Events : How to avoid the two most costly digital marketing translation mistakes (saving you thousands of pounds)
by Will Corry on March 3, 2014
The UK’s leading international digital marketing agency Oban Multilingual Search is proud to announce its involvement at this year’s Internet Retailing Expo at NEC, Birmingham. Pop by stand D70 and find out how your international online presence can be leveraged to radical new heights.
With a reach that spans more than 30 countries, Oban works with some of the world’s biggest online retail brands and businesses. From De Beers to UGG Australia Oban helps build effective online strategies that use local insights and trusted expertise.
by Assistant Editor on February 24, 2014
I’m not anti-technology or digital, I’ve got all sorts of gadgets, but recently I’ve found myself getting more and more irritated by the need of advertising and marketing types (and everyone in between) to get me involved on a social level. Of course, technology has a massively important part to play in everyday life. But people are realising that it shouldn’t have this overarching power. It shouldn’t control our lives; it should just be a part of it. Advertisers and marketers would be wise to realise that, too.