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How virtual reality 2.0 in the hospitality and events industry bring exciting new benefits for venues and planners

How virtual reality 2.0 in the hospitality and events industry bring exciting new benefits for venues and planners

by on November 12, 2019

By Louisa Watson, Director of Marketing for Wyboston Lakes Resort

Virtual reality (VR) in the hospitality and events sector is now on version 2.0 – and it’s an exciting experience and opportunity for venues and event planners.

It’s now around five years since the first VR headsets and applications created enormous excitement worldwide and inspired so many pages of editorial talking about how VR was going to create a wave of major changes in the way we work.

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Events : Ogilvy London leads DMA Awards 2019 shortlist nominations

Events : Ogilvy London leads DMA Awards 2019 shortlist nominations

by on October 26, 2019

Ogilvy London leads the DMA Awards shortlist with 166 entries still vying for Gold, with MRM//McCann and Proximity London close behind, as the full 2019 shortlist is announced

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Women for Women : “Celebrating women in the research industry”

Women for Women : “Celebrating women in the research industry”

by on October 14, 2019

Caitlin Thomas writes in her blog ...

Last week I attended Celebrating Women in the Research Industry, an evening co-hosted by ESOMAR and Women in Research (WiRe), organised by Patricia Dominguez (Inciter and UK ESOMAR Representative).

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Business Talk: 4 creative Corporate event ideas

Business Talk: 4 creative Corporate event ideas

by on September 16, 2019

When it comes to a business, it’s not all just absolute work.

There are out-of-office events that a business should incorporate into its yearly schedule to not only ensure that the employees have a great time, but to be used as a marketing tool or even for the sake of team-building.

Whatever reason your company is looking to hold an event, here are a few creative ideas for your next business event: 

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Event marketing jobs: 9 jobs every event marketer should aim for

Event marketing jobs: 9 jobs every event marketer should aim for

by on August 26, 2019

Looking to expand upon the list of event marketing jobs you've worked? Here are nine of the most prestigious event marketing jobs you should aim for!

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Stress free ways of finding a meeting venue in Edinburgh, Scotland

Stress free ways of finding a meeting venue in Edinburgh, Scotland

by on August 19, 2019

Few activities can be as mundane and time-consuming as finding a venue for your next corporate event, private gathering or conference.

A lot more goes into it than just finding a venue. Certain places require licenses and permits from the City Council before they can be leased out.

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WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

WPNC unveils new DRTV and online fundraising drive for London’s Air Ambulance Charity

by on July 2, 2019

WPNC has created a new fundraising campaign, Every Second Counts, for London’s Air Ambulance Charity. It features a DRTV ad and supporting online campaign.

The aim is to raise awareness of the charity’s work treating critically injured people at the scene of emergencies across London, uniquely bringing the hospital to the patient. The campaign also tackles the misconception that the organisation is fully funded by public money.


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HBAA : Half of UK events venues and agents have not prepared for ‘no-deal’ Brexit

HBAA : Half of UK events venues and agents have not prepared for ‘no-deal’ Brexit

by on June 24, 2019

Half of UK events venues and agents have not prepared for ‘no-deal’ Brexit

The influence of Brexit on business and recruitment has increased substantially ... HBAA

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Gemma Greaves launches brand refresh for the Marketing Society

Gemma Greaves launches brand refresh for the Marketing Society

by on June 7, 2019

Bravo on celebrating their 60th birthday with a vibrant brand refresh (great work from Bloom).

Clarity of purpose ‘empowering brave leaders’ and a fresh contemporary look built around the greater informality and the conversations they enable. All celebrated with a great party, of course. Happy birthday and bravo and team!

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Make networking easy for your conference delegates

Make networking easy for your conference delegates

by on May 28, 2019

Networking at a conference seems simple in theory - put enough people in a space together and let the networking commence!

Whilst this may be the case for some – perhaps more extroverted - individuals, conferences attract a wide range of people and it can be wise to make networking as easy as possible for everyone at the conference, not just those who already find it a breeze.

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