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By 2020, smart agents will facilitate 40% of mobile interactions, and the post-app era will begin to dominate

by Will Corry on November 14, 2016

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By 2018, 20% of all business content will be authored by machines … Top strategic predictions for 2016 and beyond

by Will Corry on October 26, 2016

Top strategic predictions for 2016 and beyond: The future is a digital thing

Did you know?

  • By 2018, 20% of all business content will be authored by machines
  • By 2020, smart agents will facilitate 40% of mobile interactions, and the post-app era will begin to dominate.
  • By YE18, customer digital assistants will recognize individuals by face and voice across channels and partners.
  • By 2020, autonomous software agents outside of human control will participate in 5% of all economic transactions.

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DMA Awards shortlist includes MRM Meteorite, Arthur London, LIDA,  Havas helia

DMA Awards shortlist includes MRM Meteorite, Arthur London, LIDA, Havas helia

by Will Corry on October 13, 2016

MRM Meteorite leads DMA Awards nominations

MRM Meteorite leads the DMA Awards shortlist with 14,  as the full 2016 shortlist is announced The finalists for this year’s DMA Awards reveals MRM Meteorite leading the way with 14 nominations, for 4 campaigns.

This year’s shortlist also showcases one of the largest fields in the Awards history, with 171 brands vying for a Gold in one of the 34 categories, as well as being in line to take home the prized Grand Prix award.

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B2B Marketers: E-goi is a multichannel marketing automation platform, including email marketing services / New email marketing newsletter

by Will Corry on October 10, 2016

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CommuniGator soundbite: The future of email / Victoria Dyke, Marketing Manager at CommuniGator

CommuniGator soundbite: The future of email / Victoria Dyke, Marketing Manager at CommuniGator

by James on October 10, 2016

It is shocking to think how much the world of direct and digital marketing has changed since the 90s. The first ever email was sent 46 years ago, and today technology has evolved into one of the most cost-effective forms of direct marketing.

Suddenly businesses were able to contact clients and prospects quickly with this brand new tool, and even today it still continues to be more popular than other channels like social media, display, and programmatic advertising. But what does the future hold?

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Drive revenue, increase sales volume .. Load your own articles into theMarketingblog

by Will Corry on October 6, 2016

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6 fast tips to be at one’s best when copywriting B2B emails – E-goi

by Will Corry on September 29, 2016

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Will BHS prosper as an online only retailer? Exclusive comment from Severine Philardeau

Will BHS prosper as an online only retailer? Exclusive comment from Severine Philardeau

by Will Corry on September 28, 2016

Earlier this week, BHS announced it will be making a comeback as an online retailer just one month after the brand closed its last remaining high-street store. The department store will relaunch on Thursday, with a focus on home furnishings and lighting to begin with, and expanding to cover clothing, kitchen and dining in the coming weeks.

Here is an exclusive comment from Vice-President Retail and Brand Solutions at RetailMeNot, operator of VoucherCodes.co.uk, Severine Philardeau:

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“Sales start before your salesman calls” : Load your own unlimited articles

“Sales start before your salesman calls” : Load your own unlimited articles

by Will Corry on September 26, 2016

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Events : Conversion Conference … Two days of conference, two tracks, 20+ exciting sessions

Events : Conversion Conference … Two days of conference, two tracks, 20+ exciting sessions

by Will Corry on September 26, 2016

Two days of conference, two tracks, 20+ exciting sessions with profound strategies and 20+ speakers from the UK, US and Europe. Check the speakers for 2016.

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