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by Will Corry on February 28, 2015



Events : Check in on a Giant iTab – Talk about going BIG

by Will Corry on February 28, 2015

Boomset says -It's no secret we're fans of renting devices for events, and this particular technology was a BIG hit (and not just in size) at #DestinationConfex the International Confex for meetingprofs held in Olympia, London recently.

Talk about going BIG when it comes to participation, this giant screen @thegiantitab is available for rent or purchase with different stand options, like podium, desktop, or kiosk. The size of the tablet itself is interactive and engaging with its audience, and some of their clients include Philips and BBC News.

More articles about the Giant iTab


WATCH : PayExpo 2015 conference delegates can pay using cryptocurrencies

by Will Corry on February 28, 2015

Clarion Events Selects GoCoin to Process Digital Currencies for the Payments World Series

Clarion Events has announced a strategic partnership with GoCoin to add digital currency payments to its registration system for the Payments World Series. GoCoin is a global leader in Blockchain payments and the first platform for processing Bitcoin, Litecoin and Dogecoin at checkout.


WATCH: Who will win feasts on the street? – the final episode

by Will Corry on February 28, 2015


Research by Easyfairs : When it comes to packaging teenage girls love limited edition packs and special deals

by Will Corry on February 25, 2015

When it comes to packaging teenage girls love limited edition packs and special deals; rarely use QR codes; switch between low-cost brands; view celebrity endorsement as irrelevant and are clueless on packaging symbols.

A special in-depth study has lifted the lid on the everyday teenage shopping habits. Research by Easyfairs, organisers of Packaging Innovations, Empack and Label&Print, uniquely tracked the daily routine of teenage girls when shopping on and offline.

Over a three week period, a focus group of ten girls aged 17 years recorded daily journals, logged every search and detailed their day-to-day shopping habits. They completed a buying task and answered questions about brands and packaging to determine what really influences their purchasing decisions.


Events : 10 predictions for the future of marketing / dmg::events Japan

by Will Corry on February 23, 2015


IRX15 PREVIEW Understand what customers want and adapt, NBTY’s Hardy warns

by Will Corry on February 22, 2015


Only 37% of shoppers think that they get the best service and overall experience online

by Will Corry on February 21, 2015

By Paul Skeldon

Online shoppers are increasingly frustrated with e-commerce, with poor mobile experience from most brands being their biggest bugbear, finds a study of UK consumers by Dyn.

According to the study, only 37% of shoppers think that they get the best service and overall experience online, showing that retailers still have work to do to meet customer expectations. [more…]

3 reasons why we like Shingy – iMedia Brand Summit!, Daniel Brain

by Will Corry on February 20, 2015


Final Countdown: FDs and Financial Service Providers urged to enter FDs’ Excellence Awards

by Assistant Editor on February 18, 2015

Last chance to follow in the footsteps of previous winners from Standard Life, ARM Holdings and Global Payments for top financial awards programme

The UK’s top Finance Directors (FDs) and their service providers are being urged to enter the Real Business FDs’ Excellence Awards, held in association with the ICAEW and supported by the CBI. The nomination deadline of 28th February is fast approaching.

The awards, now in their 11th year, celebrate the most talented FDs in the UK, alongside leading service providers in the sector.

Previous winners include Tim Score of Cambridge-based semi-conductor and software design company ARM Holdings PLC, and Jo Lister of UNITE Group, the leading operator of purpose-built student accommodation. [more…]