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Why the industry should lead by Google’ example to penalise ‘intrusive interstitials” on native grounds

by James on August 26, 2016

This week, Google has announced it will take down and potentially penalise “intrusive interstitials” on mobile web pages from January, reinforcing its commitment to providing [more…]

Smirnoff Cider’s neon pink tractor hits the streets of London

Smirnoff Cider’s neon pink tractor hits the streets of London

by James on August 26, 2016

"Join us in tasting our contemporary new take on cider”

Smirnoff Cider kicked off the Bank Holiday summer vibes early, by surprising and delighting consumers with their large, raspberry-coloured tractor this morning, as it appeared alongside iconic landmarks such as Westminste Bridge and Piccadilly Circus, to celebrate the latest drinks offering from the global brand.

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How classy are you? 51 pointers…Conversion Conference  …. Women for Women : “Loving the skin you’re in” …. E-goi’s newsletter

How classy are you? 51 pointers…Conversion Conference …. Women for Women : “Loving the skin you’re in” …. E-goi’s newsletter

by Will Corry on August 25, 2016

Sneak Preview : Here is your opportunity to read theMarketingblog newsletter which was posted this morning to 25,000 marketing decision makers and influencers. If you want to get your success story into this award winning newsletter you should check our new content plan.

Please call Will Corry 01784 434 412 for a chinwag on the posssibilities of your article, success story being loaded.

Read the newsletter HERE>>>>>> [more…]

Bank holiday weekend set to trigger early Christmas spend, predicts eBay

Bank holiday weekend set to trigger early Christmas spend, predicts eBay

by James on August 25, 2016

eBay Advertising predicts that the August Bank Holiday weekend will fire the pistol for early Christmas shopping, according to new shopper insights released today.

The publisher has revealed that shoppers made almost half a million searches for ‘Christmas’ on eBay.co.uk during August last year, up 70% from the previous month. And with shoppers turning their attention to the festive period, searches for ‘Christmas tree’ shot up by 300% in the month, compared to July 2015.

As we approach the Bank Holiday weekend, eBay Advertising is reminding brands and marketers once again that it’s never too early to start thinking about Christmas.

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rais Selected for MassChallenge UK 2016 Accelerator

by James on August 25, 2016

Today rais, one of the country’s leading customer conversion platforms for ecommerce, announced it has been selected to join MassChallenge UK, the most startup-friendly accelerator [more…]

Women for Women :  “Loving the skin you’re in” – very body positive, un-retouched underwear campaign

Women for Women : “Loving the skin you’re in” – very body positive, un-retouched underwear campaign

by Will Corry on August 25, 2016


Here is a very body positive, un-retouched underwear campaign

Girls just wanna have fun! Lena Dunham and co-star Jemima Kirke strip down to their lacy sheer smalls for new lingerie campaign

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PR Blunders : This bloke found a worm his Tesco cucumber and his hilarious funeral for it has gone viral

PR Blunders : This bloke found a worm his Tesco cucumber and his hilarious funeral for it has gone viral

by Will Corry on August 25, 2016

A man named Wes Metcalfe purchased a cucumber from Tesco and found a dead worm shrink wrapped around it. His complaint on Tesco’s Facebook page somehow progressed into a funeral for the worm. There were messages flying all over the internet and even some worm-themed parody songs. This whole event went viral. The funeral was held on Tuesday.

There’s a lot of crazy things going on in the world, but this has got to be the weirdest. How do you think you would react if your food was invested by dirt-dwelling creatures?

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Conversion Conference : Tick Tock early bird offer ends this Friday 26 August

Conversion Conference : Tick Tock early bird offer ends this Friday 26 August

by Will Corry on August 24, 2016

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Movers and Groovers : Soul boosts creative team with new hires Pete Williams and Chris Day

Movers and Groovers : Soul boosts creative team with new hires Pete Williams and Chris Day

by Will Corry on August 24, 2016

Soul has hired Pete Williams and Chris Day as Creative Leads, boosting the agency’s creative top team.

Williams and Day have been a creative team for 14 years working with major brands above, below, through and on the line. They join the agency from MRM Meteorite where they were Creative Group Heads on P&O Ferries, Churchill and Vauxhall.

They will work across all of Soul’s accounts and will report into Soul Founding Partner and Creative Director Shaun Moran.

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