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Brand affiliation : Summer movie season – who ruled the roost? … 4C Insights

by Will Corry on August 23, 2017

Summer movie season has reeled in more than $11bn worldwide at the box office this year, but who ruled the roost?

With so much noise being created around big blockbuster releases including Dunkirk and Baby Driver, it’s easy to think they’d have seized the top spots.

However, social media and data scientists at 4C Insights @4Cinsights have dug into the stats to unveil that in fact it’s the family genre of film that has benefitted most from one of the wetter summer’s on record. [more…]

This immerse WebVR game puts players in the shoes of a pair of soldiers trying to escape

This immerse WebVR game puts players in the shoes of a pair of soldiers trying to escape

by Will Corry on July 21, 2017

Warner Brothers has been in the throes of promoting Christopher Nolan's "Dunkirk," which depicts the storied evacuation of Allied soldiers from the eponymous region in the North of France during World War II.

The marketing includes an insanely long trailer that fooled moviegoers into thinking they were in the wrong theater, as well as this immerse WebVR game that puts players in the shoes of a pair of soldiers trying to escape.

[more…]

OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

OTT (over-the-top) Services: It’s an in-home – not mobile – entertainment experience

by James on December 14, 2016

Latest research from GfK into the UK’s OTT viewing habits has revealed surprisingly low audience numbers on mobile devices. It seems that watching subscription video content on Netflix, Amazon and Now TV is, for now, most definitely an in-home entertainment experience.

The vast majority (90 percent) of the UK’s OTT users have access to a mobile device (smartphone and/or tablet). Pic is Dan Hardwick, Senior Research Executive at GfK [more…]

We love the new #winniethepooh penguin … @babyville

by Will Corry on October 30, 2016

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Amazon Video offers promo film-makers £30,000 prize fund / The nominations have been revealed for the PromaxBDA UK Awards 2016 sponsored by ENVY Post Production

Amazon Video offers promo film-makers £30,000 prize fund / The nominations have been revealed for the PromaxBDA UK Awards 2016 sponsored by ENVY Post Production

by Will Corry on October 7, 2016

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Pearl & Dean pays homage to the unseen heroes of cinema with epic ‘Tumbleweed Trainer’ film

Pearl & Dean pays homage to the unseen heroes of cinema with epic ‘Tumbleweed Trainer’ film

by James on September 26, 2016

Brothers and Sisters is back in cinemas with a new epic spot for Pearl & Dean celebrating the unseen heroes of the film industry.

The tongue-in-cheek film, aims to celebrate the unseen heroes of the film industry and tells the story of an enigmatic woman who trains tumbleweed to roll across the screen at precisely the right moment during a western shoot out.

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19 facts you probably didn’t know about "Willy Wonka and The Chocolate Factory

by Will Corry on August 31, 2016

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Top 5 UK movie favourites inc. The 39 Steps, Sabotage, Harry Brown and Shaun of the Dead

Top 5 UK movie favourites inc. The 39 Steps, Sabotage, Harry Brown and Shaun of the Dead

by Will Corry on June 21, 2016

When one discusses the top movies to come out of the UK, the first name that often comes up isn’t tied to just one film but a whole genre of films. The unique works of Alfred Hitchcock created a whole new genre of scary movies based on implied fear, and have stood the test of time.

While other films have been lost or become outdated, the works of Hitchcock continue to draw loyal fans and attract new fans as well. His most well-known films include The 39 Steps, Sabotage, and The Lady Vanishes. While these films date back to the 1930’s, their focus on suspense, paranoia and human fear is ageless.

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Video : Bridget Jones is back – 100 percent pregnant and only 50 percent sure who the father is

by Will Corry on March 29, 2016

British publishing executive Bridget Jones is back for a third installment of the series based on the fictional columns of Helen Fielding. "Bridget Jones's Baby," directed by Sharon Maguire, finds Bridget (Renée Zellweger) forty-something and single after her divorce from Mark Darcy (Colin Firth).

When she meets a handsome American (Patrick Dempsey), her love life takes an unexpectedly turn and she finds herself 100 percent pregnant and only 50 percent sure who the father is. 

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