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Today, the world is dancing to the tunes of technology. One such element of technology that has connected the globe in a swirl is video conferencing. You cannot deny the superb benefits that this technology is bringing to the world.
From delivering a tangible return on investment to reducing the cost of traveling and saving time, this technological development has opened up horizons for its users.
That was the message on Thursday when Wang live streamed a runway show from his website, officially launching his collaboration with retailer H&M. The tech-enabled, live event is unique in that it essentially bypassed September's Fashion Week, opting for an Apple iPhone event-style launch, catering to the mainstream, connected consumers both companies hope to reach [more…]
— Will Corry (@slievemore) October 17, 2014
— Will Corry (@slievemore) October 14, 2014
Acxiom® a recognised leader in enterprise data, analytics and software as a service, today announced it has signed a European-wide partnership with Starcom Mediavest Group (SMG), the number one ranked global media network, which will see both organisations working closer together and sharing data assets to be able to deliver increased value to their respective clients, enter new territories and connect digital and physical identifiers.
The deal, which is part of a wider global agreement between the two organisations, will enable SMG to leverage audience data from Acxiom’s specialist data sets, giving it the ability to develop more targeted branding, retention and acquisition strategies. SMG will also use AbiliTec®, Acxiom’s advanced customer recognition technology, to centralise and connect campaigns and data across all the channels and platforms it utilises to deliver results for its advertisers.