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Online advertising leaders tackle the big issues at AdMonsters OPS 2014 in London

by Will Corry on April 18, 2014

Rising Media producers of the AdMonsters Ops Conference, have announced details of this year’s London event, which takes place on 29 April at Grand Connaught Rooms, Covent Garden, London.

Please see full details on our website www.admonstersops.co.uk

For those of you who have been part of an AdMonsters' conference in the past, OPS is what you’ve come to expect from AdMonsters: a unique forum focused exclusively on those who live and breathe ad operations. OPS will open up the conversation to everyone in the industry who wants to leverage operations for increased profitability. [more…]

The Ultimate SuperGuide to UK Conferences & Events .. up to June 2014

by Will Corry on April 18, 2014

Our SuperGuide to UK Conferences & Events .. January - June 2014

Digital / B2B / Travel & Tourism / Internet Retailing / PR / Sport / Design / SMX / Social Selling / Export / Women for Women / Publishing / Work & Family"

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More information about SMX London 2014 – 15% Marketingblog Discount Special

by Will Corry on April 18, 2014

Agenda at a glance
More information about SMX London 2o14
15%  Marketingblog Discount Special

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Digital Heavyweight Event : David Rowan, Editor Wired UK, Nicola Mendelsohn, Facebook VP EMEA & Dan Cobley, MD Google UK set to speak at Teradata Connect 2014

by Assistant Editor on April 16, 2014

Teradata, a global leader in analytic data platforms, marketing applications and consulting services, has revealed details of its upcoming pan-European conference, Connect 2014. The annual event, now in its ninth year, will take place in London at Stamford Bridge, home of the famous Chelsea Football Club, on June 3-4, 2014.

For more information and registrations please visit: www.teradata.com/connect2014

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How to plan 2014 World Cup Promotions before it’s too late / Lorraine Horley, Fotorama

by Will Corry on April 15, 2014

Lorraine Horley is Head of Client Services at Fotorama, one of the UK’s leading and longest established fixed fee promotions companies who work with many leading brands and agencies on all types of promotions.

There are very few sporting events that can command a global audience like the World Cup.  This is an event that will unite a nation. We will cheer with delight as our supporting team progresses through the competition and cry, scream and shout together if it all goes horribly wrong. www.fotorama.co.uk

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5 top psych tips to help you sell online

by Andy Brown on April 14, 2014

Nathalie Nahai, Web Psychologist and author of “Webs of Influence: The Psychology of Online Persuasion”

Are you selling your products or services online? And have you psychologically optimised your website to maximise your sales? If like me you rely on the web to reach out to prospective customers, there are several psychological techniques you need to know to get ahead of the competition.

I’ll be discussing ways that psychology can be applied to ecommerce at the Chinwag Psych Conference on 15th May but in the meantime, here are 5 top tips to help lift your conversions and make your website work for you.

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A roadshow for the new Peugeot 308, kicks off with skeleton ice tubing and wingsuit proximity flying at the Gadget Show

by Will Corry on April 13, 2014

New Peugeot 308, European Car of the Year 2014, hits the road with ‘Driving Sensations’ campaign through Initials

10 April, London: Peugeot @PeugeotUK is supporting the launch of its 308 Hatchback, recently named European Car of the Year 2014, with a experiential campaign created @worldofinitials Initials

A two-month national roadshow, aimed at encouraging test drives of the new 308, kicks off with a soft launch at the Gadget Show on 9-13 April at Birmingham’s NEC. The full experience then progresses around the UK taking in a further five destinations.

The ‘Driving Sensations’ campaign tours major shopping centres and aims to challenge people’s perceptions of the Peugeot brand, positioning the 308 as a serious contender to the VW Golf, Ford Focus and Audi A3.

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‘Bohemian backyard bash’ video: This wedding couple are so cool, and so in love

by Will Corry on April 13, 2014

Spotted this video from Cheryl in Perth WA... enjoy

We are obsessed with every amazing detail at this bohemian backyard wedding! This couple are so cool, and so in love, and we just want to live forever inside this highlight reel from Fruitful Films:

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Video : Two football greats meet in the Emirates Lounge – but who’s the greatest?

by Will Corry on April 12, 2014

Leading airline Emirates have cemented their role in the world of sport by recruiting two of the greatest players to ever grace the football field, Cristiano Ronaldo and Pelé, as the brand’s Global Ambassadors.

This is one of the first commercials for the World Cup - my betting says it will be a winner, hard to beat.Editor.

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