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The Chemistry Works delivers a creative collective as unique as your brief

The Chemistry Works delivers a creative collective as unique as your brief

by Loudmouth PR on June 27, 2017

Introducing The Chemistry Works (TCWX), a collaborative agency hub comprising experienced talent from across the marketing and creative industries. The brainchild of a number of industry experts, TCWX stemmed from a desire to offer clients a completely bespoke team as unique as their every brief without having to pass on the overhead costs that come with large, multidisciplinary agencies.

TCWX’s network of skills includes Marketing and Brand Strategy; Creative Direction; Graphic Design; Digital Design; Photography; Video Production; Copywriting; Social Media; PR; Events; Product Design; 3D Environment Design and Retail Design. [more…]

FCR Media to transform sales and service performance with NewVoiceMedia

by NewVoiceMedia on June 27, 2017

Latest : NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology that enables businesses to have more successful conversations, today announced that FCR Media Belgium NV has chosen its ContactWorld platform to enhance its customer service experience and sales performance throughout Belgium.

Following an independent market evaluation, Antwerp-based digital marketing agency FCR Media Belgium NV signed an agreement for ContactWorld to unify its customer service and sales functions onto a single platform.

The company selected NewVoiceMedia’s inside sales and contact centre technology as part of its company-wide digitalisation programme for its deep integration with Salesforce, detailed insights, reporting and rich functionality, to offer the best possible experience to customers while improving the efficiency of its sales organisation.

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Matt Williams: Women buyers do agree with Cannes Lions judges – some of the time

by Will Corry on June 27, 2017

Posted by: Matt Williams via MAA

The Cannes Lions festival really is the most remarkable showpiece. It provides headlines, controversy, jealousy and a healthy bout of scepticism that reached peak levels this year.

Whether the week is a flagbearer for inspiration and creativity or an excuse for a piss-up and an ego-trip I’ll leave up to you. Though when you do, maybe note that Helen Kimber’s ‘a headhunter’s guide to boost your career at the Cannes Lions’ was consistently one of More About Advertising’s most popular posts during the event.

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Bringing Your Customer Communications into the 21st Century and into Alignment with Customer Expectations

by Will Corry on June 26, 2017

Download HERE >>>>

When it comes to the customer experience (CX) strategy, customer communications such as contracts, quotes, welcome kits and account statements are often one of the most overlooked – yet critical – components of the customer journey.

These traditional communications have historically been owned and compiled by IT and operations, while the social and digital channels have been owned by marketing and the digital teams. Rarely does the customer voice and the customer’s experience get incorporated into their design and delivery.

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Breaking : Unilever, YouTube, Cannes, WPP, Apple .. via MAD London

by Will Corry on June 23, 2017

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@kategarraway as you’ll never see her again!

@kategarraway as you’ll never see her again!

by Will Corry on June 23, 2017

Kate Garraway wears the famous dress on the ITV morning show. Wow!

The picture the nation should never have seen @kategarraway as you'll never see her again!! great pic from @ChrisJepson

The Union Jack dress was an item of clothing worn by singer Geri Halliwell of the Spice Girls at the 1997 BRIT Awards. The mini dress featured a flag of the United Kingdom, the Union Jack, on the front, and a white peace symbol emblazoned on the black-coloured back of the dress.

The next day the images of the dress made the front page of various newspapers around the world, and is now remembered as one of the most iconic pop moments of the 1990s and Brit Awards history. The dress has become synonymous with the Spice Girls, Halliwell and the notions of Girl Power and Cool Britannia.[1] [more…]

Criticism of the DUP has plunged into outright hypocrisy … By Jenny McCartney

by Will Corry on June 23, 2017

Nobody expected to wait quite this long. Not the sections of the London press that railed so vociferously against the very notion that Theresa May might do a deal with the Democratic Unionist Party. Not the bulk of the Conservative and Unionist party that had, just recently, repainted the fading letters of “and Unionist” on its sign in a bolder hue.

Not even the Northern Ireland press that warned knowingly, as the days wore on, that the DUP always drove a hard bargain. [more…]

New relationship born between Epiphany and Stokke

by Simpson on June 22, 2017

International premium baby and children’s furniture manufacturer, Stokke, has appointed Epiphany, a Jaywing agency, to handle its digital marketing activity.

As well as developing a new website for the high-quality brand with ongoing CRO, Epiphany will manage Stokke’s multilingual PPC, display and paid social strategy.

Epiphany will be supporting Stokke, headquartered in Norway, to drive acquisition and direct online revenue, as well as increasing brand awareness globally. [more…]

Combining digital marketing with offline marketing

Combining digital marketing with offline marketing

by Will Corry on June 22, 2017

The digital world is still a relatively new concept in comparison to traditional marketing methods, only becoming mainstream in 1999 and growing even larger since then.

Practically everything we do has some form of online component nowadays, whether that is a connection to the web that makes the experience smoother and enhances it or a completely online version that offers a similar service built in an alternative way.

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8 ways remote video conferencing helps you run your remote teams better

8 ways remote video conferencing helps you run your remote teams better

by Will Corry on June 21, 2017

It’s hard enough to manage a team, but running remote teams is an entirely different ballgame. Here’s how picking the right video meeting tools can help you manage your team with better, more efficient results:

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