— Will Corry (@slievemore) September 22, 2016
Fearne On Fashion dives into the fast paced world of fashion. From London to Paris, Fearne explores the hype behind global trends and how concepts are first formed, right up to who decides it and ultimately calls time on a trend.
— Get Reading (@getreading) September 10, 2016
It is increasingly being brought to our attention by consumers that promoters are failing to follow the CAP Code and publish their lists of winners. Compers News recently ran an investigation into brands such as Sainsbury’s that are ignoring public requests for lists and not bothering to publish them either. [more…]
Drinkers complain their ears are being assaulted with the thumping beat of modern summer anthems from the likes of Taylor Swift or the clang of sleighbells at Christmas.
— VOLVO UK (@VolvoCarUK) September 7, 2016
Biscuit maker McVitie’s has today announced the launch of a brand new advert to support its biggest product launch of the year – McVitie’s Digestives Nibbles.
A continuation of the McVitie’s sweeet campaign, the new advert sees the return of the McVitie’s Chocolate Digestives British Blue kittens - to bring to life the feeling you get when you eat a McVitie’s Digestives Nibble. [more…]
When the newest member of the family isn't so receptive of the family dog, the father takes notice and thinks of an idea to introduce the golden retriever to his newborn with the help of a stuffed lion doll. He searches for the item in mind on Amazon Prime and makes his order.
How an interactive video unit with Innovid surpassed industry benchmark engagement levels
Times are changing. Gone are the days where only one form of media can be used within a campaign, and static video adverts are a thing of the past. With so many mediums and brands to compete with, getting heard above the noise can be tricky; add in a new brand campaign and things get twice as hard. [more…]