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Latest – Independent News & Media, Virgin Holidays, M&C Saatchi, Lida, Partners Andrews Aldridge, Expion, Danone, Arena, Merck

by Will Corry on July 23, 2014

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New lifestyle snaps the crackle and pop of the cereal industry / Edwin Mast-Ingle

by Will Corry on July 21, 2014

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Research : 25% of event professionals do not visit the venue before their event

by Will Corry on July 20, 2014

A new survey has found that more than half of event professionals see managing meetings through rose-tinted glasses.

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Delivering brand content : Adyoulike on target for $10m revenue this year

by Will Corry on July 19, 2014

Adyoulike Reports 250 Percent Turnover Growth

Advertising platform @Adyoulike today reported global turnover growth of 250 percent in its half-yearly figures for 2014, keeping it on target for $10m revenue this year.

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This underwear is so comfortable, we’d wear it 365 days a year says MeUndies

by Will Corry on July 16, 2014

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How are you first thing? / Morning routines in Berlin, Moscow, London, New York, Mumbai, Paris, Stockholm, and Shanghai

by Will Corry on July 16, 2014

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New Blogs : ‘Talking Men’s Shoes’ – Giorgio the man and the brand / Fiona Wyatt

by Will Corry on July 11, 2014

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Christ the Redeemer – Heads to Naples following the Brazil 7-1 defeat

by Will Corry on July 10, 2014

Christ the Redeemer – the famous monument that overlooks Rio de Janeiro from Corcovado hill – has suddenly appeared in Piazza Dante in Naples today, ‘downloaded’ via Fastweb.

The idea, designed by M&C Saatchi Milan in collaboration with Archdiocese of Rio de Janeiro, will promote and demonstrate the speed of Fastweb (the fastest broadband provider in Italy).

Silvio Meazza, M&C Saatchi Interactive partner, said: “We are happy to collaborate again with Fastweb (following the Fastline #Shibuya campaign at Moscova metro station, Milan) to provide new and tangible evidence of what it means to have a faster internet connection.

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Movers and Groovers / Susan Ringsell : Looking for summer work … South of France would be nice

by Will Corry on July 9, 2014

Looking for summer work ... South of France would be nice for a freelancer in events and communications, but I'll take the UK too!

Bringing value, and doing it honestly.

Contact Susan Ringsell on 07961 534567, Twitter @susanringsell or via Linkedin

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Connected Vehicles? Bring your own SIM says Tweakker

by Will Corry on July 9, 2014

Billions of dollars are being invested in what is seen as the next big digital playground - the connected vehicle. And central to the mass roll-out of new and subsequently used connected cars and trucks is not just the sticker price, but having connectivity solutions embedded in them allowing the humble, network-agnostic SIM card to access the Internet from a vehicle at anytime, from anywhere, worldwide.

Vehicle manufacturers believe that smartphones will change the way people use their vehicles and giant strides have already been made in making them safer, more fuel efficient and more fun to be in thanks to device technology.

The connected cars hitting the market this year will be luxury cars with in-car telematics and infotainment systems such as those being provided by TeliaSonera to Tesla for the Nordic markets.

Visit www.tweakker.com for more information. [more…]