— RealityPR (@realandy) February 21, 2017
Traditional designers capitalising on millennial money through digital
- 83% of millennials are more likely to visit Gucci than those over 35s
- Louis Vuitton and Supreme partnership drove 23% increase in brand searches[i]
- 45% increase in website traffic to luxury fashion retailers over the past three years
Mr Clean and Skittles produced the most engaging Super Bowl ads according to a study that measured people’s facial expressions.
Mr Clean’s Cleaner of your Dreams and Skittles’ Romance both scored 98.0% on the emotionally compelling, or engaging, scale, which is a combined measure of how well the ad grabbed viewers’ attention, kept it and left a lasting impression.
The score comes from Realeyes emotion measurement technology which tracked the facial expressions of 3,300 people via their webcams, who were provided by audience platform, Lucid.
The rise of FinTech is disrupting the traditional finance world in very deep and lasting ways, and the disruption has only just begun. Prophet and Innovate Finance are collaborating to support the FinTech community in achieving success by helping them create relevance among consumers and businesses through exciting new value propositions and designing experiences that are built around the customer.
Search Elite 2017 Tickets, Tue, 9 May 2017 at 08:30 | Eventbrite https://t.co/BLPA2q67PK
— Will Corry (@slievemore) February 5, 2017