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Nils Leonard, Lucy Jameson and Natalie Graeme launch their new venture

Nils Leonard, Lucy Jameson and Natalie Graeme launch their new venture

by Will Corry on September 11, 2017

Graeme, Jameson & Leonard launch Uncommon
A creative company built for now. The ad agency for a time when the world hates ads.

Today sees the launch of Uncommon Creative Studio.  Uncommon has been built with one singular mission. In a world which has reached peak stuff, a world where people wouldn’t care if most brands disappeared tomorrow, Uncommon wants to build brands that people in the real world wish existed.

Uncommon will do this by working with clients or by creating brands itself, by investing in start-ups or incubating ideas within the business. [more…]

Movers and Groovers : Paul Moss joins VCCPme as Head of Data & Analytics

Movers and Groovers : Paul Moss joins VCCPme as Head of Data & Analytics

by Will Corry on August 24, 2017

VCCPme has welcomed Paul Moss on board in the newly created role of Head of Data and Analytics.

Paul has over 25 years data and insight experience spanning industries including financial services, retail, telecoms and fundraising.

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NewVoiceMedia appoints President and Chief Operating Officer

NewVoiceMedia appoints President and Chief Operating Officer

by Will Corry on August 16, 2017

Latest : NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, has appointed Dennis Fois as President and Chief Operating Officer to strengthen its executive team.

Dennis’s responsibilities include global leadership of NewVoiceMedia’s marketing, product marketing and customer success functions. He brings more than 25 years of experience in international leadership strategy, sales, marketing and business development in the technology and financial services markets, including as CEO of customer engagement software provider Rant & Rave, where he launched the brand and doubled the firm’s revenues and profits.

For more information about NewVoiceMedia, visit www.newvoicemedia.com. [more…]

Acxiom launches Connected Spaces

by Clare on July 27, 2017

 

Today, Acxiom® (Nasdaq: ACXM), in collaboration with Adobe, announced the launch of Connected Spaces, a global solution aimed at delivering more relevant omnichannel experiences to customers.

Connected Spaces is designed to revolutionise customer experience and business returns for retail, travel and leisure locations such as airports, malls, sports stadiums, concert arenas and resorts.  A pioneering example is Heathrow airport. Heathrow is able to deliver more relevant communications to customers in real-time as part of its overall engagement strategy and is already generating exceptional results including an increase in spend of 20-25 percent for engaged customers. [more…]

Confused.com appoints Delete to deliver customer experience innovation

Confused.com appoints Delete to deliver customer experience innovation

by Clare on July 24, 2017

Latest: Following a four-month competitive pitch focused on demonstrating digital innovation, car savings site Confused.com has appointed digital agency Delete to transform the customer experience (CX) of the brand’s digital platform.

The project comes as part of a wider initiative by the organisation to focus the brand towards its core motoring offering and strengthen its position as a leader in the UK market.

[more…]

Movers and Groovers : Communicator appoints Jason Andrews as Creative Partner

Movers and Groovers : Communicator appoints Jason Andrews as Creative Partner

by Contributing Editor on July 21, 2017

Jason Andrews has been appointed Creative Partner at digital agency Communicator to bolster the senior team in light of the agency’s refreshed THINK HUMAN proposition, recent new business wins and to support the continued growth of the agency.

Andrews brings with him over 20 years of varied industry experience, most notably from his time at RAPP where he steered the agency’s flagship UK office to become the most awarded office in the global network.

At Communicator, he will take charge of lifting the agency’s creative ambitions in line with its new THINK HUMAN positioning.

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Movers and Groovers : bigdog fetches new senior hires

Movers and Groovers : bigdog fetches new senior hires

by Contributing Editor on July 19, 2017

Full-service, integrated marketing agency bigdog’s Norwich office has made nine new hires, following a successful quarter of new client projects and wins. The hires will grow the Norwich creative team by 30%.

Michael Howes joins as creative director, following an extensive period freelancing at bigdog. Drawing on his rich experience working on agency accounts including Smirnoff, Stella Artois, Sky and SAP, he will be responsible for the day to day running of the department, leading a team of 30 on and offline creatives.

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Movers and Groovers : Former Marketing Week journalist Mindi Chahal joins Acuity PR as Content Editor

Movers and Groovers : Former Marketing Week journalist Mindi Chahal joins Acuity PR as Content Editor

by Will Corry on July 12, 2017

Acuity, a b2b PR and content agency specialising in the creative, media, marketing and technology sectors, has appointed former Marketing Week journalist Mindi Chahal as Content Editor.

Chahal brings more than seven years content and writing experience to the role. The newly created position demonstrates the growing value of content for clients of Acuity and its sister new business consultancy, Ingenuity.

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Movers and Groovers : bigdog says hello to Harman

Movers and Groovers : bigdog says hello to Harman

by Contributing Editor on June 26, 2017

Latest : Full-service, integrated marketing agency bigdog today announces Harman Randhawa has joined its management board as Associate Director.

Reporting into Managing Director, Ross Faulkner, he will be leading the client services team while also taking an active role on accounts, including kitchen appliance manufacturer NEFF and food and drink brand Princes. This will be alongside helping to shape the overall direction of the agency via his board role.

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Movers and Groovers : Publicis Media strengthens UK investment team further with appointment of PMX CEO

by Will Corry on June 6, 2017

Publicis Media – one of the world’s largest media buying operations – has appointed Chris Williams to the newly-created role of Chief Executive Officer, Publicis Media Exchange (PMX) UK.

Williams will be responsible for a trading and investment portfolio that exceeds £1billion of billings a year in the UK on behalf clients that include Mars, Asda, Visa and Belle.

He joins from Magna, IPG’s strategic media investment and intelligence unit, where he held the role of Global President. Before that Williams worked in senior roles for Publicis Groupe at VivaKi and Starcom Mediavest Group.

[more…]