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Women for Women : Emma Winchurch-Beale named as new World Media Group President and announces deadline extension for World Media Awards

Women for Women : Emma Winchurch-Beale named as new World Media Group President and announces deadline extension for World Media Awards

by Loudmouth PR on February 16, 2017

Alongside her role as International Sales Director at The Washington Post, Emma Winchurch-Beale has been named as 2017 President of the World Media Group, a strategic alliance of the world’s leading international publications to which the Washington Post belongs. She takes over the year-long position from Rupert Turnbull, Vice President EMEA, Time Inc.

One of her first moves in this role is to announce a deadline extension for the World Media Awards (hosted by the World Media Group) from today to next Thursday 23rd February. The World Media Awards (WMAs) are the only awards that celebrate the effectiveness of cross platform, cross border, content-driven advertising. [more…]

Looking to buy a Sonos speaker – then get your order in before February 23rd

by Will Corry on February 13, 2017

If you’re in the UK and looking to buy a Sonos speaker, you better get your order in before February 23rd. After then, prices will be rising by up to 25 percent across the company’s various product ranges, thanks to Brexit.

[more…]

Facial tracking shows Skittles and Mr Clean were best Super Bowl ads

Facial tracking shows Skittles and Mr Clean were best Super Bowl ads

by Will Corry on February 9, 2017

Humour is what engaged people, not tackling social issues

Mr Clean and Skittles produced the most engaging Super Bowl ads according to a study that measured people’s facial expressions.

Mr Clean’s Cleaner of your Dreams and Skittles’ Romance both scored 98.0% on the emotionally compelling, or engaging, scale, which is a combined measure of how well the ad grabbed viewers’ attention, kept it and left a lasting impression.

The score comes from Realeyes emotion measurement technology which tracked the facial expressions of 3,300 people via their webcams, who were provided by audience platform, Lucid.

[more…]

Molson Coors and Sky have announced the extension of their partnership agreement with a discounted offer for landlords

Molson Coors and Sky have announced the extension of their partnership agreement with a discounted offer for landlords

by Will Corry on February 6, 2017

Molson Coors and Sky have extended their partnership, offering pubs exceptional value on their Sky TV subscriptions

Molson Coors and Sky today announced the extension of their partnership agreement and their continued joint investment into the on-trade with a discounted offer for landlords. Licensees can get up to a third off the cost of their Sky subscription if they stock Molson Coors products, meaning they can give their customers an unrivalled line-up of sport plus Molson Coors’ fantastic range of drinks, all at exceptional value.

[more…]

How to market different gaming platforms on the web

How to market different gaming platforms on the web

by Will Corry on February 3, 2017

Online gambling is one of the most popular pastimes all over the world, so when you have a booming marketplace, it is essential to know how to market different platforms to potential users. In the United States, it can be discouraging when sites do not accept ads for online gambling sites, but promoting online casinos and poker is not illegal.

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Building a successful iGaming platform

Building a successful iGaming platform

by Will Corry on January 20, 2017

Since its inception, the internet has provided many business opportunities. More and more entrepreneurs are launching online businesses, including casinos.

With the advancements in technology, it has become even easier to start up a business and keep it going successfully.

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Fed up Southern Rail passenger manages to claw back a £2,400 refund

by Will Corry on January 17, 2017

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The Clareville Newsletter January 2017 … Company clangers – Southern Rail, Google, BHS, Samsung, Mike Ashley and Yahoo

The Clareville Newsletter January 2017 … Company clangers – Southern Rail, Google, BHS, Samsung, Mike Ashley and Yahoo

by Will Corry on January 17, 2017

John Starr, managing director of Clareville PR consultants comments:

“While good independent advice couldn’t have prevented all these disasters, for instance the cyber attacks on Yahoo, it could have helped to avoid several of them.

“Before any new initiative, and particularly before responding to a potential crisis, it is vital to have an objective viewpoint on the proposed activity or comment. [more…]

“The emergence of social gaming has significantly promoted online gaming”

“The emergence of social gaming has significantly promoted online gaming”

by Will Corry on December 20, 2016

The gaming world has never been more thrilling. In the past the gaming field was dominated almost entirely by video games played on joysticks. The games were relatively costly.  However, with these consoles and associated titles stretching the customers’ budgets too far in pursuit of their favorite games, there surely needed to be an alternative. And that necessity created a need for a more affordable and more convenient option.

Within the last five years, the emergence and subsequent development of online casino games has considerably transformed the gaming landscape. The online games have presented casino lovers with a reliable and flexible option on the gaming platform.

[more…]

comparethemarket.com partners with Disney’s Frozen to release two new toys

comparethemarket.com partners with Disney’s Frozen to release two new toys

by James on December 15, 2016

Latest .... comparethemarket.com has teamed up exclusively with Disney’s Frozen to reveal two new meerkat toys that will melt the hearts of the British public this Christmas.

The release of the toys marks the return of the nations’ favourite meerpup Oleg and the introduction of his best friend Ayana. Oleg was last seen on Christmas Day two years ago when Aleksandr and Sergei bid him farewell in Africa, devastating the nation. Now back, the adorable new Oleg toy is dressed as Olaf the snowman in a cute onesie, with Ayana dressed as Elsa complete with magical snowflake and princess dress. [more…]