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9 SEO, PPC, UX, Social Media events you should not miss – Huffington Post

9 SEO, PPC, UX, Social Media events you should not miss – Huffington Post

by Will Corry on February 15, 2017

Tom Bourlet writes  ....Whether you work in SEO, PPC, UX, Social Media or any other area of digital marketing, now is the time to book a few events into your calendar. A number of these conferences sell out quick, so make sure to get the early bird tickets. Below are the key talks and events you can’t afford to miss this year in the UK.[includes Search Elite]

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JICWEBS comment re Times article on ads funding terror

JICWEBS comment re Times article on ads funding terror

by Will Corry on February 10, 2017

"This issue of brand safety online is one of the very reasons the Joint Industry Committee for Web Standards (JICWEBS) was set up and we have a certification system to tackle this. It enables companies involved in serving online ads to be audited and show how their processes meet the industry agreed good practice principles specifically designed to reduce the risk of ads appearing against inappropriate content.

Currently 34 companies have received this seal for Brand Safety and we advise advertisers to check whether potential ad trading partners have this certification."

Richard Foan, chairman of JICWEBS, the independent body responsible for developing standards for online ad trading.

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Here’s a workshop you won’t want to miss: “Creating an effective Content Marketing Strategy in a day”

Here’s a workshop you won’t want to miss: “Creating an effective Content Marketing Strategy in a day”

by Will Corry on February 5, 2017

BAS VAN DEN BELD-

SEARCH ELITE WORKSHOP

Wednesday 10th May, 9.30am-5.30pm

Bas van den Beld is a well known and award winning Online Marketing Strategist, consultant trainer and keynote speaker and founder of State of Digital, a platform that helps people companies understand Digital Marketing better.

Bas is widely considered to be an expert and influential on Digital Marketing, Social Marketing and Search Marketing and was voted European Search Personality of the Year in 2015. As a trainer he is connected to business schools and colleges in The Netherlands.

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Events : Search Elite 2017 Tickets, Tue, 9 May 2017 at 08:30 | Eventbrite

by Will Corry on February 5, 2017

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Can’t wait to speak at Search Elite (@thesearchelite) with these amazing speakers! Tickets on sale now for only £295

by Will Corry on February 2, 2017

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Movers and Groovers : IAB UK appoints Jon Mew as CEO

Movers and Groovers : IAB UK appoints Jon Mew as CEO

by Will Corry on January 5, 2017

The Internet Advertising Bureau UK has named Jon Mew as its new chief executive.

Mew has been the IAB’s Chief Operating Officer since September 2014. He joined in November 2008 as the first Head of Mobile, before moving into the role of Director of Mobile and Operations which involved merging mobile into the core part of the business. This year mobile overtook desktop to become the biggest digital platform, in terms of display adspend.

Mew has worked across a variety of media and prior to the IAB held senior marketing roles at Freeserve and Orange.  [more…]

German technology leader for blog marketing blogfoster enters launch phase in London

German technology leader for blog marketing blogfoster enters launch phase in London

by Will Corry on December 14, 2016

Graphic : Blogfoster Management Team – Simon Staib, Jan Homann and Dominic Umbeer.

Technology leader in blog and influencer marketing blogfoster (www.blogfoster.com) headquartered in Berlin, is looking to open up a local office in London. The Berlin based tech start-up, founded in 2013, has created a scalable software solution that connects advertisers, bloggers and influencers.

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DMA Awards shortlist includes MRM Meteorite, Arthur London, LIDA,  Havas helia

DMA Awards shortlist includes MRM Meteorite, Arthur London, LIDA, Havas helia

by Will Corry on October 13, 2016

MRM Meteorite leads DMA Awards nominations

MRM Meteorite leads the DMA Awards shortlist with 14,  as the full 2016 shortlist is announced The finalists for this year’s DMA Awards reveals MRM Meteorite leading the way with 14 nominations, for 4 campaigns.

This year’s shortlist also showcases one of the largest fields in the Awards history, with 171 brands vying for a Gold in one of the 34 categories, as well as being in line to take home the prized Grand Prix award.

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B2B Marketers : A step by step guide to planning an effective ‘Inbound Marketing Strategy’ / Special Download

by Will Corry on September 4, 2016

Inbound Marketing : Download the guide HERE >>>>>

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Meetrics receives third funding round for digital ad effectiveness platform

Meetrics receives third funding round for digital ad effectiveness platform

by Will Corry on September 1, 2016

New capital helps put international expansion plans into action

Meetrics has successfully completed its third round of funding. Two well-known experts in the ad-tech industry, Thomas Falk (eValue) and Ronald Paul (Muzungu Capital), are the newest members to join the company's partners. Alongside the newcomers, two long-standing investors, VC Fonds Technologie Berlin (operated by IBB Beteiligungsgesellschaft) and yabeo Capital are also involved in this investment round.

Meetrics now has new capital that amounts in total to a seven-figure sum that will primarily be used for further European expansion. [more…]