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Medialab announces Stewart Easterbrook as Chairman following year of exceptional growth

by on June 15, 2018

Data-driven media agency, Medialab, today announces a significantly expanded team following an incredibly successful year. All of the hires bolster an already impressive senior team, [more…]

Frank Recruitment Group, appoints Initials to global internal branding overhaul

by on May 24, 2018

Initials the integrated marketing agency, today announces its appointment by Frank Recruitment Group to handle the overhaul of its internal branding. The group have customers [more…]

Research: Social ‘Player Power’ of Premiership Footballers outshines their clubs

Research: Social ‘Player Power’ of Premiership Footballers outshines their clubs

by on May 16, 2018

The first ever comprehensive report into the social media influence of all footballers in Premier League has revealed that individual players are becoming much more powerful brands than the clubs they play for.

The growth in players usage of Instagram has enabled an evolution in the way fans and players interact and build relationships, and this has been a key factor in the rise of ‘Player Power’.

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Research : Scale-ups: mind the confidence gap .. Future Kings

Research : Scale-ups: mind the confidence gap .. Future Kings

by on May 14, 2018

New research into Britain’s scaling SME landscape has discovered that one third of growing businesses are lacking confidence when it comes to tackling their biggest and most pressing challenges, according to exclusive research from brand strategy consultants, Future Kings.

The research conducted by Sapio Research asked 200 UK early stage scale ups about their greatest concerns for their businesses as they prepare for growth, as well as their confidence levels in strategies to meet those concerns. [more…]

Officials trying to stop Kathrine Switzer running the Boston Marathon because, y’know, women can’t run marathons… Well, she ran the London Marathon today, aged 71

by on April 24, 2018

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Toast Prince Harry and Meghan’s wedding with a new brew

Toast Prince Harry and Meghan’s wedding with a new brew

by on April 17, 2018

Royal fans with a taste for beer will be able to celebrate Prince Harry and fiancee Meghan Markle's wedding day with a special ale brewed in the town where the couple will get married next month.

"Harry & Meghan's Windsor Knot" has been brewed to give the traditional British pint a U.S. twist in honor of the nuptials of the transatlantic couple who will get married at Queen Elizabeth's Windsor Castle home, west of London, on May 19.

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“Painting the town purple” – New taxi advertising campaign in London

by on April 11, 2018

Property website Zoopla, has launched a new taxi advertising campaign which will see a significant fleet of 250 London cabs fully liveried in Zoopla’s distinctive purple branding for the next 12 months.

The Zoopla-branded London taxis, part of an ongoing multi-channel marketing campaign which also includes national TV, print and radio, will continue to highlight how Zoopla can help simplify the process of finding and moving home. [more…]

Shell lights the way with top prize at the 2018 World Media Awards

Shell lights the way with top prize at the 2018 World Media Awards

by on March 23, 2018

Shell and MediaCom win Grand Prix with Shell Brand GravityLight & Bedtime Stories Campaign

The winners across the eight categories of the 2018 World Media Awards were announced last night at an exclusive VIP event held at The Ham Yard Hotel in London.

Hosted by the World Media Group*, the World Media Awards, now in their third year, are the only global awards to recognise brands, agencies and media partners who, together, create the most effective cross platform, cross border, content-driven advertising campaigns. [more…]

Movers and Groovers : “Jennie Formby’s appointment will delight Jeremy Corbyn”

by on March 22, 2018

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Events : Samsung showcases creative light show to celebrate Galaxy S9 and S9+ Launch

Events : Samsung showcases creative light show to celebrate Galaxy S9 and S9+ Launch

by on March 20, 2018

London’s skyline transformed over three nights with a stunning public light show, powered by lasers, that underscores Samsung’s innovative low-light camera function.

Last night Samsung Electronics pushed the boundaries of traditional marketing engagement by creating a moment that London couldn’t miss. A spectacular public light show, powered by lasers – titled “The Night Reimagined” – was projected from Potters Fields Park onto the city’s iconic Leadenhall Building (also known as the ‘Cheese Grater’), and will continue for the next two nights. [more…]