Get in Touch

Online Advertising

Article 11  : “Is the government trying to take control of creative copyright?”

Article 11 : “Is the government trying to take control of creative copyright?”

by on October 5, 2018

Links from good quality sources to yours, or your client’s website has been one of the most important aspects of Google’s algorithm for offsite search optimisation for a long while now.

Most digital marketers rely on good quality back links for improving a website’s DA and ranking on Google.

[more…]

AudienceProject launches first individually-based addressable TV measurement

AudienceProject launches first individually-based addressable TV measurement

by on September 28, 2018

MarTech firm, AudienceProject, is launching a ground-breaking new Addressable TV measurement solution – the first of its kind to be based on individual data rather than modelled data.

The new Addressable TV measurement solution enables true cross-device campaign evaluation at an individual level on devices such as Apple TV, Chromecast, Roku, PlayStation, etc. as well as on computers, tablets and mobiles.

This can also be merged with linear TV measurement based on BARB data. In combination, it is the most accurate cross-device & cross-media measurement on the market, making it possible to continuously analyse and optimise the media mix and creative execution of campaigns and minimise waste.

[more…]

What is the best app for Instagram followers?

What is the best app for Instagram followers?

by on September 6, 2018

Are you looking for the best Apps to get maximum followers on Instagram? Are you tired of loots and fraudulent apps? Don't worry we are here to provide basic information regarding those Instagram apps that are totally free and help you to Buy Instagram Followers UK within a few seconds.

All you need to do is to simply install any of the following 10 apps and wait for the blast of followers. Can't wait to share precious information so let's move on…

[more…]

Big brands no longer get big love from UK consumers

by on August 31, 2018

[more…]

Driving digital business transformation for industry leadership : An IT perspective | Quadient

by on August 11, 2018

[more…]

“What social media tool is your all-time, desert-island, can’t-live-without favourite?”

“What social media tool is your all-time, desert-island, can’t-live-without favourite?”

by on August 7, 2018

 

Let’s be honest, social media is a jungle. Forget about the flood of apps, integrations, and add-ons, just figuring which network you should invest in is overwhelming.

What if you could ask today’s influential online marketers one question: “What social media tool is your all-time, desert-island, can’t-live-without favourite?”

[more…]

New analysis shows that quality journalism continues to win the war on attention

New analysis shows that quality journalism continues to win the war on attention

by on May 17, 2018

Latest figures revealed by the World Media Group (WMG), a strategic alliance of ten of the world’s leading international media brands, demonstrate the growing ‘premium’ effect that is boosting the performance of ad campaigns when viewed within a high quality, trusted editorial environment.

Independent analysis from SaaS analytics and measurement firm, Moat, demonstrates that premium digital inventory (comprising digital inventory across all WMG brands) in 2017* outperforms Moat’s benchmarks by between 16% and 73%.  World Media Group (WMG) [more…]

Tactics on how to create social media backlinks … especially written for theMarketingblog

Tactics on how to create social media backlinks … especially written for theMarketingblog

by on May 15, 2018

You could get a lot of traffic for your site by just linking from social media sites.

This idea will also impact SEO and give your business an edge in competing against others on SERPs, if done well. There are many opportunities you can exploit to create links on social sites with a trusted reputation score in the eyes of Google.  Here are ways you can create social media backlinks to skyrocket your SEO and also get leads. [more…]

Great bit of creative media placement and dynamic planning from VCCP Media

Great bit of creative media placement and dynamic planning from VCCP Media

by on April 26, 2018

Creative media placement and dynamic planning from VCCP Media with ads for their client Britax Römer.

Media placement this week next to all royal baby news online copy, specifically only targeted to pregnant mums, following the royal baby being brought out of the Lindo Wing in a Britax Römer baby car seat.

http://www.vccpmedia.com/

[more…]

How to increase engagement on social media? 7 infallible tips!

by on April 20, 2018

How to increase engagement on social media? 7 infallible tips!

In a scenery full of content, how is it possible to stand out? How to not be just one more person in the middle of the crowd? In this post, we’ll give you some tips and actions that can increase the engagement on social media. Check them out!

[more…]