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Events : H&C News social media roundtable

Events : H&C News social media roundtable

by James on July 18, 2014

Social media presents many challenges, and a B2B marketing roundtable event held recently by Hospitality & Catering News at the citizenM hotel in Bankside, London, sponsored by Armourcoat saw delegates from pub groups, hotels, restaurants and coffee shops come together to share learning.

For the full article

Leading B2C website 'Great British Chefs' which is very active across many social media channels took part discussing their tactics and strategies, channel by channel, explaining how they use each, how effective they find them as well as the differing metrics used.

This is the first such event but we understand the Hospitality & Catering News team are currently planning more so we look forward to following this progress. [more…]

Saatchi & Saatchi X research reveals – brands need to rethink how they target mums

by Assistant Editor on July 17, 2014

Rachelle Headland, Managing Director, Saatchi & Saatchi X

Mums’ expectations of brands have changed dramatically but little has changed in the way brands connect with her when she’s buying products and services, according to Saatchi & Saatchi X research into how mums behave when they’re shopping. [more…]

Events : ad:tech London – an opportunity to meet and bond with existing and prospective customers

by Will Corry on July 3, 2014


eMarketer: UK mobile ad spending to pass the £2 billion mark this year – plus comment by Andrew Goode, Project Sunblock

by Will Corry on July 1, 2014


Events : Lights, camera, action / The Jumpstart Revolver July 3rd 2014

by Will Corry on July 1, 2014

The Jumpstart Revolver is a new event full of fast paced, best practice presentations straight from the IRTV studio.

We’ve got a new venue, a new format and the event will be live-streamed on our website, if you haven’t registered to join us yet you can do so by clicking here:

The event will cover two key topics that have proved very popular with the Internet Retailing audience: International and Omni-channel, we’ve got loads of presentations from leading retail suppliers and you’re welcome to pop in for a couple of sessions, or stay all day and join us for lunch.  Register for your free place here:


How to walk up and down the mind of the reader – your prospect (for less than £32 per week) / theMarketingblog Content Resource

by Will Corry on June 28, 2014


Book / Kindle details : Are you running an estore and looking for ways to speed up your eCommerce success? / Yulia V Smirnova

by Will Corry on June 26, 2014


B2B Marketers. Reaching and converting new prospects from July onwards. Call Will Corry 01784 434 412

by Will Corry on June 23, 2014

B2B Marketers. Reaching and converting new prospects from July onwards.

Building trust through engaging content – Will Corry, the UK Content Curator + Great Brand Journalism.

01784 434 412


Use MARKETINGBLOG14 for a 15% discount at the Conversion Conference London Olympia, 29-30 October, 2014

by Will Corry on June 22, 2014

Conversion rate optimization is changing. Discover the latest strategies, including:

  • 7 Ways to Make CRO a Growth Driver for Your Business
  • An Unresponsive Approach to Multi-Device UX
  • Writing Content for Every Stage of the Conversion Funnel
  • Developing Test Ideas After You've Tested Everything
  • Maximizing Conversions Through Cross-Device Retargeting
  • Register / Use MARKETINGBLOG14 for a 15% discount at the  Conversion Conference London Olympia,  29-30 October, 2014
  • All you need to know about Conversion Conference London


“Organisations are increasingly data-rich but insight-poor” / Mike Sheridan,Talend

by Will Corry on June 18, 2014

Lenovo selects Talend Big Data Integration to help make smart, fast business decisions

Talend Enterprise Big Data dramatically increases agility and performance while reducing costs of  integration

Talend, the global big data integration software leader, today announced that Lenovo has chosen Talend Enterprise Big Data to help understand its customers by acquiring datasets from a variety of touch points – such as third parties, APIs, and social networking feeds – and transforming that data into a visual picture of the end-to-end customer journey.

For more information, please visit and follow us on Twitter: @Talend.