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Ecommerce

AO unveils first annual report and corporate website through Carnegie Orr

by Assistant Editor on August 18, 2014

Carnegie Orr,@CarnegieOrr the independent creative communications agency, has rolled out its first work for AO since it was appointed by the online-only retailer of white goods and consumer electronics.

The activity comprises designing the company’s annual report, which was released last month, as well as delivering the design of its new corporate website.

As one of the UK’s leading online electrical goods retailers, AO, which is parent to the ao.com brand (formally known as Appliances Online), is on a mission to redefine retail through its devotion to happiness and amazing customer service. The annual report and newly designed website highlight the company’s culture and long-term business strategy to customers and shareholders alike.

http://www.carnegieorr.co.uk/ [more…]

Why social sales people need to stop Googling & start @Nimble ing

by Will Corry on August 18, 2014

New Nimble Social Selling App Delivers Relationship IQ | Enjoy - Really Fresh 'Social Business' News | Scoop.it

Nimble continues to add value to your Social Selling workflow. Social Selling signals, messages and notifications are invaluable to today’s social seller. With

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Research : Almost 23 million Brits view entertainment content via smartphones / Vdopia Mobile Insights

by Will Corry on August 14, 2014

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Promotional coupons : “We can give them the deals and offers that they really want” / Eagle Eye

by Will Corry on August 6, 2014

Retail convenience business One Stop is introducing Eagle Eye Solution’s AIR technology to make it easier for customers to take advantage of promotional coupons.  The new technology will issue coupons via SMS and email, allowing customers to redeem their vouchers in store using their mobile phone.

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Maximizing conversions through cross-device retargeting / Conversion Conference London

by Will Corry on July 31, 2014

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Response One launches new ‘Affinity Sampling Service’ to help brands get into the right hands

by Assistant Editor on July 29, 2014

Maybelline and P&G among first to sign up

Response One, a leading data-driven marketing agency owned by St Ives Group @StIvesGroup, has launched Affinity Sampling, a targeted sampling service that helps brands directly reach their target audience.

Based on Response One’s in-depth analysis of consumer data, the service allows brands to pair with a trusted ‘carrier brand’ that distributes their product samples to individuals based on demographic and brand preference information.

http://www.responseone.co.uk/

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Research / Worldwide ecommerce sales to increase nearly 20% in 2014 / eMarketer

by Will Corry on July 23, 2014

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What to consider when choosing a platform for your e-Commerce business

by Will Corry on July 22, 2014

When setting up a business online, it's vital that you choose the right e-Commerce platform from which to sell your goods.

One of the key factors to take into account when establishing an online business is whether you're going to trade via a third party site such as eBay, or through your own website.

Most online business owners will start selling via third party sites and then create their own website at a later date.

If you decide to use a hosted e-Commerce solution for your own website, there are plenty of options to choose from. Webstore and online retail experts Veeqo have created a useful overview of the biggest and best e-commerce platforms out there.

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Tremor Video and DoubleVerify partner up to tackle online ad fraud

by Will Corry on July 16, 2014

Video ad technology company Tremor Video @TremorVideo has formed an international partnership with digital performance company DoubleVerify @doubleverify to reduce online ad fraud by eliminating machine or bot-based impressions from campaigns.

When a call to serve an ad is received, DoubleVerify’s advanced fraud protection technology determines whether it’s from a bot or consumer – if it's a bot the impression is blocked and the ad won’t be served. The partnership covers the U.K., U.S. and Canadian markets. [more…]

Vitality sponsor Eurosport Tour De France coverage / Specific Media : Householding Garage Access with Nissan, Kia and Infiniti / Expedia ‘Travel Yourself Interesting’

by Will Corry on July 5, 2014

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