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Google and Virgin Media explore ‘The Future of Commerce’ with Weapon7

by Will Corry on May 24, 2013

This week, Weapon7 - the digital-focused creative agency – hosted ‘The Future of Commerce’ debate, including speakers from Google, Virgin Media, Internet Retailing and The Knowledge Engineers.

The debate looked at the future of commerce and touched on themes such as the experience of shopping, use of mobile devices, location based marketing, new forms of currency and brands providing a personalised service to customers.Watch the video. [more…]

“Is your problem that you feel you are like a well kept secret, that not enough people know you exist?” / Jon Davey

by Will Corry on May 22, 2013

Have you got the most amazing product or service? Is your problem that you feel you are like a well kept secret, that not enough people know you exist? Are you ready to be more famous?

TheMarketingblog sends out regular emails to its 25,000+ readers, the website getting hundreds of thousands of page views every month coming from the great organic SEO it has earned from 10+ years of fresh content being added every day. [more…]

St Ives Group acquires search and digital agency Branded3

by Will Corry on May 18, 2013

St Ives Group have announced the acquisition of leading search and digital agency Branded3 from co-founders Vin Chinnaraja and Patrick Altoft.

The acquisition of Branded3 is a continuation of St Ives’ strategy to create a complementary range of digital and marketing services that will enable the Group to add further value to existing and new clients and significantly strengthen its marketing services portfolio.

Branded3 has around 50 staff, with offices in central London and Leeds, and a strong B2C and B2B client base across a range of vertical sectors that covers entertainment, finance and travel and includes clients such as Vue Cinemas and City Index.

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Best read posts : Kate Moss, Hotcow, Attune Consulting, nugg.ad

by Will Corry on May 16, 2013

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6 digital and social media marketing courses for the price of 3

by Will Corry on May 15, 2013

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Shares rise as Ocado continues Morrisons tie-up talks

by Will Corry on May 11, 2013

  • Ocado reassured investors over the progress of discussions with Morrisons after the pair announced last month they were considering a deal to use its expertise to help the Bradford-headquartered supermarket set up an online business in the UK.
  • Ocado currently delivers only products from Waitrose, its own lines and branded ranges and said this arrangement would not be affected by any agreement with Morrisons.
  • It said discussions did not involve Morrisons buying all or part of the company.

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“Take every possible advantage of social media now as it is the big B2B livesaver in this tough recession period”

by Will Corry on May 8, 2013

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Events : Ready, Aim, Fire… Then Retarget! / SMX London – May 15-16 in Chelsea

by Will Corry on April 26, 2013

  • Ready, Aim, Fire… Then Retarget! is just one of more than two-dozen info-packed sessions on May 15-16 in Chelsea – check out the agenda for SMX London and register now!

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‘Sarah, mum of Charlie and Harry, 15 months’

by Will Corry on April 26, 2013

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Marketing videos: how NOT to create them [Video ] / Alex Robertson, Red Rocket Media

by Will Corry on April 25, 2013

marketing-videos-how-not-to-create

Alex Robertson writes

Last week I posted a blog with some top tips on how to give your brand marketing videos the edge when releasing content onto sharing platforms like YouTube (Top tips to make your videos tip-top ).

To further bolster up the points I made originally, I thought I’d produce a short visual aid to explain the tips – a sort of “practice what you preach” piece. Joining me in the exercise was my partner in crime, and Head of Social Media here at Red Rocket Media, Simon Jenkins. Watch the video.

This video is the result of our efforts in explaining the 5 top tips with examples of how not to do it.

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