a fresh contemporary look built around the greater informality and the conversations they enable. All celebrated with a great party, of course. Happy birthday and bravo and team!

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Why links matter for SEO when setting up a campaign

Why links matter for SEO when setting up a campaign

by on June 3, 2019

In today’s digital age, Search Engine Optimization (SEO) is an essential ingredient for a business’ success. With a carefully planned SEO campaign, a business can strive and grow even amidst heavy competition, which will result in more profits in the long run.

With the existence of different companies that offer link building services, achieving success through SEO is now easier for businesses.

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DMA becomes the Data & Marketing Association

DMA becomes the Data & Marketing Association

by on May 21, 2019

Today the DMA launches its new brand, incorporating learning, talent and membership divisions under a single entity and a new name - the Data & Marketing Association.

The rebrand is part of the DMA’s ongoing mission to be the most customer-focused business community and the leading voice for intelligent marketing. The DMA will integrate DMA Learning, powered by the Institute of Data & Marketing (IDM) and DMA Talent into its proposition.

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Movers & Groovers : Lotame promotes APAC data veteran Evgeny Popov

by on May 17, 2019

Lotame Data Exchange has grown 50% YOY every year since 2011

Lotame (www.lotame.com), the world’s leading unstacked data solutions company that helps publishers, marketers and agencies find new customers, increase engagement, and grow revenue through audience data, today announced the promotion of Evgeny Popov to Head of Global Data Solutions.

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How Hostelworld found backpackers better places to stay with dynamic search

How Hostelworld found backpackers better places to stay with dynamic search

by on May 9, 2019

It’s well known that expanding any business brings new challenges – and for Hostelworld, which offers backpackers access to tens of thousands of lodgings around [more…]

Movers & Groovers : Former Five9 Executive Niki Hall joins Selligent Marketing Cloud

Movers & Groovers : Former Five9 Executive Niki Hall joins Selligent Marketing Cloud

by on May 9, 2019

  • Former Five9 Executive Niki Hall Joins Selligent Marketing Cloud as CMO

  • Veteran Silicon Valley Leader to Drive Global Marketing Strategy

Global B2C marketing automation company Selligent Marketing Cloud today announced that Niki Hall has joined as Chief Marketing Officer (CMO), leading the company’s global go-to-market strategy, including demand generation, product, client, partner and field marketing and communications, and brand initiatives.

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Initials launches technology and innovation unit LABS with two senior team appointments

Initials launches technology and innovation unit LABS with two senior team appointments

by on May 7, 2019

Creative agency Initials today announces the strengthening of its digital offering through the launch of LABS, which will spearhead a more specialized approach to optimizing digital and technology infrastructure for its clients.

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How to purchase private proxies for SEO purposes

How to purchase private proxies for SEO purposes

by on May 3, 2019

If you are planning on using a proxy for SEO purposes, don't make the common mistake of using free proxy lists with publicly available IP addresses.

Often times, these proxies aren't as reliable as they should be since they don't cost anything.

Purchasing private proxies is usually a much better option. We have put together some of the most important things to consider before you invest your money.

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