Get in Touch

Latest News

How to navigate 40,000+ Plugins – Download the eBook

by Will Corry on July 23, 2016

The beauty of WordPress is in its flexibility, made all the more powerful by plugins. There are more than 40,000 free plugins, which have been downloaded more than a billion times, not to mention some great premium plugins with more robust functionality. With that many plugins, deciding which ones to install on your site may seem daunting.

[more…]

Stolen Art Blunder : Major fashion label Zara has been ‘stealing’ these designs

Stolen Art Blunder : Major fashion label Zara has been ‘stealing’ these designs

by Will Corry on July 23, 2016

The story began on 19 July 2016 when the Los Angeles-based designer Tuesday Bassen uploaded an astounding image on Instagram that compared her designs to nearly identical Zara products, stating that the major fashion label Zara had been stealing her designs “over the past year”.

Included in the image is a snippet of a letter from Zara’s parent organization Inditex that dismissed her claims, citing that the “lack of distinctiveness of [Bassen]’s purported designs makes it very hard to see how a significant part of the population anywhere in the world would associate the signs with Tuesday Bassen”.  [more…]

“People do not buy goods & services. They buy relations, stories & magic” – Seth Godin – The History of Marketing

by Will Corry on July 23, 2016

[more…]

60% of people interested in the Olympics will share content online about it / RadiumOne

60% of people interested in the Olympics will share content online about it / RadiumOne

by Will Corry on July 22, 2016

Today is exactly 2 weeks until the Olympics starts and new research reveals the huge amount of Olympic content people will share and why this is good news for marketers:

  • 60% of people interested in the Olympics will share content online about it - over 40% of this group doing so on a daily basis. World records will be the specific content most heavily shared
  • Nearly three-quarters of sharers will share via ‘Dark Social’: Samsung, Omega and Panasonic are the most reliant Olympic partners on Dark Social; DFS, Adidas and Muller the most reliant Team GB partners on it (link also provided to chart on Olympic sports most reliant)
  • How marketers can tap into the above, citing specific brand examples

[more…]

Arena Media scoops A+E Networks UK account

Arena Media scoops A+E Networks UK account

by James on July 22, 2016

Global entertainment media company A+E Networks has appointed Arena Media to handle its UK media account. The agency won the multi-million-pound business after a competitive pitch, following the end of A+E Networks’ contract with Goodstuff Communications.

[more…]

Articlesbase is bought by MoreNiche – with plans to revive declining visitors

Articlesbase is bought by MoreNiche – with plans to revive declining visitors

by Andy Brown on July 22, 2016

New owners to restore article syndication site which generated over 20 million visitors each month at its peak

Articlesbase,  the article syndication website which provides content from a global community of writers and syndicated videos, has been acquired by digital marketing company MoreNiche for an undisclosed sum.

[more…]

Sunderland set to swoop for David Moyes as Sam Allardyce's replacement

by Will Corry on July 21, 2016

[more…]

A cracking Christmas : Branding with a big bang by Simply Crackers

A cracking Christmas : Branding with a big bang by Simply Crackers

by James on July 21, 2016

Crackers are a fun, interactive and rewarding way to showcase a brand and reward customers or staff, especially over the festive season.

Simply Crackers provide bespoke branded Christmas crackers and work with businesses across the UK and Europe. Perfect for promotions, events and parties, crackers can be made to a company’s own design and branding requirements and include any gift of their choice.

Christmas cracker gifts can include high quality chocolates, jewellery and pens. Crackers can also be designed to include the company’s own products such as money off coupons, vouchers, trial size products or branded gifts such as keyrings, USB and magnets.

For more details visit http://www.simplycrackers.co.uk [more…]

Amazon will pay you to deliver its packages

by Will Corry on July 21, 2016

  • Amazon Flex drivers can make up to £15 per hour to make deliveries
  • It will be trialled in Birmingham before being expanded across the country
  • Drivers in the Midlands can apply now to get on board with the venture
  • All you need is an Android phone, a car and some time to spare

[more…]

Football Blunders : Chesterfield FC apologise for faking prize draw winner

Football Blunders : Chesterfield FC apologise for faking prize draw winner

by promoveritas on July 20, 2016

The winner of a Chesterfield Football Club promotion giving away a place at the club’s pre-season training camp was found to be fake by eagle-eyed supporters.

[more…]