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London & South East

A shoe with a “Stilton wedge” heel is the latest tactic by the Cambridgeshire village of Stilton to get its blue cheese officially recognised

by Will Corry on July 19, 2014

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Events : H&C News social media roundtable

Events : H&C News social media roundtable

by James on July 18, 2014

Social media presents many challenges, and a B2B marketing roundtable event held recently by Hospitality & Catering News at the citizenM hotel in Bankside, London, sponsored by Armourcoat saw delegates from pub groups, hotels, restaurants and coffee shops come together to share learning.

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Leading B2C website 'Great British Chefs' which is very active across many social media channels took part discussing their tactics and strategies, channel by channel, explaining how they use each, how effective they find them as well as the differing metrics used.

This is the first such event but we understand the Hospitality & Catering News team are currently planning more so we look forward to following this progress. [more…]

psLIVE use guerilla projections to display ape messaging in London and Edinburgh for the launch of Dawn of the Planet of the Apes

by Will Corry on July 17, 2014

For the launch of the Dawn of the Planet of the Apes movie, experiential agency psLIVE @psLIVE_UK are commissioning two projections in London and Edinburgh to build hype around the new release.

To tie in with the cinema release date, on the dawn of the 17th July, pro-ape messaging such as ‘apes together strong’ will be simultaneously projected onto the facade of two iconic British landmarks; City Hall in London and Edinburgh Castle. [more…]

Saatchi & Saatchi X research reveals – brands need to rethink how they target mums

by Assistant Editor on July 17, 2014

Rachelle Headland, Managing Director, Saatchi & Saatchi X

Mums’ expectations of brands have changed dramatically but little has changed in the way brands connect with her when she’s buying products and services, according to Saatchi & Saatchi X research into how mums behave when they’re shopping. [more…]

MP Blunders : Innocent politician accused on Newsnight

by Will Corry on July 10, 2014

MP Blunders : Mr Hamilton said: “I apologise unreservedly to Allan Rogers.

Another Innocent Politician Accused on Newsnight

In their defence, this one was hardly the fault of Newsnight. On last night’s programme, Neil Hamilton accused a former Labour MP of being into kinky sex. Neil Hamilton being Neil Hamilton, he got the wrong one, and Newsnight have now apologised:

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Events : ad:tech London – an opportunity to meet and bond with existing and prospective customers

by Will Corry on July 3, 2014

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Supporters can buy the new Arsenal kit at on the 10th July / PUMA

by Will Corry on June 30, 2014

PUMA is now the Official Kit Partner of Arsenal FC. The long-term partnership between @PUMA and Arsenal Football Club formally begins today, 1 July, 2014 and includes wide ranging licensing rights to develop Arsenal branded merchandise on a global level.

Months of development work and planning have been happening behind the scenes and the global unveiling of Arsenal’s new kit will be held on the evening of 10 July in London [more…]

Join Hospitality & Catering News at Imbibe Live – Olympia Grand, 1st & 2nd July 2014

by James on June 30, 2014

Comrades, the whisperings of a new era are true, our time is near: Imbibe Live is set to rise again on July 1st & 2nd 2014.

Be part of the UK on-trade’s most powerful drinks movement in the fight to overthrow the mundane and the mediocre. We are here with a joint purpose, to usher in a new age of exciting and dynamic trends and products, and transform our industry as we know it.

Rally the troops, take action and register today!

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Movers and Groovers : Fetch hires Creative Director in London

by Will Corry on June 30, 2014

Leading mobile experts add creative firepower to bolster offering -

London. 30 June 2014. Fetch has appointed Paul-Eric Lefebvre to the newly created role of Creative Director for its London office.Reporting into the agency’s Chief Operating Officer (COO), Greg Grimmer, Lefebvre will be charged with driving and delivering outstanding work across all Fetch’s clients which include Hotels.com, eBay, Sony Music and William Hill.

His brief will be to drive creative direction across all of the agencies output, which already takes in mobile, cross-screen, multi-platform and digital out of home campaigns.

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