Laughter Spot Video Special : I’m not going to spoil it.. You just have to watch this until the end Enjoy! And please share with others
The campaign will undoubtedly garner huge attention for Coppafeel among the young female demographic they’re aimed at and as well as the front page of Britain’s most popular newspaper they’ve already appeared on Lorraine Kelly’s show on morning TV. However, internet commentary is already suggesting that they’re being used by The Sun to give legitimacy to the much maligned Page 3. A request for readers to tweet pictures of them holding their breasts won’t help. [more…]
Movers and Groovers : Mubaloo, The Marketing Store, The PR Network More Movers and Groovers from theMarketingblog
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I think that Waitrose has taken a very British approach to that [threat]. We have decided to compete by giving our customers morning coffee and a cup of tea in the afternoon. We decided to compete by giving them…free newspapers. We have decided to compete by selling British products.
“The wonderful thing is it seems to be working. Half a million more customers last year decided to shop at Waitrose.”