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If you’re looking for pointless freebies, booth babes and the hard sell then steer well clear of Mailvivo at TFM&A

by on February 27, 2012

I am not sure what your plans are for the next couple of days -- 28th & 29th February -- but if you're looking for pointless freebies, booth babes and the hard sell then steer well clear of the Mailvivo stand at the Technology for Marketing show 2012 in London at Earls Court  Have a chat with us: 0845 644 3730.

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Wayne Townsend discusses – “The true distinctions between cross-channel and multi-channel marketing”

by on February 27, 2012

 Cross-Channel and Multi-Channel Marketing: One and the Same?  

CLICKSQUARED   TFM&A 2012

Though the terms ‘cross-channel’ and ‘multi-channel’ are often used synonymously, they are not the same thing, and savvy marketers understand the distinction.

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Who wants to win a day of Voxpops? / Sign up for the Vox Pops Conference

by on February 27, 2012

Maximise & Communicate Research Insights through Video
at the British Film Institute on Thursday 19th April 2012 1.30-4.30pm

Featuring guest speakers from Barclays and BskyB

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“Stop losing valuable consumers” / Hotcow article

by on February 26, 2012

 Advances in technology coupled with tough economic times have changed the way consumers shop, forcing brands to create innovative strategies in both online and retail environments to keep them trading.

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“Corporate entertainment should not be forgotten as part of the marketing mix”

by on February 26, 2012

“Corporate entertainment should not be forgotten as part of the marketing mix” published on www.themarketingblog.co.uk  
 
 Brand awareness has seen a decline in recent years as the recession causes many companies to tighten their marketing purse strings. However, in recent years there has been a change in marketing strategy for many brands.

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Intoxicology TV: Donna Air learns the art of cocktail making / Grand Marnier

by on February 25, 2012

Intoxicology TV, a six part digital mini series that features celebrities (including TV presenters Donna Air & Natalie Pinkham) being taught how to make cocktails [more…]

Breaking News : Postcode Anywhere at TFM&A

by on February 21, 2012

Postcode Anywhere

Now in its 12th year, TFM&A continues to be the UK’s largest gathering of marketing and advertising professionals offering integrated marketing solutions covering digital, data, CRM and direct marketing.

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Arena Group gets £16.5 million investment

by on February 21, 2012

 

Event services business Arena Group has completed a new equity fundraising with backing coming from MML Capital and Sports Investment Partners (SIP).

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‘The value of content: a healthcare example’ / Owain Davies / TFM&A

by on February 20, 2012

Owain Davies will be presenting 'The value of content: a healthcare example' on Tuesday 28 at 10am in the Affiliate Marketing Theatre at TFM&A 2012.

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