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Gift Card & Voucher Week 2014 announces The Express Group as media partner

by Will Corry on September 22, 2014

Gift Card & Voucher Week 2014 announces The Express Group as media partner following success of last year

Gift Card & Voucher Week, returning for its third year between 8th and 15th November 2014, has announced the Express Group as its national media partner for the second year running. The week is an exciting awareness campaign that is designed to celebrate and promote gift cards and vouchers in the run up to Christmas.

If you are an issuer or supplier of gift cards and vouchers and would like to get involved in the week, there are limited spaces still available. To find out more please get in touch with John Starr at johnstarr@clareville.co.uk.

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When is a brand manager not a brand manager?

by Will Corry on September 18, 2014

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Blunders : Urban Outfitters is facing a public backlash for selling a “Vintage Kent State Sweatshirt”

by Will Corry on September 16, 2014

Urban Outfitters is facing a public backlash for selling a "Vintage Kent State Sweatshirt" that is spattered with red stains resembling blood.

The $129 sweatshirt is reminiscent of the Kent State Massacre of May 1970, when four unarmed college students were killed by the Ohio National Guard during a Vietnam War protest.

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The end of topless models on Page 3?

by Will Corry on September 14, 2014

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Cheil UK is set for another outdoor first with a Samsung campaign that sees the brand takeover Heathrow GrandView

by Will Corry on September 13, 2014

Cheil UK showcases Samsung’s outdoor campaign with Heathrow GrandView first

Cheil UK is set for another outdoor first with a Samsung campaign that sees the brand takeover Heathrow GrandView. The campaign, which is a year-long push planned and booked by @CheilUK in conjunction with JCDecaux Airport UK, kicks off today, and sees Samsung take over GrandView, the newest and most spectacular site within the Heathrow estate. [more…]

Alzheimer’s Society and LIDA unveil nationwide ‘Staying Connected’ campaign

by Will Corry on September 13, 2014

LIDA launches its first integrated campaign for UK’s leading dementia charity -

LIDA, has launched the ‘Staying Connected’ kit for Alzheimer’s Society (AS), the UK’s leading dementia charity. The integrated campaign aims to increase the acquisition of new supporters and is the first in a series from LIDA following its appointment in April 2014.  [more…]

How to master Instagram in 8 simple steps

by Will Corry on September 12, 2014

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TalentBin by Monster, Foxy Bingo is supporting Breast Cancer Campaign, Way To Blue buys Abundant, Google launches e-commerce Export Business Map

by Will Corry on September 4, 2014

TalentBin by Monster, Foxy Bingo is supporting Breast Cancer Campaign, Way To Blue buys Abundant, Google launches e-commerce Export Business Map.

Get your success stories loaded into theMarketingblog’s group of sites.

Will Corry 01784 434 412   will@themarketingblog.co.uk

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“We have submitted a talk for SXSW conference and we need your vote TODAY to get in” / Dan Machen and Felix Morgan, HeyHuman

by Will Corry on September 4, 2014

Dan Machen  & Felix Morgan, Innovators at Hey Human, have proposed a talk on this topic for SXSW 2015:

'Neuroplasticity and Technology: Why Brands Must Change.'

"Consulting with neuroscience experts from around the world, we will explore the critical challenge we face as marketers in the digital age - whether technology empowers existing behaviours in positive new ways, or is actually causing a negative revolution in the way we react, recall and respond."

The deadline to support this talk is Sept 5th 2014! PLEASE register and click here now to vote and share this link: http://panelpicker.sxsw.com/vote/33111

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Helping Scotland Decide / It’s time to decide with the new voting referendum highlighter!

by Will Corry on September 2, 2014

Want to grab the attention of the Scottish public whilst out canvassing to see which way they plan to vote?

Well look no further as Promotional Products Week (PPW) has created a ‘referendum voting highlighter’ that will allow the Scottish public to show with ease which way they plan to cast their vote and make political history.

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