Get in Touch

Ecommerce

The peer’s girl, the discount website and hundreds of customers left without the Christmas presents they paid for

by Will Corry on January 20, 2014

From www.dailymail.co.uk

The Honourable Rachel Oxburgh (left) has resigned from mail order firm Casabu (right) after hundreds of customers were left without the Christmas presents they paid for.Read On ....

[more…]

Adobe : How to integrate data from both anonymous visitors and identified customers

by Will Corry on January 19, 2014

Adobe Campaign now integrated with Adobe Experience Manager/ Best-In-Class Cross-Channel Campaign Management and Web Experience Management Unite

LONDON, UK — Jan. 14, 2014 — Adobe (Nasdaq:ADBE) today announced integration between Adobe Campaign (formerly Neolane) and Adobe Experience Manager, key elements of the Adobe Marketing Cloud, the industry’s most comprehensive set of marketing solutions.

This combination of Adobe’s leading cross-channel campaign management and web experience management solutions will let marketers work from a single digital asset management repository and integrate data from both anonymous visitors and identified customers to create a personalised customer experience.

In addition, Adobe today introduced a series of enhancements that allow customers to better harness the power of Adobe Campaign. [more…]

“Retailers who deliver a more personalised consumer experience in 2014 will sail ahead. Are you prepared?”

by Will Corry on January 18, 2014

In an opinion article from Ben Gale, Vice President Sales, The Logic Group he looks at the top retail technology trends that will play out in 2014

According to Ben the top retail technology drivers this year will be: .....

  • 1. Smartphones continuing to transform the retail landscape
  • 2. MPOS – From Mobile Point of Sale to Mobile Point of Service
  • 3. Convergence of payments and loyalty
  • 4. Striking a balance between convenience and security will continue to be a top priority for retailer
  • 5 Contactless payments
  • 6. The role of data and insights
  • 7. Individualised service will be a differentiator
  • 8. Retailers will have the opportunity to cater to a growing global audience

[more…]

Movers and Groovers : Teradata announces management changes for UK-Ireland and Pacific-Southeast Asia-Korea Regions

by Assistant Editor on January 16, 2014

Teradata (NYSE:TDC), the global analytic data platforms, marketing and analytic applications and consulting services company, has announced that Simon Bowker, who has for five years served as Country Manager United Kingdom & Ireland (UK&I) for Teradata eCircle, previously holding the position of Operations Director UK, is moving to a new role within Teradata. He will become Area Manager for Pacific, South East Asia & Korea (PSAK), Teradata eCircle.

Bowker  has driven development and growth of UK&I for Teradata’s integrated marketing applications business. He'll still report directly to Volker Wiewer, VP International, Teradata eCircle.

[more…]

Save the date: Internet Retailing Expo – NEC in Birmingham on 26th and 27th March 2014

by Will Corry on January 16, 2014

London, 15th January – Disney, Hobbs, Homebase, John Lewis, French Connection, Fortnum and Mason, eBay, Google, the University of Oxford, Waitrose and Tui Travel are amongst the confirmed names billed to talk about how they are delivering multichannel retail results at the upcoming Internet Retailing Expo 2014 in March.

5000 international visitors from across the retail sector will connect with over 200 of the leading suppliers on how they can implement the latest developments in technology to immediately drive commercial results when they meet at the NEC in Birmingham on 26th and 27th March 2014.

[more…]

The over 50’s market represents 80% of the UK’s total wealth / Silversurfers.com

by Will Corry on January 15, 2014

New UK over 50s portal and customer engagement channel

  • Silversurfers.com is a major UK lifestyle portal and social network for the 15 million over 50s who are now using the internet
  • Founders focus on the importance of the over 50’s market which currently represents 80% of the UK’s total wealth
  • http://www.silversurfers.com/

14th January 2014, London – Currently in its initial launch phase, Silversurfers.com is officially unveiled in response to the growing numbers of over 50s online and the incredible online spending power of this emerging online market.

Statistics show that the over 50s are a dynamic community with more than 15 million people online, increasing by 700,000 per annum, with an online spend growing by 12% a year.

[more…]

18m consumers will have access to mobile payments when Zapp launches later this year

by Will Corry on January 15, 2014

Zapp: Could this be the key to m-payments?

Huge news from Zapp this morning, which will massively impact consumers. Five of the major retail banks have today signed up and are backing Zapp, meaning 18m consumers will have access to mobile payments when it launches later this year.

Watch the new Zapp video [more…]

Events : Interactive guide to IRX 2014

by Will Corry on January 13, 2014

[more…]

Search Marketing Expo London 2014: Special – theMarketingblog discount / 15 % discount code is MARKETINGBLOG14

by Will Corry on January 12, 2014

medium 8562161739 637x477

http://searchmarketingexpo.com/london/ Date: May 13-14, 2014  

New Site : Check out this brand new Marketingblog  feature - 14 special articles on this Rising Media  event

All about SMX 2014 Read it now!

[more…]