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Video : CEO Toni Petersson sings a song he wrote entirely by himself to explain exactly what Oatly is all about

by Will Corry on October 24, 2014

Oatly, the oat drink alternative to cow's milk, has launched a new YouTube channel featuring a series of films starring its reluctant chief executive.In a one of a kind performance, multi-talented CEO Toni Petersson sings a song he wrote entirely by himself to explain exactly what Oatly is all about.

Oatly has released a campaign titled ‘Wow No Cow’ in which they have teamed up with the legendary Forsman & Bodenfors. Oatly makes oat drinks and only drinks. They don’t know anything about almonds or soy or rice or low-fat cows. All they know is oats. How to grow them, harvest them, choose them and turn them into liquid goodness. [more…]

Martini and ‘Begin Desire, CBS Outdoor UK, Liveposter, Movember, Core Spreads, Avalon Funeral Plans

by Will Corry on October 23, 2014

Fresh news from theMarketingblog : Martini and 'Begin Desire, CBS Outdoor UK,  Liveposter, Movember, Core Spreads, Avalon Funeral Plans,  banner

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Research : 47 percent of holiday shoppers have been frustrated that in-store impressions are different from online impressions

by Will Corry on October 23, 2014

Ninety Percent of Holiday Shoppers Expect Consistent Brand Experiences Across Channels and Devices According to SDL Survey

Global survey results demonstrate importance of consistent, omni-channel customer experiences this holiday shopping season

Ninety percent of consumers said they expect the customer experience to be consistent across channels and devices used to interact with brands this holiday shopping season, according to a new global study of more than 3,000 consumers by SDL (LSE: SDL). This is a growing expectation from shoppers, representing a 17 percent increase from what consumers reported last year.

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Laughter Spot : “Why do you want a glass of cider?” the teacher asks

by Will Corry on October 23, 2014

A little girl cuts her hand on the playground and runs crying to the teacher. She asks the teacher for a glass of cider.

"Why do you want a glass of cider?" the teacher asks. [more…]

Who is the hot English ad girl in the Viagra commercial?

by Will Corry on October 22, 2014

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One Two Four, Dynamic Yield and Playtech, Flock, City Index, AdStage

by Will Corry on October 22, 2014

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The world’s leading luxury hotel website just got better

by KSimpson on October 22, 2014

POSSIBLE delivers new digital platform for Small Luxury Hotels of the World

Global digital agency POSSIBLE announces the launch of a new digital platform for [more…]

Amaze overhauls NSPCC website, Rolls-Royce – Metropolitan Collection, Currys PC World, Kantar Information is Beautiful, Casio G-Shock : 22nd October 2014

by Will Corry on October 22, 2014

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Global Entrepreneurship Week, Zmags’ Prism Publicator & MSC Cruises, O2 appoints Frukt, Mums’ supermarket loyalty, PPRO Group

by Will Corry on October 22, 2014

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Laughter Spot : “Why are you so happy?”

by Will Corry on October 21, 2014

A lady comes home from her doctor's appointment grinning from ear to ear. Her husband asks, "Why are you so happy?"

The wife says, "The doctor told me that for a forty-five year old woman, I have the breasts of a eighteen year old." [more…]