With the football World Cup in Rio offering a fantastic potential revenue boost, Tim Axon, Head of Gaming, Maxymiser, @maxymiser insists betting companies need to get their mobile Big Event Betting strategies in shape - and fast.
Trying out new content and ideas at other big events could be the key to re-engaging customers, increasing average customer value and transforming overall online performance in 2014. http://www.maxymiser.com/uk-home
Key update arms customer service teams to interact with customers on any device
March 25, 2014 – LogMeIn, Inc. (NASDAQ:LOGM) @LogMeIn unveiled a new release of BoldChat, its live chat and multichannel customer engagement software, to help businesses deliver a superior customer experience for the rapidly growing number of mobile web users. Building on BoldChat’s advanced mobile capabilities, the release introduces new ways for businesses to accelerate their mobile engagement strategies and customise simple, elegant live chat capabilities for mobile visitors.
As a result, businesses can interact with their customers on virtually any device, at the right time and in the right context to increase satisfaction and boost sales.
— Will Corry (@slievemore) January 31, 2014
The latest mobile gaming app for Volkswagen Group just passed 1 million downloads in 10 weeks. With no other promotion, in the last 10 weeks the racing experience mobile app “Sports Car Challenge 2” has so far delivered:
- 5 million virtual test drives
- 1 million visits to Volkswagen brand websites
- over 25,000 dealership enquires, including dealer visits and real world test drives
For more information on Proelios and VW’s Sports Car Challenge series, visit www.proelios.com.
Propeller will drive a PR programme which raises the profile of Oxford-based Rebellion as a leading European games developer and a British success story.
Rebellion is the brainchild of brothers Jason and Chris Kingsley who have turned their passion for computer games into a burgeoning bastion of British business.
Established in 1992, the studio quickly made an immediate impact with seminal shooter Aliens vs Predator and today it is renowned for producing video games based on their own IP, such as the Sniper Elite series.