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Spend time on CRO because it’s the cherry on the SEO cake

Spend time on CRO because it’s the cherry on the SEO cake

by on October 31, 2018

CRO stands for conversion rate optimisation. It is what motivates online visitors into taking some sort of action, or more importantly taking an action you want them to take.

It could be a sale, registering their email or a free trial. If you’ve spent the effort of attracting the customer with SEO then don’t lose them because of poor CRO.

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How SEO can become your business’s greatest marketing tool

How SEO can become your business’s greatest marketing tool

by on October 17, 2018

Nowadays, when we have a product or service we want to promote and sell, we design and put up a website dedicated to telling the World Wide Web about how wonderful our products and services are.

After all, when people want to purchase a particular product or avail of a specific service, their instinct is to search online. The presence of our business online is a must in this day and age. We want to create awareness about the products and services we offer, as well as make our brand familiar to our consumers. Ultimately, we want our product to become the brand of choice.  [more…]

How to supercharge your site traffic

by on October 1, 2018

The work doesn’t stop once you’ve successfully built and officially launched your website.

Whether you built your website to showcase your portfolio of products or services, drive conversions to your sales funnel or serve as an e-commerce store, it’s pretty much useless if your website doesn’t get any traffic.

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Ranking : How to optimize your E-Commerce website to be on top of SERPs of Google

Ranking : How to optimize your E-Commerce website to be on top of SERPs of Google

by on September 22, 2018

Ever wonder why someone selling online stuff is so bothered about questions like “How to improve the ranking of my eCommerce website” or “How to increase website ranking on Google”.

Well, 33% of the top search engine result on Google get 33% of the traffic, second position gets 18% and the remainder is shared between the following results. In fact, the volume of traffic that web pages listed on the third position and below begins to degrade.

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7 mistakes new entrepreneurs make when hiring an SEO company

7 mistakes new entrepreneurs make when hiring an SEO company

by on September 16, 2018

In this day and age, it is almost impossible to run a business without using online platforms.

No matter how big or small the enterprise is, it is essential to cover all the basic online needs to guarantee success. As a new business owner, you can start with a small step—setting up social media profiles to increase online presence.

As you progress, you can then consider setting up a simple business website, hire someone to write your content (just in case you already have too much on your plate), and get an expert to handle your SEO.

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The top 5 SEO trends of 2018 .. exclusive to theMarketingblog

The top 5 SEO trends of 2018 .. exclusive to theMarketingblog

by on August 31, 2018

Search Engine Optimization might sound simple at first, but anyone who has worked in this field knows that it is a complex art. Algorithms like Google’s are difficult to fully understand on their own without the continual changes reshaping them. Netting a spot in the top search results is no easy feat, by any means.

Search engines are constantly working to improve the quality of their search results for a better user experience. During this process, some ranking factors change while others disappear altogether with new factors to take their place. Whether you’re a blogger, small business owner, or Fortune 500 company, these top SEO trends from 2018 can help you gain the rank you’re looking for.

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Driving digital business transformation for industry leadership : An IT perspective | Quadient

by on August 11, 2018

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Please @ me : Why boosting your mentions is a critical part of your social media strategy

Please @ me : Why boosting your mentions is a critical part of your social media strategy

by on July 30, 2018

Brand mentions can have a profound effect on your online marketing success. Search Engine Optimization isn’t just about getting backlinks from authoritative websites — customer engagement in the form of mentions improves your site’s authority, ranking, and trust level.

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SEARCH ELITE – where the smartest leaders help the industry’s brightest to level up

by on February 3, 2018

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5 fastest shared web hosting providers

5 fastest shared web hosting providers

by on December 15, 2017

When it comes to web hosting, speed and performance are essential.

Fast load times is great for customers and even better for search engine optimization (SEO). Search engines like Google prefer fast-performing websites and will rank them higher than slower sites.

Research even reveals that for every second viewers spend waiting for a website to load, 20% will leave. That’s quite a loss, especially for businesses trying to make sales or increase viewership. [more…]